IDEA Health and Fitness Association
Encyclopedia
IDEA Health & Fitness Association is a membership association for fitness and wellness professionals. The association’s approximately 22,000 members hail from over 80 countries, with most members living and practicing their craft in North America. Members are personal fitness trainers, group fitness instructors, body-mind-spirit professionals (yoga
, Pilates
, etc.), and health club facility owners, managers and fitness program directors. For the past 25 years, the company’s mandate has been to educate and inspire its members beyond the status quo, and to enhance and elevate the health, fitness and wellness professions in general.
To further its mission to “Inspire the World to Fitness” in the face of the worst global obesity crisis ever, IDEA turns out 20 print educational vehicles per year—including its flagship magazine IDEA Fitness Journal, and the niche newsletters IDEA Trainer Success and IDEA Fitness Manager. Additionally, the association offers two free monthly digital information vehicles that reach approximately 70,000 people 24 times per year: IDEA Fit Tips & News and Inner IDEA Body-Mind-Spirit Review.
IDEA rounds out its education menu by offering four live events and trade shows per year: IDEA Fitness Fusion; IDEA World Fitness Convention; Inner IDEA Conference and IDEA Personal Trainer Institute. Cumulatively, an estimated 9,000 people travel to these four conferences from around the globe each year to amass up-to-the-minute, research-based knowledge in their respective fitness and wellness specialty areas.
IDEA was founded in 1982 by Kathie Davis and Peter Davis to disseminate education and information to fitness industry professionals. They still serve as the company’s Executive Director and CEO, respectively.
Yoga
Yoga is a physical, mental, and spiritual discipline, originating in ancient India. The goal of yoga, or of the person practicing yoga, is the attainment of a state of perfect spiritual insight and tranquility while meditating on Supersoul...
, Pilates
Pilates
Pilates is a physical fitness system developed in the early 20th century by Joseph Pilates in Germany, the UK and the USA. As of 2005, there were 11 million people practicing the discipline regularly and 14,000 instructors in the United States....
, etc.), and health club facility owners, managers and fitness program directors. For the past 25 years, the company’s mandate has been to educate and inspire its members beyond the status quo, and to enhance and elevate the health, fitness and wellness professions in general.
To further its mission to “Inspire the World to Fitness” in the face of the worst global obesity crisis ever, IDEA turns out 20 print educational vehicles per year—including its flagship magazine IDEA Fitness Journal, and the niche newsletters IDEA Trainer Success and IDEA Fitness Manager. Additionally, the association offers two free monthly digital information vehicles that reach approximately 70,000 people 24 times per year: IDEA Fit Tips & News and Inner IDEA Body-Mind-Spirit Review.
IDEA rounds out its education menu by offering four live events and trade shows per year: IDEA Fitness Fusion; IDEA World Fitness Convention; Inner IDEA Conference and IDEA Personal Trainer Institute. Cumulatively, an estimated 9,000 people travel to these four conferences from around the globe each year to amass up-to-the-minute, research-based knowledge in their respective fitness and wellness specialty areas.
IDEA was founded in 1982 by Kathie Davis and Peter Davis to disseminate education and information to fitness industry professionals. They still serve as the company’s Executive Director and CEO, respectively.