ICER AIR
Encyclopedia
ICER AIR was an urban big-air ski and snowboard event held in 2005 on Fillmore Street in San Francisco and at or near AT&T Park
from 2006 through 2008.
gold medalist Jonny Moseley
to promote ICER, a sports products company that developed a new type of aerosol spray-on ski and snowboard wax.
After receiving city permits to hold a ski and snowboard jump on one of San Francisco’s steepest streets, the permits were revoked 3 days before the event was to happen because of neighbor complaints and crowd concerns. The event organizers regained the permits. On September 29, 2005, more than 15,000 people showed up to watch the event.
The event was moved across town in 2006 to AT&T Park
, home of the San Francisco Giants
, creating the first stadium big-air ski and snowboard contest to be held in the United States. With the financial backing of Esurance
, the ICER AIR event was held annually from 2006 through 2008, after which the sponsor backed out and the event was no longer held.
A 110 feet (33.5 m) tall, 60 feet (18.3 m) wide, 350 feet (106.7 m) long scaffold jump took 5 days to build, and was covered with 200 tons of man made snow. ICER AIR featured BMX, skate, and wakeboard competitions, as well as bands such as Jurassic 5
, Ladytron
, Mos Def
, and Talib Kweli
. The ICER AIR event drew over 25,000 people and generated over 450 million media impressions annually. Olympic Gold Medalist Jonny Moseley
hosted the annual event, and notable athletes have included skaters Tony Hawk
and Pierre-Luc Gagnon
, Olympic
and X Games
gold medal snowboarders Travis Rice
and Danny Kass
, and X Games
gold medal skiers Jon Olsson
and Simon Dumont
.
A scandal arose in 2008, due to athletes and others not receiving their promised fees for appearing. The promoters also defaulted on their hotel payments.
Winners: C.R. Johnson - ski, J.J. Thomas - snowboard
Winners: T.J. Schiller - ski, Travis Rice
- snowboard
Winners: Jon Olsson
- ski, Travis Rice
- snowboard
AT&T Park
AT&T Park is a ballpark located in the South Beach neighborhood of San Francisco, California. Located at 24 Willie Mays Plaza, at the corner of Third and King Streets, it has served as the home of the San Francisco Giants of Major League Baseball since 2000....
from 2006 through 2008.
History
ICER founder Glen Griffin originally created the ICER AIR event with OlympicOlympic Games
The Olympic Games is a major international event featuring summer and winter sports, in which thousands of athletes participate in a variety of competitions. The Olympic Games have come to be regarded as the world’s foremost sports competition where more than 200 nations participate...
gold medalist Jonny Moseley
Jonny Moseley
Jonathan William Moseley, better known as Jonny Moseley , is the first Puerto Rican to become a member of the U.S. Ski Team.-Early years:...
to promote ICER, a sports products company that developed a new type of aerosol spray-on ski and snowboard wax.
After receiving city permits to hold a ski and snowboard jump on one of San Francisco’s steepest streets, the permits were revoked 3 days before the event was to happen because of neighbor complaints and crowd concerns. The event organizers regained the permits. On September 29, 2005, more than 15,000 people showed up to watch the event.
The event was moved across town in 2006 to AT&T Park
AT&T Park
AT&T Park is a ballpark located in the South Beach neighborhood of San Francisco, California. Located at 24 Willie Mays Plaza, at the corner of Third and King Streets, it has served as the home of the San Francisco Giants of Major League Baseball since 2000....
, home of the San Francisco Giants
San Francisco Giants
The San Francisco Giants are a Major League Baseball team based in San Francisco, California, playing in the National League West Division....
, creating the first stadium big-air ski and snowboard contest to be held in the United States. With the financial backing of Esurance
Esurance
Esurance Inc. is an American auto insurance provider headquartered in San Francisco, California. Esurance has 1,700 employees in 14 offices nationwide.-History:...
, the ICER AIR event was held annually from 2006 through 2008, after which the sponsor backed out and the event was no longer held.
A 110 feet (33.5 m) tall, 60 feet (18.3 m) wide, 350 feet (106.7 m) long scaffold jump took 5 days to build, and was covered with 200 tons of man made snow. ICER AIR featured BMX, skate, and wakeboard competitions, as well as bands such as Jurassic 5
Jurassic 5
Jurassic 5 was an American alternative hip hop group formed in 1993 from members of two previous groups, Rebels of Rhythm and Unity Committee by rappers Charles Stewart , Dante Givens , Courtenay Henderson , Marc Stuart , and disc jockeys Mark Potsic and Lucas Macfadden...
, Ladytron
Ladytron
Ladytron are an English electronic band formed in 1999 in Liverpool, Merseyside. The group consists of Helen Marnie , Mira Aroyo , Daniel Hunt and Reuben Wu .Their sound blends electropop with New Wave and shoegazing elements. Ladytron described their sound as "electronic pop"...
, Mos Def
Mos Def
Dante Terrell Smith is an American actor and Emcee known by the stage names Mos Def and Yasiin Bey. He started his hip hop career in a group called Urban Thermo Dynamics, after which he appeared on albums by Da Bush Babees and De La Soul. With Talib Kweli, he formed the duo Black Star, which...
, and Talib Kweli
Talib Kweli
Talib Kweli Greene , better known as Talib Kweli, is an American hip-hop artist and poet from Brooklyn, New York. His first name in Arabic means "student" or "seeker" ; his in Swahili means "true"...
. The ICER AIR event drew over 25,000 people and generated over 450 million media impressions annually. Olympic Gold Medalist Jonny Moseley
Jonny Moseley
Jonathan William Moseley, better known as Jonny Moseley , is the first Puerto Rican to become a member of the U.S. Ski Team.-Early years:...
hosted the annual event, and notable athletes have included skaters Tony Hawk
Tony Hawk
Anthony Frank "Tony" Hawk , nicknamed "The Birdman" is an American retired professional skateboarder and actor. Hawk gained significant fame for completing the first 900 as well as his licensed video game titles distributed by Activision...
and Pierre-Luc Gagnon
Pierre-Luc Gagnon
Pierre-Luc Gagnon, also known as "PLG" , is a Canadian professional skateboarder.Gagnon began skating in 1988, and entered his first competition in 1992....
, Olympic
Olympic Games
The Olympic Games is a major international event featuring summer and winter sports, in which thousands of athletes participate in a variety of competitions. The Olympic Games have come to be regarded as the world’s foremost sports competition where more than 200 nations participate...
and X Games
X Games
The X Games is a commercial annual sports event, controlled and arranged by US sports broadcaster ESPN, which focuses on action sports. The inaugural X Games was held in the summer of 1995 in Rhode Island....
gold medal snowboarders Travis Rice
Travis Rice
Travis Rice is an American professional snowboarder. He is #13 on Snowboarder magazine’s list of the Top Twenty Most Influential Riders, He has been considered "the Paul Revere" of the big mountain freestyle movement....
and Danny Kass
Danny Kass
Daniel "Danny" Kass is an American professional snowboarder.He was born in Vernon Valley, NJ.Danny grew up in New Jersey where he began his climb into snowboarding history at the age of twelve...
, and X Games
X Games
The X Games is a commercial annual sports event, controlled and arranged by US sports broadcaster ESPN, which focuses on action sports. The inaugural X Games was held in the summer of 1995 in Rhode Island....
gold medal skiers Jon Olsson
Jon Olsson
Jon Olsson born in Mora, Sweden is a professional freeskier and alpine ski racer.Olsson is known for his invention of several new double flips, including a D-spin 720 into a flatspin 540 , a switch double rodeo 1080 , a double flatspin 900 , and a switch cork 720 to flatspin 540 .Olsson made his...
and Simon Dumont
Simon Dumont
Simon Francis Dumont is a U.S. freestyle skier.-Skiing:Dumont is notable as one of the best freestyle skiers in the world today. He is known for his amplitude in half-pipe competitions, airing easily up to 20 feet out of the pipe, and doing superman double fronts...
.
A scandal arose in 2008, due to athletes and others not receiving their promised fees for appearing. The promoters also defaulted on their hotel payments.
Chronology
- 1. ICER AIR, September 29, 2005, San Francisco - Fillmore Street
Winners: C.R. Johnson - ski, J.J. Thomas - snowboard
- 2. ICER AIR, November 4, 2006, San Francisco, CA (AT&T Park)
Winners: T.J. Schiller - ski, Travis Rice
Travis Rice
Travis Rice is an American professional snowboarder. He is #13 on Snowboarder magazine’s list of the Top Twenty Most Influential Riders, He has been considered "the Paul Revere" of the big mountain freestyle movement....
- snowboard
- 3. ICER AIR, November 3, 2007, San Francisco, CA (AT&T Park)
Winners: Jon Olsson
Jon Olsson
Jon Olsson born in Mora, Sweden is a professional freeskier and alpine ski racer.Olsson is known for his invention of several new double flips, including a D-spin 720 into a flatspin 540 , a switch double rodeo 1080 , a double flatspin 900 , and a switch cork 720 to flatspin 540 .Olsson made his...
- ski, Travis Rice
Travis Rice
Travis Rice is an American professional snowboarder. He is #13 on Snowboarder magazine’s list of the Top Twenty Most Influential Riders, He has been considered "the Paul Revere" of the big mountain freestyle movement....
- snowboard
See also
- Air & StyleAir & StyleThe Air & Style is a European snowboard contest first held in Innsbruck, Austria in 1994 and now held annually.-History:Charly Weger and his snowboard photographer friend Andrew Hourmont first started the Air & Style Contest in Innsbruck. They only expected some hundred spectators but more than a...
- Dew Action Sports Tour
- X GamesX GamesThe X Games is a commercial annual sports event, controlled and arranged by US sports broadcaster ESPN, which focuses on action sports. The inaugural X Games was held in the summer of 1995 in Rhode Island....
- Jonny MoseleyJonny MoseleyJonathan William Moseley, better known as Jonny Moseley , is the first Puerto Rican to become a member of the U.S. Ski Team.-Early years:...
- The Extreme SceneThe Extreme SceneThe Extreme Scene is the first radio talk show dedicated specifically to extreme sports and action sports. The program is hosted by surf journalist Cyrus Saatsaz and pro surfer Omar Etcheverry...