Jovan Musk
Encyclopedia
Jōvan Musk is a low cost line of cologne
Eau de Cologne
Eau de Cologne or simply Cologne is a toiletry, a perfume in a style that originated from Cologne, Germany. It is nowadays a generic term for scented formulations in typical concentration of 2-5% essential oils. However as of today cologne is a blend of extracts, alcohol, and water...

 for men and women. Jōvan, Inc. introduced the fragrance in 1972. There are also Jōvan Musk varieties of aftershave
Aftershave
Aftershave describes a lotion, gel, balm, powder, or liquid used mainly by men after they have finished shaving. It may contain an antiseptic agent such as denatured alcohol or stearate citrate to prevent infection of cuts...

 and deodorant
Deodorant
Deodorants are substances applied to the body to affect body odor caused by bacterial growth and the smell associated with bacterial breakdown of perspiration in armpits, feet and other areas of the body. A subgroup of deodorants, antiperspirants, affect odor as well as prevent sweating by...

. The fragrance is commonly sold at drug store and superstore chains. The company web site describes the cologne as "a blend of exotic spices and woods meets with the seductive power of musk."

In Episode 2 of The Real World: New York
The Real World: New York
The Real World is the first season of MTV's reality television series The Real World, which focuses on a group of diverse strangers living together for several months in a different city each season, as cameras follow their lives and interpersonal...

, the loft learns that prior to the show Eric appeared in a Jōvan Musk commercial and on the television show A Closer Look.

The Rolling Stones American Tour 1981
Rolling Stones American Tour 1981
The Rolling Stones' American Tour 1981 was a concert tour of stadiums and arenas in the United States to promote the album Tattoo You. It was the largest grossing tour of 1981 with $50 million in ticket sales...

was the first in the rock industry to sell advertising rights to Jōvan Musk. Jōvan paid a million dollars to put their name on Rolling Stones tickets.
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