KNOR
Encyclopedia
KNOR branded as "La Raza 93.7", is a radio station
in the Dallas
/Fort Worth
area in Texas
, transmitting on 93.7 FM. This station is owned and operated by Liberman Broadcasting
. Its translation in English means "the race 93.7."
(then KTYX and KICM) in Pauls Valley, Oklahoma
. The station plotted to move to the Dallas area on rimshot 93.7 frequency in 2002
. In 2003
, the KICM call letters and country
format were sent to 93.7's sister station at 97.7-Ardmore, Oklahoma
, who's callsign, KNOR and format, were assumed by 93.7, and the station went dark on the same day. The studios were moved to Krum, Texas on August 1, 2003 with signal testing beginning in the fall under a smooth jazz
format (nothing more than the same Jazz disc
continually repeated); regular programming began in March 2004
under an urban contemporary
format as Party 93.7; making it the only time in the 2000s the Metroplex had two urban contemporary
radio stations. In 2006
, KNOR switched again to a Regional Mexican
format now known as La Raza 93.7, much like its sister stations KTJM & KJOJ
in Houston, Texas
. The switch was kicked off with a music marathon, but the station is working on hiring local DJs. Ironically that same year Liberman would buy KNOR's former competitor, Hispanic Rhythmic
KZZA from Entravision and would flip that station back to its former Rhythmic Contemporary
format around the same time as KNOR's flip.
Radio vet Kevin McCarthy
was reported to have expressed serious interest in buying the station, but interference from a local media broker, who was trying to force its way in as a middleman on the transaction, ended up ruining the deal. McCarthy then scrapped his dream of ownership and signed on with the new KMSR-990 (now KFCD
) as a talk show
host.
The station is broadcast from Texas' largest structure, Liberman Broadcasting Tower Era
, located on a ranch in unincorporated Cooke County, Texas
.
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
in the Dallas
Dallas, Texas
Dallas is the third-largest city in Texas and the ninth-largest in the United States. The Dallas-Fort Worth Metroplex is the largest metropolitan area in the South and fourth-largest metropolitan area in the United States...
/Fort Worth
Fort Worth, Texas
Fort Worth is the 16th-largest city in the United States of America and the fifth-largest city in the state of Texas. Located in North Central Texas, just southeast of the Texas Panhandle, the city is a cultural gateway into the American West and covers nearly in Tarrant, Parker, Denton, and...
area in Texas
Texas
Texas is the second largest U.S. state by both area and population, and the largest state by area in the contiguous United States.The name, based on the Caddo word "Tejas" meaning "friends" or "allies", was applied by the Spanish to the Caddo themselves and to the region of their settlement in...
, transmitting on 93.7 FM. This station is owned and operated by Liberman Broadcasting
Liberman Broadcasting
Liberman Broadcasting is a media company based in Burbank, California. Liberman Broadcasting primarily caters to the Spanish-speaking Hispanic community and owns television and radio stations in several of the top Hispanic markets.-History:...
. Its translation in English means "the race 93.7."
Station history
The station was first established as KZEA in 19841984 in radio
The year 1984 in radio involved some significant events.-Events:* June 18 - Controversial KOA/Denver radio talk show host Alan Berg gunned down in driveway of his home.* Sports writer Ralph Barbieri joined KNBR to host his own sports talk show....
(then KTYX and KICM) in Pauls Valley, Oklahoma
Pauls Valley, Oklahoma
Pauls Valley is a city in Garvin County, Oklahoma, United States. The population was 6,256 at the 2000 census. It is the county seat of Garvin County.-History:...
. The station plotted to move to the Dallas area on rimshot 93.7 frequency in 2002
2002 in radio
The year 2002 in radio involved some significant events.-Events:*January 21 - A train derailment in Minot, North Dakota kills one person and knocks out power throughout the region, spilling 250,000 gallons of toxic anhydrous ammonia for fertilizer purposes. The designated primary station for the...
. In 2003
2003 in radio
The year 2003 in radio involved some significant events.-Events:* October 10 - Facing an investigation surrounding allegations of illegal drug use, American right-wing radio host Rush Limbaugh publicly admits that he is addicted to prescription pain killers, and will seek treatment.-Debuts:*March...
, the KICM call letters and country
Country music
Country music is a popular American musical style that began in the rural Southern United States in the 1920s. It takes its roots from Western cowboy and folk music...
format were sent to 93.7's sister station at 97.7-Ardmore, Oklahoma
Ardmore, Oklahoma
Ardmore is a business, cultural and tourism city in and the county seat of Carter County, Oklahoma, United States. As of the 2010 Census, the city had a population of 24,283, while a 2007 estimate has the Ardmore micropolitan statistical area totaling 56,694 residents...
, who's callsign, KNOR and format, were assumed by 93.7, and the station went dark on the same day. The studios were moved to Krum, Texas on August 1, 2003 with signal testing beginning in the fall under a smooth jazz
Smooth jazz
Smooth jazz is a genre of music that grew out of jazz fusion and is influenced by R&B, funk, rock, and pop music styles ....
format (nothing more than the same Jazz disc
Compact Disc
The Compact Disc is an optical disc used to store digital data. It was originally developed to store and playback sound recordings exclusively, but later expanded to encompass data storage , write-once audio and data storage , rewritable media , Video Compact Discs , Super Video Compact Discs ,...
continually repeated); regular programming began in March 2004
2004 in radio
The year 2004 saw a number of significant events in radio broadcasting history.-Events:*30 October - In the UK a 163-metre-high radio mast at Peterborough collapses in a fire.-Debuts:...
under an urban contemporary
Urban contemporary
Urban contemporary is a music radio format. The term was coined by the late New York DJ Frankie Crocker in the mid 1970s. Urban contemporary radio stations feature a playlist made up entirely of hip hop/rap, contemporary R&B, pop, electronica such as dubstep and drum and bass and Caribbean music...
format as Party 93.7; making it the only time in the 2000s the Metroplex had two urban contemporary
Urban contemporary
Urban contemporary is a music radio format. The term was coined by the late New York DJ Frankie Crocker in the mid 1970s. Urban contemporary radio stations feature a playlist made up entirely of hip hop/rap, contemporary R&B, pop, electronica such as dubstep and drum and bass and Caribbean music...
radio stations. In 2006
2006 in radio
The year 2006 saw a number of significant events in radio broadcasting.-Events:*January 3 - The BJ Shea Morning Experience switches to KISW in Seattle, Washington, from the former FM Talk station KKWF....
, KNOR switched again to a Regional Mexican
Regional Mexican
Regional Mexican is a radio format for music radio, typically defined to include Banda, Ranchera, Mariachi and Norteña. It is the most popular radio format targeting Hispanic Americans in the United States....
format now known as La Raza 93.7, much like its sister stations KTJM & KJOJ
KTJM
KTJM is a radio station broadcasting a regional Mexican format. Licensed to Port Arthur, Texas, it serves the Beaumont-Port Arthur area. The station is currently owned by Liberman Broadcasting....
in Houston, Texas
Houston, Texas
Houston is the fourth-largest city in the United States, and the largest city in the state of Texas. According to the 2010 U.S. Census, the city had a population of 2.1 million people within an area of . Houston is the seat of Harris County and the economic center of , which is the ...
. The switch was kicked off with a music marathon, but the station is working on hiring local DJs. Ironically that same year Liberman would buy KNOR's former competitor, Hispanic Rhythmic
Hispanic rhythmic
Hispanic rhythmic, also known as Hispanic urban or "Hurban", is an American radio and format genre that features a Spanish-language musical mix of Latin hip-hop, Mexican hip-hop, reggaeton, dancehall, Latin pop, dance, tropical and salsa hits, all geared towards a bilingual audience, most of them...
KZZA from Entravision and would flip that station back to its former Rhythmic Contemporary
Rhythmic Contemporary
Rhythmic contemporary, also known as rhythmic top 40, rhythmic contemporary hit radio or rhythmic crossover, is a music radio format that includes a mix of EDM, upbeat rhythmic pop, hip-hop and R&B hits. Rhythmic contemporary rarely uses rock music or country music in its airplay, but it may...
format around the same time as KNOR's flip.
Radio vet Kevin McCarthy
Kevin McCarthy (radio)
Kevin McCarthy has been a radio-television personality in north Texas since Gordon McLendon brought him to Dallas as part of the original staff of KNUS/99 in 1972...
was reported to have expressed serious interest in buying the station, but interference from a local media broker, who was trying to force its way in as a middleman on the transaction, ended up ruining the deal. McCarthy then scrapped his dream of ownership and signed on with the new KMSR-990 (now KFCD
KFCD
KFCD is a radio station serving the Dallas-Fort Worth Metroplex that features religious radio programming. This station is licensed in Farmersville, Texas, USA, and the broadcast license is held by Bernard Dallas, LLC.-History:...
) as a talk show
Talk radio
Talk radio is a radio format containing discussion about topical issues. Most shows are regularly hosted by a single individual, and often feature interviews with a number of different guests. Talk radio typically includes an element of listener participation, usually by broadcasting live...
host.
The station is broadcast from Texas' largest structure, Liberman Broadcasting Tower Era
Liberman Broadcasting Tower Era
Liberman Broadcasting Tower, Era, is a 2,000-foot-tall guyed mast located at 33°29'05.5" N and 97°24'44.8" W in Cooke County, Texas, USA. It was built in 2006 and is used for emergency communication and commercial radio broadcasting...
, located on a ranch in unincorporated Cooke County, Texas
Cooke County, Texas
As of the census of 2000, there were 36,363 people, 13,643 households, and 10,000 families residing in the county. The population density was 42 people per square mile . There were 15,061 housing units at an average density of 17 per square mile...
.