JetStream
Encyclopedia
JetStream and Mobile JetStream are two former brand names used by Telecom New Zealand
to market its retail
and resale ADSL-based fixed line and CDMA2000
-based 3G
wireless
Internet access
offerings respectively. The retail ADSL offering from its own Internet service provider
(ISP), Xtra
, is now more commonly referred to by the company as Xtra Broadband, though the JetStream brand is still in use.
Retail ADSL offerings (using Telecom
's network) from other non-Telecom
ISPs such as TelstraClear
were often sold under the resale
option, and many have now been migrated to retail plans that either use Telecom's wholesale
d WBS or UBS ADSL offerings.
Like Xtra, these other ISPs now tend to avoid using the JetStream names in their up-to-date ADSL marketing
collateral.
Due to its original use by Telecom, ADSL is now what many New Zealand
ers refer to as JetStream, occasionally also applying the term to broadband
in general, though with the apparent withdrawal of use by Telecom of the brand name, this is decreasing.
Telecom New Zealand
Telecom New Zealand is a New Zealand-wide communications service provider , providing fixed line telephone services, a mobile network, an internet service provider , a major ICT provider to NZ businesses , and a wholesale network infrastructure provider to other NZ CSPs...
to market its retail
Retail
Retail consists of the sale of physical goods or merchandise from a fixed location, such as a department store, boutique or kiosk, or by mail, in small or individual lots for direct consumption by the purchaser. Retailing may include subordinated services, such as delivery. Purchasers may be...
and resale ADSL-based fixed line and CDMA2000
CDMA2000
CDMA2000 is a family of 3G mobile technology standards, which use CDMA channel access, to send voice, data, and signaling data between mobile phones and cell sites. The set of standards includes: CDMA2000 1X, CDMA2000 EV-DO Rev. 0, CDMA2000 EV-DO Rev. A, and CDMA2000 EV-DO Rev. B...
-based 3G
3G
3G or 3rd generation mobile telecommunications is a generation of standards for mobile phones and mobile telecommunication services fulfilling the International Mobile Telecommunications-2000 specifications by the International Telecommunication Union...
wireless
Wireless
Wireless telecommunications is the transfer of information between two or more points that are not physically connected. Distances can be short, such as a few meters for television remote control, or as far as thousands or even millions of kilometers for deep-space radio communications...
Internet access
Internet access
Many technologies and service plans for Internet access allow customers to connect to the Internet.Consumer use first became popular through dial-up connections in the 20th century....
offerings respectively. The retail ADSL offering from its own Internet service provider
Internet service provider
An Internet service provider is a company that provides access to the Internet. Access ISPs directly connect customers to the Internet using copper wires, wireless or fiber-optic connections. Hosting ISPs lease server space for smaller businesses and host other people servers...
(ISP), Xtra
Xtra (ISP)
Xtra Limited is New Zealand's largest Internet service provider . It was founded in 1996 and is a wholly owned subsidiary of Telecom New Zealand. Xtra has provided dial-up Internet access throughout New Zealand since its inception...
, is now more commonly referred to by the company as Xtra Broadband, though the JetStream brand is still in use.
Retail ADSL offerings (using Telecom
Telecom New Zealand
Telecom New Zealand is a New Zealand-wide communications service provider , providing fixed line telephone services, a mobile network, an internet service provider , a major ICT provider to NZ businesses , and a wholesale network infrastructure provider to other NZ CSPs...
's network) from other non-Telecom
Telecom New Zealand
Telecom New Zealand is a New Zealand-wide communications service provider , providing fixed line telephone services, a mobile network, an internet service provider , a major ICT provider to NZ businesses , and a wholesale network infrastructure provider to other NZ CSPs...
ISPs such as TelstraClear
TelstraClear
TelstraClear is New Zealand's second-largest telecommunications company and is a wholly owned subsidiary of Telstra Corporation , with around 400,000 customers....
were often sold under the resale
Reseller
A reseller is a company or individual that purchases goods or services with the intention of reselling them rather than consuming or using them. This is usually done for profit...
option, and many have now been migrated to retail plans that either use Telecom's wholesale
Wholesale
Wholesaling, jobbing, or distributing is defined as the sale of goods or merchandise to retailers, to industrial, commercial, institutional, or other professional business users, or to other wholesalers and related subordinated services...
d WBS or UBS ADSL offerings.
Like Xtra, these other ISPs now tend to avoid using the JetStream names in their up-to-date ADSL marketing
Marketing
Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...
collateral.
Due to its original use by Telecom, ADSL is now what many New Zealand
New Zealand
New Zealand is an island country in the south-western Pacific Ocean comprising two main landmasses and numerous smaller islands. The country is situated some east of Australia across the Tasman Sea, and roughly south of the Pacific island nations of New Caledonia, Fiji, and Tonga...
ers refer to as JetStream, occasionally also applying the term to broadband
Broadband
The term broadband refers to a telecommunications signal or device of greater bandwidth, in some sense, than another standard or usual signal or device . Different criteria for "broad" have been applied in different contexts and at different times...
in general, though with the apparent withdrawal of use by Telecom of the brand name, this is decreasing.