Invicta Watch Group is a United States

United States

The United States of America is a federal constitutional republic comprising fifty states and a federal district...

-based fashion watch

Watch

A watch is a small timepiece, typically worn either on the wrist or attached on a chain and carried in a pocket, with wristwatches being the most common type of watch used today. They evolved in the 17th century from spring powered clocks, which appeared in the 15th century. The first watches were...

 company, trading on the name, but a distinct entity from the company founded in 1837 by Raphael Picard in La Chaux-de-fonds

La Chaux-de-Fonds

La Chaux-de-Fonds is a Swiss city of the district of La Chaux-de-Fonds in the canton of Neuchâtel. It is located in the Jura mountains at an altitude of 1000 m, a few kilometres from the French border. After Geneva and Lausanne, it is the third largest city of Romandie, the French-speaking part of...

, Switzerland

Switzerland

Switzerland name of one of the Swiss cantons. ; ; ; or ), in its full name the Swiss Confederation , is a federal republic consisting of 26 cantons, with Bern as the seat of the federal authorities. The country is situated in Western Europe,Or Central Europe depending on the definition....

. The Picard family owned and operated the company until 1991, when the company was purchased by a United States-based investment company. The corporate headquarters were relocated to Hollywood, Florida

Hollywood, Florida

-Demographics:As of 2000, there were 59,673 households out of which 24.9% had children under the age of 18 living with them, 41.5% were married couples living together, 11.9% had a female householder with no husband present, and 42.2% were non-families. 34.4% of all households were made up of...

, where the company also operates its service call center.