KPKX
Encyclopedia
98.7 The Peak is a commercial Adult Hits
music radio station
in Phoenix, Arizona
, broadcasting on 98.7 FM
.
signed on in July 1960 as KTAR-FM, co-owned with KTAR(AM) and KTAR-TV (now KPNX
). In the mid-1970's, the station became KBBC broadcasting Easy Listening
music programming. KBBC became one of the nation's pioneers in a format that became known as "Soft Rock" under the programming direction of J.D. Freeman who moved over from KNIX afternoon drive.
The staff included program director Marc McCoy and General Sales Manager, Ken Hoag
along with a change of call letters to KPKX. The station is known as “98.7 The Peak”.
hits format on its HD-2 digital subchannel
, which is also streaming online at its website.
Adult hits
Adult hits is a radio format, popular in the early 2000s, that does not adhere to a specific music genre, but instead draws from a wider playlist...
music radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
in Phoenix, Arizona
Phoenix, Arizona
Phoenix is the capital, and largest city, of the U.S. state of Arizona, as well as the sixth most populated city in the United States. Phoenix is home to 1,445,632 people according to the official 2010 U.S. Census Bureau data...
, broadcasting on 98.7 FM
Frequency modulation
In telecommunications and signal processing, frequency modulation conveys information over a carrier wave by varying its instantaneous frequency. This contrasts with amplitude modulation, in which the amplitude of the carrier is varied while its frequency remains constant...
.
Early Years
98.7 FMFrequency modulation
In telecommunications and signal processing, frequency modulation conveys information over a carrier wave by varying its instantaneous frequency. This contrasts with amplitude modulation, in which the amplitude of the carrier is varied while its frequency remains constant...
signed on in July 1960 as KTAR-FM, co-owned with KTAR(AM) and KTAR-TV (now KPNX
KPNX
KPNX is a full-service television station serving the Phoenix, Arizona television market as the NBC affiliate. Its studios and offices are located in Phoenix and its transmitter is on South Mountain in Phoenix but it is licensed to the suburb of Mesa. It is owned by the Gannett Company which also...
). In the mid-1970's, the station became KBBC broadcasting Easy Listening
Easy listening
Easy listening is a broad style of popular music and radio format that emerged in the 1950s, evolving out of big band music, and related to MOR music as played on many AM radio stations. It encompasses the exotica, beautiful music, light music, lounge music, ambient music, and space age pop genres...
music programming. KBBC became one of the nation's pioneers in a format that became known as "Soft Rock" under the programming direction of J.D. Freeman who moved over from KNIX afternoon drive.
KKLT
In 1982, the format evolved into an Soft Adult Contemporary music format branded as "K-Lite" along with a change of call letters to KKLT.The staff included program director Marc McCoy and General Sales Manager, Ken Hoag
KPKX
On April 8, 2004, the format was changed to Adult HitsAdult hits
Adult hits is a radio format, popular in the early 2000s, that does not adhere to a specific music genre, but instead draws from a wider playlist...
along with a change of call letters to KPKX. The station is known as “98.7 The Peak”.
KPKX HD2
KPKX operates a commercial-free, DJ-free, 80s popPop music
Pop music is usually understood to be commercially recorded music, often oriented toward a youth market, usually consisting of relatively short, simple songs utilizing technological innovations to produce new variations on existing themes.- Definitions :David Hatch and Stephen Millward define pop...
hits format on its HD-2 digital subchannel
Digital subchannel
In broadcasting, digital subchannels are a means to transmit more than one independent program at the same time from the same digital radio or digital television station on the same radio frequency channel. This is done by using data compression techniques to reduce the size of each individual...
, which is also streaming online at its website.