Jamila (doll)
Encyclopedia
Jamila is the name of a fashion
doll
marketed to children in the Middle East
. Challenging the already extant leading Muslim
fashion doll Fulla
, the 11.5 inch Jamila was launched by Simba Toys Middle East in October 2006.
. Accompanied by her two best female friends and her soon-to-be husband Jamil she hit the market with an exclusive point-of-sale promotion in Carrefour
outlets throughout the Middle East.
Since its launch the range of items has increased not only by girl's accessories and doll's clothing, single items of the Jamila brand have also become available at other retail outlets.
Besides her original definition as a self-confident, young Arabic woman with typical female fashion fad
s, Jamila now got married and also shows her caring attitude towards her family. She is therefore not only joined by her husband Jamil but also by their two little babies Asad and Almira.
Fashion
Fashion, a general term for a currently popular style or practice, especially in clothing, foot wear, or accessories. Fashion references to anything that is the current trend in look and dress up of a person...
doll
Doll
A doll is a model of a human being, often used as a toy for children. Dolls have traditionally been used in magic and religious rituals throughout the world, and traditional dolls made of materials like clay and wood are found in the Americas, Asia, Africa and Europe. The earliest documented dolls...
marketed to children in the Middle East
Middle East
The Middle East is a region that encompasses Western Asia and Northern Africa. It is often used as a synonym for Near East, in opposition to Far East...
. Challenging the already extant leading Muslim
Muslim
A Muslim, also spelled Moslem, is an adherent of Islam, a monotheistic, Abrahamic religion based on the Quran, which Muslims consider the verbatim word of God as revealed to prophet Muhammad. "Muslim" is the Arabic term for "submitter" .Muslims believe that God is one and incomparable...
fashion doll Fulla
Fulla (doll)
Fulla is the name of an 11½ inch Barbie-like fashion doll marketed to children of Islamic and Middle-Eastern countries as an alternative to Barbie. Her concept evolved around 1999, and she hit stores in late 2003. Fulla was created by a UAE manufacturer from Dubai called NewBoy FZCO...
, the 11.5 inch Jamila was launched by Simba Toys Middle East in October 2006.
History
Starting off as a single but truly Arabic doll with dark-hair, thick eyebrows and brown eyes, Jamila was launched wearing the traditional black AbayaAbaya
The abaya "cloak" , sometimes also called an aba, is a simple, loose over-garment, essentially a robe-like dress, worn by some women in parts of the Islamic world including in Turkey, North Africa and the Arabian Peninsula....
. Accompanied by her two best female friends and her soon-to-be husband Jamil she hit the market with an exclusive point-of-sale promotion in Carrefour
Carrefour
Carrefour S.A. is an international hypermarket chain headquartered in Levallois-Perret, France. It is one of the largest hypermarket chains in the world...
outlets throughout the Middle East.
Since its launch the range of items has increased not only by girl's accessories and doll's clothing, single items of the Jamila brand have also become available at other retail outlets.
Besides her original definition as a self-confident, young Arabic woman with typical female fashion fad
FAD
In biochemistry, flavin adenine dinucleotide is a redox cofactor involved in several important reactions in metabolism. FAD can exist in two different redox states, which it converts between by accepting or donating electrons. The molecule consists of a riboflavin moiety bound to the phosphate...
s, Jamila now got married and also shows her caring attitude towards her family. She is therefore not only joined by her husband Jamil but also by their two little babies Asad and Almira.