"If It Feels Good Do It" is the first single by Canadian rock

Canadian rock

Canadian rock describes a wide and diverse variety of music produced by Canadians, beginning with American style rock 'n' roll in the mid-20th century. Since then Canada has had a considerable impact on the development of the modern popular music called rock...

 band Sloan

Sloan (band)

Sloan is a Toronto-based alternative rock quartet from Halifax, Nova Scotia. Throughout their 20-year tenure Sloan has released 10 LPs , two EPs, a live album, a "best of" collection and no less than thirty singles...

 from their sixth studio album, Pretty Together

Pretty Together

Japanese Bonus TracksB-sides* "Pretty Together "...

. Since its release in 2001, the song has received consistent airplay on Canadian radio. The song is featured in the 2004 film The Girl Next Door and also on the soundtrack of the EA Sports

EA Sports

EA Sports is a brand of Electronic Arts that creates and develops sports video games. Formerly a marketing gimmick of Electronic Arts, in which they tried to mimic real-life sports networks by calling themselves "EA Sports Network" with pictures or endorsements of real commentators such as John...

 video game Triple Play 2002

Triple Play series

Triple Play was a series of computer and video games based on Major League Baseball, published by EA Sports until their replacement by the MVP Baseball in 2003....

.

Music video

The music video for "If It Feels Good Do It" was directed by Noble Jones. There are two different versions of the music video. The original version which aired in Canada features a transition between the band playing and commentary of several people expressing their opinion on what rock and roll is about (in reference to Chris Murphy's opening line of the song). The original version also features a cameo by Canadian rock musician Danko Jones

Danko Jones

Danko Jones is a Canadian rock band from Toronto, Ontario. The band consists of Danko Jones and JC...

. The edited U.S. version features just the band performing and eliminates the commentary.

The video won the award for "Best Video" at the East Coast Music Awards

East Coast Music Association

The East Coast Music Association is a non-profit association that hosts an annual awards ceremony based in Atlantic Canada for music appreciation on the East Coast of Canada...

. The video also won the award for "Best Cinematography" at the 2002 MuchMusic Video Awards

MuchMusic Video Awards

The MuchMusic Video Awards are annual awards presented by the Canadian music video channel MuchMusic to honour the year's best music videos....

, while peaking at #6 on MuchMusic's Top 30 Countdown.