Johnstone and Cushing
Encyclopedia
Johnstone and Cushing was an American
advertising agency
that specialized in comic strip
-style advertisements that used many prominent cartoonists and commercial art
ists of the time. Until its dissolution in 1962, the New York City
-based company provided ads for such companies as AT&T
, General Foods
, Nestle
, and RC Cola, drawn by artists including Milton Caniff
, Albert Dorne
, Lou Fine
, and Alex Kotsky.
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
advertising agency
Advertising agency
An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services...
that specialized in comic strip
Comic strip
A comic strip is a sequence of drawings arranged in interrelated panels to display brief humor or form a narrative, often serialized, with text in balloons and captions....
-style advertisements that used many prominent cartoonists and commercial art
Commercial art
Commercial art is historically a subsector of creative services, referring to art created for commercial purposes, primarily advertising. The term has become increasingly anachronistic in favor of more contemporary terms such as graphic design and advertising art.Commercial art traditionally...
ists of the time. Until its dissolution in 1962, the New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
-based company provided ads for such companies as AT&T
AT&T
AT&T Inc. is an American multinational telecommunications corporation headquartered in Whitacre Tower, Dallas, Texas, United States. It is the largest provider of mobile telephony and fixed telephony in the United States, and is also a provider of broadband and subscription television services...
, General Foods
General Foods
General Foods Corporation was a company whose direct predecessor was established in the USA by Charles William Post as the Postum Cereal Company in 1895. The name General Foods was adopted in 1929, after several corporate acquisitions...
, Nestle
Nestlé
Nestlé S.A. is the world's largest food and nutrition company. Founded and headquartered in Vevey, Switzerland, Nestlé originated in a 1905 merger of the Anglo-Swiss Milk Company, established in 1867 by brothers George Page and Charles Page, and Farine Lactée Henri Nestlé, founded in 1866 by Henri...
, and RC Cola, drawn by artists including Milton Caniff
Milton Caniff
Milton Arthur Paul Caniff was an American cartoonist famous for the Terry and the Pirates and Steve Canyon comic strips.-Biography:...
, Albert Dorne
Albert Dorne
Albert Dorne was an American Illustrator.He was born in the slums of New York City's East Side, and had a troubled childhood plagued with tuberculosis and heart problems. He would cut classes to study art in the museums, eventually quitting school altogether to support his family...
, Lou Fine
Lou Fine
Louis Kenneth Fine was an American comic book artist known for his work during the 1940s Golden Age of comic books, where his quality draftsmanship became an influential model to a generation of fellow comics artists....
, and Alex Kotsky.