IBM NICA
Encyclopedia
IBM NICA
IBM NICA is an end-to-end digital asset managementManagement
Management in all business and organizational activities is the act of getting people together to accomplish desired goals and objectives using available resources efficiently and effectively...
solution that provides the ability to manage, archive, retrieve, reuse and sell publishing content
Content
Content or contents may refer to:* Contentment, a state of being* Content , the highest common factor of a polynomial's coefficients* Content , an additive real function defined on a field of sets...
such as text
Plain text
In computing, plain text is the contents of an ordinary sequential file readable as textual material without much processing, usually opposed to formatted text....
, image
Image
An image is an artifact, for example a two-dimensional picture, that has a similar appearance to some subject—usually a physical object or a person.-Characteristics:...
s, graphics
Graphics
Graphics are visual presentations on some surface, such as a wall, canvas, computer screen, paper, or stone to brand, inform, illustrate, or entertain. Examples are photographs, drawings, Line Art, graphs, diagrams, typography, numbers, symbols, geometric designs, maps, engineering drawings,or...
, PDFs, QuarkXPress and InDesign pages and video
Video
Video is the technology of electronically capturing, recording, processing, storing, transmitting, and reconstructing a sequence of still images representing scenes in motion.- History :...
and audio clips. Typical customers are newspapers and magazine
Magazine
Magazines, periodicals, glossies or serials are publications, generally published on a regular schedule, containing a variety of articles. They are generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three...
publishers, photo and press agencies and companies that need to manage publishing content.
NICA's modular and distributed architecture allows the system to scale to the needs of a single department or the entire enterprise. NICA integrates easily with production workflows, desktop applications and front-end editorial systems. NICA provides the workflow management that allows its integration into the customer's environment, preserving historical media, increasing productivity and shortening production times, all while allowing reuse of content for new revenue streams.