Jake Zim
Encyclopedia
Jake Zim is the senior Vice President of Digital Marketing for Sony Pictures Entertainment
. Zim heads up the team responsible for digital creative and digital brand strategy, overseeing their work across the domestic slate. Projects that Zim directly manages include the next installments of the James Bond franchise as well as Men in Black III
, 21 Jump Street
and Total Recall, among others.
, Night at the Museum: Battle of the Smithsonian, Ice Age 3: Dawn of the Dinosaurs
, Alvin and the Chipmunks: The Squeakquel
, Date Night, The A-Team, Predators, Wall Street: Money Never Sleeps, Unstoppable, The Chronicles of Narnia: The Voyage of the Dawn Treader, and, most recently, Rio
. For that film, he spearheaded the marketing integration of the Angry Birds Rio
game app with mobile developer Rovio. Angry Birds Rio launched in March 2011 as the #1 app in the iTunes app store.
Zim began his tenure at Fox in 2006 as vice president of Online Marketing for Fox Atomic
, where he developed digital theatrical marketing campaigns for 28 Weeks Later
, The Comebacks
, Turistas
and The Hills Have Eyes 2
. During that time he was recruited to join the Fox team that partnered with NBC to launch Hulu
.
In 2008 Zim served as Chief Operating Officer of Safran Digital Group (SDG), a digital media entertainment company that finances, develops and distributes entertainment programming and technologies for digital platforms. Safran Digital Group, headed by Peter Safran, the veteran Hollywood producer and talent manager, was hired by Microsoft to produce original content for the Xbox 360. At Safran Digital Group (SDG) Jake Zim executive produced programming such as Xbox's first-ever original series Horror Meets Comedy and Spike.com’s “PGP”.
Prior to joining Fox Atomic, Zim was Director of Digital Media Marketing at Lionsgate, the leading independent film studio. Zim directed the digital campaigns for such titles as the Academy Award winning Crash
and box office successes such as Saw II
, Hostel and Madea's Family Reunion
.
where he was also a member of the 1998 MCLA
National Championship Lacrosse Team. He received his MBA from the University of Southern California's Marshall School
.
Sony Pictures Entertainment
Sony Pictures Entertainment, Inc. is the television and film production/distribution unit of Japanese multinational technology and media conglomerate Sony...
. Zim heads up the team responsible for digital creative and digital brand strategy, overseeing their work across the domestic slate. Projects that Zim directly manages include the next installments of the James Bond franchise as well as Men in Black III
Men in Black III
Men in Black III is an upcoming 3D science fiction comedy film starring Will Smith and Tommy Lee Jones...
, 21 Jump Street
21 Jump Street
21 Jump Street is an American police procedural crime drama television series that aired on the Fox Network from April 12, 1987, to April 27, 1991, with a total of 103 episodes. The series focused on a squad of youthful-looking undercover police officers investigating crimes in high schools,...
and Total Recall, among others.
Career history
Prior to joining Sony, Zim was Vice President, Digital Marketing at Twentieth Century Fox charged with overseeing the development and execution of Fox’s online, web and mobile marketing campaigns for domestic theatrical releases. He led the digital marketing strategy for Avatar, including the record-breaking launch of the trailer on Apple Trailers, which received over 4 million streams in 24 hours.. He also led the strategies for X-Men Origins: WolverineX-Men Origins: Wolverine
X-Men Origins: Wolverine is a 2009 American action film based on the Marvel Comics' fictional character Wolverine. The fourth installment in the X-Men film series, it was released worldwide on May 1, 2009...
, Night at the Museum: Battle of the Smithsonian, Ice Age 3: Dawn of the Dinosaurs
Ice Age: Dawn of the Dinosaurs
Ice Age: Dawn of the Dinosaurs, also known as Ice Age 3, is a 2009 3-D computer animated film. It is the third installment of the Ice Age series, produced by Blue Sky Studios and distributed by 20th Century Fox...
, Alvin and the Chipmunks: The Squeakquel
Alvin and the Chipmunks: The Squeakquel
Alvin and the Chipmunks: The Squeakquel is a 2009 American comedy film directed by Betty Thomas. The film stars Zachary Levi, David Cross, Jason Lee, and the voices of Justin Long, Jesse McCartney, Matthew Gray Gubler, Christina Applegate, Amy Poehler, and Anna Faris...
, Date Night, The A-Team, Predators, Wall Street: Money Never Sleeps, Unstoppable, The Chronicles of Narnia: The Voyage of the Dawn Treader, and, most recently, Rio
Rio (film)
Rio, often promoted as Rio: The Movie, is a 2011 American 3D computer-animated musical comedy film produced by Blue Sky Studios and directed by Carlos Saldanha. The title refers to the Brazilian city of Rio de Janeiro, in which the film is set. The film features the voices of Jesse Eisenberg, Anne...
. For that film, he spearheaded the marketing integration of the Angry Birds Rio
Angry Birds
Angry Birds is a puzzle video game developed by Finnish computer game developer Rovio Mobile. Inspired primarily by a sketch of stylized wingless birds, the game was first released for Apple's iOS in December 2009...
game app with mobile developer Rovio. Angry Birds Rio launched in March 2011 as the #1 app in the iTunes app store.
Zim began his tenure at Fox in 2006 as vice president of Online Marketing for Fox Atomic
Fox Atomic
Fox Atomic was a production label of film studio 20th Century Fox created in 2006 to generate comedy and genre films.In 2008, Fox Atomic scaled back its production operations and shut down all marketing divisions...
, where he developed digital theatrical marketing campaigns for 28 Weeks Later
28 Weeks Later
28 Weeks Later is a 2007 British/Spanish film sequel to the 2002 post-apocalyptic horror film 28 Days Later. 28 Weeks Later was directed by Juan Carlos Fresnadillo and released in the United Kingdom and United States on 11 May 2007...
, The Comebacks
The Comebacks
The Comebacks is a 2007 American satirical comedy film directed by Tom Brady. This film is a parody of the clichés and plots of the sports film genre. In the UK, Greece, Finland and Australia this film is called Sports Movie and called Team of Crazy in Brazil...
, Turistas
Turistas
Turistas is a 2006 American thriller film directed and produced by John Stockwell. In some regions of the world, such as France, the Republic of Ireland, Malta and the UK, the film has been released under the alternative title Paradise Lost.-Plot:Three young American tourists, Alex , his sister...
and The Hills Have Eyes 2
The Hills Have Eyes 2
The Hills Have Eyes 2 is the 2007 American horror film sequel to the 2006 film The Hills Have Eyes which was a remake of the 1977 horror film The Hills Have Eyes. The film follows several heroic, but troubled, U.S. National Guardsmen as they fight for survival against the mutant people living in a...
. During that time he was recruited to join the Fox team that partnered with NBC to launch Hulu
Hulu
Hulu is a website and over-the-top subscription service offering ad-supported on-demand streaming video of TV shows, movies, webisodes and other new media, trailers, clips, and behind-the-scenes footage from NBC, Fox, ABC, and Obstacle on October 20th 2011 Nickelodeon and CBS and many other...
.
In 2008 Zim served as Chief Operating Officer of Safran Digital Group (SDG), a digital media entertainment company that finances, develops and distributes entertainment programming and technologies for digital platforms. Safran Digital Group, headed by Peter Safran, the veteran Hollywood producer and talent manager, was hired by Microsoft to produce original content for the Xbox 360. At Safran Digital Group (SDG) Jake Zim executive produced programming such as Xbox's first-ever original series Horror Meets Comedy and Spike.com’s “PGP”.
Prior to joining Fox Atomic, Zim was Director of Digital Media Marketing at Lionsgate, the leading independent film studio. Zim directed the digital campaigns for such titles as the Academy Award winning Crash
Crash (2004 film)
Crash is a 2004 American drama film co-written, produced, and directed by Paul Haggis. The film is about racial and social tensions in Los Angeles, California. A self-described "passion piece" for Haggis, Crash was inspired by a real life incident in which his Porsche was carjacked outside a video...
and box office successes such as Saw II
Saw II
Saw II is a 2005 Canadian-American horror film directed by Darren Lynn Bousman and co-written by Bousman and the first film's co-writer Leigh Whannell. It is a sequel to 2004's Saw and the second installment in the seven-part Saw film series...
, Hostel and Madea's Family Reunion
Madea's Family Reunion
Madea's Family Reunion is a 2006 comedy-drama film adaptation of the stage production of the same name written by Tyler Perry and sequel to Diary of a Mad Black Woman. It was written and directed by Perry, who also played several characters, including Mabel "Madea" Simmons...
.
Digital Marketing Campaign History
- James BondJames Bond (film series)The James Bond film series is a British series of motion pictures based on the fictional character of MI6 agent James Bond , who originally appeared in a series of books by Ian Fleming. Earlier films were based on Fleming's novels and short stories, followed later by films with original storylines...
(2012) - The Amazing SpidermanThe Amazing Spider-Man (2012 film)The Amazing Spider-Man is an upcoming American superhero film based on the comic book of the same name that is currently in post-production. It is the fourth Columbia Pictures film based on the Marvel Comics character Spider-Man and the first film in a rebooted Spider-Man film franchise. The film...
(2012) - MoneyballMoneyball (film)Moneyball is a 2011 biographical sports drama film directed by Bennett Miller and distributed by Columbia Pictures. The film is based on Michael Lewis' 2003 book of the same name, an account of the Oakland Athletics baseball team's 2002 season and their general manager Billy Beane's attempts to...
(2011) - RioRio (film)Rio, often promoted as Rio: The Movie, is a 2011 American 3D computer-animated musical comedy film produced by Blue Sky Studios and directed by Carlos Saldanha. The title refers to the Brazilian city of Rio de Janeiro, in which the film is set. The film features the voices of Jesse Eisenberg, Anne...
(2011) - The Girl with the Dragon TattooThe Girl with the Dragon Tattoo (2011 film)The Girl with the Dragon Tattoo is an upcoming English-language drama thriller film that is the second film based on the Swedish novel of the same name by Stieg Larsson. The first film was the 2009 Swedish-language adaptation. The upcoming film is written by Steven Zaillian and directed by David...
(2011) - A-TeamThe A-Team (film)The A-Team is an American action film based on the television series of the same name. It was released in cinemas in the United States on June 11, 2010, by 20th Century Fox. The film was directed by Joe Carnahan and produced by Stephen J. Cannell and the Scott brothers Ridley and Tony...
(2010) - Predators (2010)
- Wall Street: Money Never Sleeps (2010)
- Diary of a Wimpy KidDiary of a Wimpy Kid (film)Diary of a Wimpy Kid is a 2010 American comedy film directed by Thor Freudenthal and based on Jeff Kinney's book of the same name. The film was released on March 19, 2010. It was released on DVD, iTunes, and Blu-ray on August 3, 2010.-Plot:...
(2010) - Knight and Day (2010)
- Love and Other DrugsLove and Other DrugsLove and Other Drugs is a 2010 romantic comedy film co-written and directed by Edward Zwick and based on the non-fiction book Hard Sell: The Evolution of a Viagra Salesman by Jamie Reidy...
(2010) - Vampires SuckVampires SuckVampires Suck is a 2010 vampire spoof film based on the Twilight film series and directed by Jason Friedberg and Aaron Seltzer. It stars Jenn Proske, Matt Lanter, Christopher N...
(2010) - Date NightDate NightDate Night is a 2010 action comedy film directed by Shawn Levy and starring Steve Carell and Tina Fey. It was released in the United States on April 9, 2010...
(2010)
- UnstoppableUnstoppable (2010 film)Unstoppable is a 2010 American action thriller film directed by Tony Scott, written by Mark Bomback, and starring Denzel Washington and Chris Pine. The film tells the story of a runaway freight train, and the two men who attempt to stop it.The film was released in the United States and Canada on...
(2010) - MacheteMachete (film)Machete is a 2010 action film directed by Robert Rodriguez and Ethan Maniquis. The "Machete" character originates from the 2001 Spy Kids film, written and directed by Robert Rodriguez. This film is an expansion of a fake trailer that was released together with Rodriguez's and Quentin Tarantino's...
(2010) - Alvin and the Chipmunks: The SqueakquelAlvin and the Chipmunks: The SqueakquelAlvin and the Chipmunks: The Squeakquel is a 2009 American comedy film directed by Betty Thomas. The film stars Zachary Levi, David Cross, Jason Lee, and the voices of Justin Long, Jesse McCartney, Matthew Gray Gubler, Christina Applegate, Amy Poehler, and Anna Faris...
(2009) - Ice Age 3: Dawn of the DinosaursIce Age: Dawn of the DinosaursIce Age: Dawn of the Dinosaurs, also known as Ice Age 3, is a 2009 3-D computer animated film. It is the third installment of the Ice Age series, produced by Blue Sky Studios and distributed by 20th Century Fox...
(2009) - X-Men Origins: WolverineX-Men Origins: WolverineX-Men Origins: Wolverine is a 2009 American action film based on the Marvel Comics' fictional character Wolverine. The fourth installment in the X-Men film series, it was released worldwide on May 1, 2009...
(2009) - Night at the Museum:Night at the Museum: Battle of the SmithsonianNight at the Museum: Battle of the Smithsonian is an American adventure comedy film directed by Shawn Levy, and starring Ben Stiller, Hank Azaria, Amy Adams, Owen Wilson, Robin Williams, and Steve Coogan. The film is a sequel to Night at the Museum...
(2009) - Avatar (2009)
- Madea's Family ReunionMadea's Family ReunionMadea's Family Reunion is a 2006 comedy-drama film adaptation of the stage production of the same name written by Tyler Perry and sequel to Diary of a Mad Black Woman. It was written and directed by Perry, who also played several characters, including Mabel "Madea" Simmons...
(2006) - Saw IISaw IISaw II is a 2005 Canadian-American horror film directed by Darren Lynn Bousman and co-written by Bousman and the first film's co-writer Leigh Whannell. It is a sequel to 2004's Saw and the second installment in the seven-part Saw film series...
(2005) - Hostel (2005)
- Grizzly ManGrizzly ManGrizzly Man is a 2005 American documentary film by German director Werner Herzog. It chronicles the life and death of bear enthusiast Timothy Treadwell. The film consists of Treadwell's own footage of his interactions with grizzly bears before he and his girlfriend were killed and eaten by a bear...
(2005) - CrashCrash (2004 film)Crash is a 2004 American drama film co-written, produced, and directed by Paul Haggis. The film is about racial and social tensions in Los Angeles, California. A self-described "passion piece" for Haggis, Crash was inspired by a real life incident in which his Porsche was carjacked outside a video...
(2004)
Education
Jake Zim graduated with a B.A. in History from the University of California at BerkeleyUniversity of California, Berkeley
The University of California, Berkeley , is a teaching and research university established in 1868 and located in Berkeley, California, USA...
where he was also a member of the 1998 MCLA
Men's Collegiate Lacrosse Association
The Men's Collegiate Lacrosse Association is a national organization of non-NCAA, men's college lacrosse programs. The MCLA oversees game play and conducts national championships for over 200 teams in ten conferences throughout the United States and Canada...
National Championship Lacrosse Team. He received his MBA from the University of Southern California's Marshall School
Marshall School of Business
The USC Marshall School of Business is a private research and academic institution at the University of Southern California. It is the largest of USC's 17 professional schools. The current Dean is James G. Ellis. In 1997 the school was renamed following a US$35 million donation from alumnus Gordon S...
.