KKWD
Encyclopedia
KKWD, known as "WILD 104.9", is a Rhythmic Top 40 radio station
serving the Oklahoma City area. The Cumulus Media
outlet broadcasts at 104.9 MHz with an effective radiated power
of 6 kW and is licensed to Bethany, Oklahoma
.
Citadel Broadcasting relinquished 11 of its radio stations including KKWD to The Last Bastion Station Trust, LLC
upon merger of many ABC Radio stations. However as of June 19, 2008; Arbitron
has expanded Oklahoma City's market definition allowing Citadel to own 5 FM stations in the said area, at which time Citadel Broadcasting
applied to re-acquire KKWD from The Last Bastion Station Trust, LLC
with the FCC. According to FCC documents, KKWD was re-absorbed into Citadel's station portfolio on July 9, 2009.
and changed its call sign
to KGOY (K-JOY). In the 1980s the station was broadcasting Inspirational music, then switched to a Christian Adult Contemporary format with the call sign KJIL ("Jesus Is Lord"). Shortly after being bought by Broadcast Equities, the station call sign was changed to KNTL ("News Talk Leader") on March 19, 1990. When Bott Communications acquired the station in November 1994, the format initially remained the same, but later it shifted to Christian Teaching.
Citadel Broadcasting
purchased the station, along with "SportsRadio 640" WWLS-AM and "Sports Talk 1340" KEBC
, in 1998. The purchase was finalized May 4, 1998, but the format was changed in advance (January 17, 1998) to Sports–Talk. The station was known as “WWLS The Sports Animal”, a mirror of WWLS-AM, but on April 11, 2002, the Sports Animal moved to 105.3 FM. WWLS-FM became "K-Bull" with the calls KQBL and adopted a Hot Country format until Christmas
2002. On December 26, 2002, the station returned to sports-talk “WWLS The Sports Animal,” but the station was still operating under the KQBL calls until the WWLS-FM calls returned on March 6, 2003. On October 23, 2006, KKWD swapped signals with sister station WWLS-FM
and moved to the 104.9 frequency from 97.9 in order to have a new high definition signal. Under its format playing pop/Top40 music with a heavy mixture of hip hop and R&B with occasional Dance product, KKWD's main competitors are Urban
rival KVSP
and Top 40 Pop rival KJYO
.
KKWD has been known for its outlandish stunts since its January 2000 launch, such as the April Fools' Day stunts where the on-air announcers from sister KINB
performed all shifts in Spanish and where the station ran a continuous loop of the song "Wild Thing
" by Tone Lōc
for two consecutive weeks. Most recently, after a change in on-air presentation, the station was "quarantined" by a fictional government agency due to the possibility of an "epidemic" among the station's staff; at the end of the stunt it was revealed that the station in fact had "Spring Fever" in reference to an upcoming station concert.
), Rich, D.J. E.T., Chuck Wild. Mixers include D.J. Saad, D.J. Kidd Leow, and D.J. Diverse.
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
serving the Oklahoma City area. The Cumulus Media
Cumulus Media
Cumulus Media, Inc. is the second largest Owner and Operator of AM and FM radio stations in the United States, behind Clear Channel Communications, operating 570 stations in 150 markets as of September 16, 2011. The company also owns Cumulus Media Networks...
outlet broadcasts at 104.9 MHz with an effective radiated power
Effective radiated power
In radio telecommunications, effective radiated power or equivalent radiated power is a standardized theoretical measurement of radio frequency energy using the SI unit watts, and is determined by subtracting system losses and adding system gains...
of 6 kW and is licensed to Bethany, Oklahoma
Bethany, Oklahoma
Bethany is a city in Oklahoma County, Oklahoma, United States, and a part of the Oklahoma City metropolitan area. The population was 20,307 at the 2000 census.-Geography:Bethany is located at ....
.
Citadel Broadcasting relinquished 11 of its radio stations including KKWD to The Last Bastion Station Trust, LLC
The Last Bastion Station Trust, LLC
The Last Bastion Station Trust, LLC is a privately owned trust company that temporarily owns 6 radio stations previously owned by Citadel Broadcasting...
upon merger of many ABC Radio stations. However as of June 19, 2008; Arbitron
Arbitron
Arbitron is a consumer research company in the United States that collects listener data on radio audiences. It was founded as American Research Bureau by Jim Seiler in 1949 and became national by merging with L.A. based Coffin, Cooper and Clay in the early 1950s...
has expanded Oklahoma City's market definition allowing Citadel to own 5 FM stations in the said area, at which time Citadel Broadcasting
Citadel Broadcasting
Citadel Broadcasting Corporation was a Las Vegas, Nevada-based broadcast holding company. Citadel owned 243 radio stations across the United States and was the third-largest radio station owner in the country...
applied to re-acquire KKWD from The Last Bastion Station Trust, LLC
The Last Bastion Station Trust, LLC
The Last Bastion Station Trust, LLC is a privately owned trust company that temporarily owns 6 radio stations previously owned by Citadel Broadcasting...
with the FCC. According to FCC documents, KKWD was re-absorbed into Citadel's station portfolio on July 9, 2009.
History
The station was on the air as CHR KNBQ in 1965 from the Coronado Shopping Center at 39th and MacArthur (NE Corner). Later that year the station flipped to GospelGospel
A gospel is an account, often written, that describes the life of Jesus of Nazareth. In a more general sense the term "gospel" may refer to the good news message of the New Testament. It is primarily used in reference to the four canonical gospels of Matthew, Mark, Luke, and John...
and changed its call sign
Call sign
In broadcasting and radio communications, a call sign is a unique designation for a transmitting station. In North America they are used as names for broadcasting stations...
to KGOY (K-JOY). In the 1980s the station was broadcasting Inspirational music, then switched to a Christian Adult Contemporary format with the call sign KJIL ("Jesus Is Lord"). Shortly after being bought by Broadcast Equities, the station call sign was changed to KNTL ("News Talk Leader") on March 19, 1990. When Bott Communications acquired the station in November 1994, the format initially remained the same, but later it shifted to Christian Teaching.
Citadel Broadcasting
Citadel Broadcasting
Citadel Broadcasting Corporation was a Las Vegas, Nevada-based broadcast holding company. Citadel owned 243 radio stations across the United States and was the third-largest radio station owner in the country...
purchased the station, along with "SportsRadio 640" WWLS-AM and "Sports Talk 1340" KEBC
KEBC
KGHM is a radio station located in Oklahoma City, Oklahoma. It is among a cluster of stations in the market owned by Clear Channel Communications.-KGCB/KOCY:1340 started as KGCB, a church-owned station...
, in 1998. The purchase was finalized May 4, 1998, but the format was changed in advance (January 17, 1998) to Sports–Talk. The station was known as “WWLS The Sports Animal”, a mirror of WWLS-AM, but on April 11, 2002, the Sports Animal moved to 105.3 FM. WWLS-FM became "K-Bull" with the calls KQBL and adopted a Hot Country format until Christmas
Christmas
Christmas or Christmas Day is an annual holiday generally celebrated on December 25 by billions of people around the world. It is a Christian feast that commemorates the birth of Jesus Christ, liturgically closing the Advent season and initiating the season of Christmastide, which lasts twelve days...
2002. On December 26, 2002, the station returned to sports-talk “WWLS The Sports Animal,” but the station was still operating under the KQBL calls until the WWLS-FM calls returned on March 6, 2003. On October 23, 2006, KKWD swapped signals with sister station WWLS-FM
WWLS-FM
WWLS-FM is a radio station broadcasting a Sports radio format. Licensed to The Village, Oklahoma, USA, the station serves the Oklahoma City, Oklahoma, USA, area...
and moved to the 104.9 frequency from 97.9 in order to have a new high definition signal. Under its format playing pop/Top40 music with a heavy mixture of hip hop and R&B with occasional Dance product, KKWD's main competitors are Urban
Urban contemporary
Urban contemporary is a music radio format. The term was coined by the late New York DJ Frankie Crocker in the mid 1970s. Urban contemporary radio stations feature a playlist made up entirely of hip hop/rap, contemporary R&B, pop, electronica such as dubstep and drum and bass and Caribbean music...
rival KVSP
KVSP
KVSP is a Mainstream Urban radio station serving the Oklahoma City area and Central Oklahoma. It is owned by Perry Broadcasting and its transmitter is located in Alfalfa, Oklahoma...
and Top 40 Pop rival KJYO
KJYO
KJYO, known as "KJ 103", is a Top 40 radio station serving the Oklahoma City area and is owned by Clear Channel Communications. Its transmitter is located in Oklahoma City.-History:...
.
KKWD has been known for its outlandish stunts since its January 2000 launch, such as the April Fools' Day stunts where the on-air announcers from sister KINB
KINB
KINB is an adult standards radio station serving the Oklahoma City area.-History:This station officially signed on July 6, 2000 as Christian Contemporary as The Light 105-Dot-3 FM with call letters KLGH. On April 1, 2002 at midnight, the format of WWLS-AM 640 was simulcast on 105.3 after Citadel...
performed all shifts in Spanish and where the station ran a continuous loop of the song "Wild Thing
Wild Thing (Tone Lōc song)
"Wild Thing" is the name of rapper Tone Lōc's 1988 single from the album Lōc-ed After Dark. The title is a reference to the phrase "doin' the wild thing," a euphemism for sex, unlike The Troggs' hit song, "Wild Thing", in which the "wild thing" was a girl.Tone Lōc's song peaked at number two on...
" by Tone Lōc
Tone Lōc
Anthony Terrell Smith , better known by his stage name Tone Lōc, is an American rapper and actor.-Early life and career:...
for two consecutive weeks. Most recently, after a change in on-air presentation, the station was "quarantined" by a fictional government agency due to the possibility of an "epidemic" among the station's staff; at the end of the stunt it was revealed that the station in fact had "Spring Fever" in reference to an upcoming station concert.
Current on-air staff
Weekday hosts include Joey and Heather in the Morning, Nugget, Cisco on afternoons, Bobby the Italian Stallion on evenings, Nita Skyy on nights, and Slammin' Sean on overnights. Weekend hosts include, Mojo (Ric Reece, also on sister KYISKYIS
KYIS , known as "98-9 Kiss FM", is a Hot AC radio station serving the Oklahoma City area and is owned by Cumulus Media. KYIS-FM is located on 4045 NW 64th in Oklahoma City.-History:...
), Rich, D.J. E.T., Chuck Wild. Mixers include D.J. Saad, D.J. Kidd Leow, and D.J. Diverse.
Former on-air staff
- Troy - Morning show host 2000-2001 - whereabouts unknown
- Jennifer - Weekends 2000-2002 - Now afternoons at WWMX in Baltimore
- Mike McCoy - Weekends 2000-2001 - Now OM/PD for Renda Broadcasting Tulsa—CHR KHTTKHTTKHTT is a Top 40 Mainstream radio station serving the Tulsa, Oklahoma, area of the USA. The Renda Broadcasting outlet broadcasts at 106.9 MHz with an ERP of 100 kW and is licensed to Muskogee, Oklahoma.-History:...
and Variety KBEZKBEZKBEZ is an Adult Hits music formatted radio station in Tulsa, Oklahoma, USA. It is owned by Renda Broadcasting.As of 12:00pm June 10, 2010 92.9 KBEZ AC format was dropped and 92.9 BOB FM "We Play Anything!" Adult Hits format was adopted. Steve Smith and Carly Rush are no longer the morning hosts...
as Jet Black. - Robbie - Middays 2000-2001 - Now Chief Engineer at KRBE, KHJKKHJKKHJK is an Adult Alternative-formatted radio station serving the Houston and Beaumont, Texas, areas. The studios are currently located in the Westchase Bank Building at 9801 Westheimer Road in Houston, Texas, with its transmitter facility located southeast of Devers, Texas, in Liberty County...
& KFNCKFNCKFNC is a sports radio station in Houston, Texas, under ownership of Cumulus Media. The station's transmitter facility is located east of Houston in an area of Chambers County south of Winnie, Texas.-History:...
Houston - Mac - Nights 2002-2004 - Now instructor for American Broadcasting School in Tulsa and Part-Time Personality at KHTTKHTTKHTT is a Top 40 Mainstream radio station serving the Tulsa, Oklahoma, area of the USA. The Renda Broadcasting outlet broadcasts at 106.9 MHz with an ERP of 100 kW and is licensed to Muskogee, Oklahoma.-History:...
. - Mark Scott - Mornings 2000 and Weekends/Fill-In 2000-2003 - Now weekends on sister KQOBKQOBKQOB is a classic rock radio station serving the Oklahoma City area and is owned by Champlin Broadcasting. The station is currently in a LMA with Cumulus Media.-History:...