Ito en
Encyclopedia
is a Japanese multinational beverage company specializing in tea production, distribution, and sales. ITO EN is the largest green tea distributor in Japan. The Ito En Group includes subsidiaries based in Japan, The United States, and Australia. Its products include unsweetened, bottled green tea and loose leaf tea. Ito En is currently the fourth largest soft drink producer in Japan, after Coca Cola group, Suntory Beverage, and Kirin Beverage. Ito En also produces private label beverages for various retailers in Japan.

As a result of the 2011 Tōhoku earthquake and tsunami
2011 Tōhoku earthquake and tsunami
The 2011 earthquake off the Pacific coast of Tohoku, also known as the 2011 Tohoku earthquake, or the Great East Japan Earthquake, was a magnitude 9.0 undersea megathrust earthquake off the coast of Japan that occurred at 14:46 JST on Friday, 11 March 2011, with the epicenter approximately east...

, Ito En is currently using the slogan at the end of its television commercials to show its deepest sympathies to customers who lost their families in the earthquake.

ITO EN (North America) Inc.

ITO EN (North America) Inc. was founded in May 2001 and simultaneously entered the beverage wholesale, retail, and restaurant industries. In 2002, the Teas' Tea line of unsweetened bottled teas was launched as ITO EN's main product line for North America. A flagship store containing the ITO EN New York store and KAI Restaurant was opened on New York's Madison Avenue.

External links

ITO EN, LTD. ITO EN (North America) INC.
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