India TV
Encyclopedia
India TV is a Hindi
news channel based in Film City
, Noida
, India
. It is a news channel that has appealed to the Indian masses for its unique style of presentation that is targeted at the common man and not at the elite unlike most news channels. It has been criticized by the print media for its 'in the face reporting' however television viewers have lapped it up and the channel's market share shows the shift in the viewer preference from mundane to loud.
and wife Ritu Dhawan. The channel is the flagship service of Independent News Service, which was co-founded by Sharma and Dhawan in 1998. Prior to launching India TV, Sharma was a known face on Indian television since 1992, having previously been the anchor of Aap Ki Adalat on Zee TV
and Janata Ki Adalat on Star TV
. Independent News Service received investment from Fuse+ Media, an entity of ComVentures, a venture capital
firm based in Palo Alto, California
with over $1.5 billion of assets under management. Further investments have valued Independent News Service at Rs.800 crores.
Hindi
Standard Hindi, or more precisely Modern Standard Hindi, also known as Manak Hindi , High Hindi, Nagari Hindi, and Literary Hindi, is a standardized and sanskritized register of the Hindustani language derived from the Khariboli dialect of Delhi...
news channel based in Film City
Noida Film City
Noida Film City houses Marwah Films & Video Studios and the Asian Academy of Film & Television. It is located in Sector 16A NOIDA, India.-About Noida Film City:The sprawling Film City was established in 1987...
, Noida
Noida
Noida , short for the New Okhla Industrial Development Area, is an area in India under the management of the New Okhla Industrial Development Authority . Noida came into administrative existence on 17 April 1976 and celebrates 17 April as "Noida Day". It was set up as part of an urbanization...
, India
India
India , officially the Republic of India , is a country in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world...
. It is a news channel that has appealed to the Indian masses for its unique style of presentation that is targeted at the common man and not at the elite unlike most news channels. It has been criticized by the print media for its 'in the face reporting' however television viewers have lapped it up and the channel's market share shows the shift in the viewer preference from mundane to loud.
History
The channel was launched on May 20, 2004 by Rajat SharmaRajat Sharma
Rajat Sharma is the founder of the Indian Hindi news channel India TV.Rajat SharmaShows Hosted: Breaking News, Aap ki AdalatRajat Sharma, 49, is Chairman and Editor-in Chief of India TV...
and wife Ritu Dhawan. The channel is the flagship service of Independent News Service, which was co-founded by Sharma and Dhawan in 1998. Prior to launching India TV, Sharma was a known face on Indian television since 1992, having previously been the anchor of Aap Ki Adalat on Zee TV
Zee TV
Zee TV is an India-based satellite television channel owned by Zee Entertainment Enterprises based in Mumbai, Maharashtra, which broadcasts various programmes in Hindi and other regional languages of India. Broadcasting is also present in various nations of South Asia, Europe, the Middle East,...
and Janata Ki Adalat on Star TV
STAR TV (Asia)
Satellite Television Asian Region is an Asian TV service owned by Rupert Murdoch's News Corporation.In 2009, News Corporation restructured STAR Asia into four units – STAR India, STAR Greater China, STAR Select and Fox International Channels....
. Independent News Service received investment from Fuse+ Media, an entity of ComVentures, a venture capital
Venture capital
Venture capital is financial capital provided to early-stage, high-potential, high risk, growth startup companies. The venture capital fund makes money by owning equity in the companies it invests in, which usually have a novel technology or business model in high technology industries, such as...
firm based in Palo Alto, California
Palo Alto, California
Palo Alto is a California charter city located in the northwest corner of Santa Clara County, in the San Francisco Bay Area of California, United States. The city shares its borders with East Palo Alto, Mountain View, Los Altos, Los Altos Hills, Stanford, Portola Valley, and Menlo Park. It is...
with over $1.5 billion of assets under management. Further investments have valued Independent News Service at Rs.800 crores.
Ridicule
Breaking News at India TV has also been a subject of ridicule among many people for its sensational but baseless news which many people find funny at times. These stories are mostly focused on Hindi speaking population. Taking unfair advantage of people's cultural believes, such stories misrepresent information to public just to gain popularity.Competitors
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