John Gordon (journalist)
Encyclopedia
John Rutherford Gordon was a Scottish
Scotland
Scotland is a country that is part of the United Kingdom. Occupying the northern third of the island of Great Britain, it shares a border with England to the south and is bounded by the North Sea to the east, the Atlantic Ocean to the north and west, and the North Channel and Irish Sea to the...

 newspaper editor and columnist
Columnist
A columnist is a journalist who writes for publication in a series, creating an article that usually offers commentary and opinions. Columns appear in newspapers, magazines and other publications, including blogs....

.

Born in Dundee
Dundee
Dundee is the fourth-largest city in Scotland and the 39th most populous settlement in the United Kingdom. It lies within the eastern central Lowlands on the north bank of the Firth of Tay, which feeds into the North Sea...

, Gordon began work on the Dundee Advertiser in 1904. He was rapidly promoted, and by the end of the decade was overseeing the Perthshire
Perthshire
Perthshire, officially the County of Perth , is a registration county in central Scotland. It extends from Strathmore in the east, to the Pass of Drumochter in the north, Rannoch Moor and Ben Lui in the west, and Aberfoyle in the south...

 and Dundee editions of the People's Journal. In 1911, he moved to the London office of the Dundee Advertiser, then the London office of the Glasgow Herald. During World War I
World War I
World War I , which was predominantly called the World War or the Great War from its occurrence until 1939, and the First World War or World War I thereafter, was a major war centred in Europe that began on 28 July 1914 and lasted until 11 November 1918...

, he served with the King's Royal Rifle Corps
King's Royal Rifle Corps
The King's Royal Rifle Corps was a British Army infantry regiment, originally raised in colonial North America as the Royal Americans, and recruited from American colonists. Later ranked as the 60th Regiment of Foot, the regiment served for more than 200 years throughout the British Empire...

.

At the end of the war, Gordon took work with the Evening News
Evening News (London)
Evening News, formerly known as The Evening News, was an evening newspaper published in London from 1881 to 1980, reappearing briefly in 1987. It became highly popular under the control of the Harmsworth brothers. For a long time it maintained the largest daily sale of any evening newspaper in London...

, then in 1922 he moved to become Chief Sub-editor of the Daily Express
Daily Express
The Daily Express switched from broadsheet to tabloid in 1977 and was bought by the construction company Trafalgar House in the same year. Its publishing company, Beaverbrook Newspapers, was renamed Express Newspapers...

. Editor Beverley Baxter
Beverley Baxter
Sir Arthur Beverley Baxter, FRSL was a Canadian born journalist and politician. He spent most of his career in the United Kingdom working for the Daily Express and as a theatre critic for the Evening Standard, and was a Member of Parliament for the Conservative Party from 1935 until his...

 promised to increase his wages, but forgot, and Gordon resigned. However, owner Lord Beaverbrook was keen to retain Gordon, and appointed him editor of the Sunday Express in 1928. Between 1928 and 1952, Gordon raised circulation of the Sunday Express from 450,000 to 3.2 million. In 1930, he commissioned R. H. Naylor
R. H. Naylor
Richard Harold Naylor , better known as R. H. Naylor was the first sun sign astrologer.Newspaper astrology columns began in August 1930 in the Sunday Express, just after the birth of Princess Margaret. Editor John Gordon wanted a story on her birth but with a new angle, so Cheiro was asked to do...

 to write a horoscope
Horoscope
In astrology, a horoscope is a chart or diagram representing the positions of the Sun, Moon, planets, the astrological aspects, and sensitive angles at the time of an event, such as the moment of a person's birth. The word horoscope is derived from Greek words meaning "a look at the hours" In...

 for the birth of Princess Margaret. This proved popular, and Gordon retained it as a regular feature - the first regular newspaper horoscope.

In 1952, Gordon was made editor-in-chief of the paper, and all real editorial power was removed from him. He instead focussed on writing a newspaper column covering current events.
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