KSSJ
Encyclopedia
KKDO is an American
commercial radio station
serving Sacramento, California
. The slogan is "Radio 94-7" and programs an alternative rock
music format
. The Entercom outlet broadcasts at 94.7 MHz with an ERP of 25 kW and is licensed to Fair Oaks, California
. The station's HD Radio
channel currently offers a Urban Adult Contemporary
format.
, market, where it was KTHX. In 1997, the frequency was reassigned to Fair Oaks and returned to the air with a smooth jazz
format in 1998. KSSJ has also proven to be a success story in the market, where it has placed as one of the top-rated stations in several Arbitrons since its sign on.
The original KSSJ was at 101.9 until 1998 when American Radio Systems sold 101.9 to Excell Communications (Now part of Entravision) and the KSSJ intellectual property to Entercom.
In late February 2010, KSSJ dropped its "Smooth Jazz" slogan, rebranding itself as simply "94/7 KSSJ" while also changing its logo and adding additional vocals to the playlist that do not normally belong in the format.
On March 3, 2010, the website, as well as e-mails, indicated that the format would change at noon citing that "the audience for the station can no longer sustain the business of the station."
At 12:01 p.m., March 3, 2010, KSSJ switched over to a gold-based alternative rock
format, going by Radio 94-7. The new call letters are KKDO. The first song on Radio 94.7 was Smashing Pumpkins' "Today". This is a return to the alternative rock format for Sacramento after longtime alternative station KWOD
went off the air in 2009, also under the direction of Entercom.
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
commercial radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
serving Sacramento, California
Sacramento, California
Sacramento is the capital city of the U.S. state of California and the county seat of Sacramento County. It is located at the confluence of the Sacramento River and the American River in the northern portion of California's expansive Central Valley. With a population of 466,488 at the 2010 census,...
. The slogan is "Radio 94-7" and programs an alternative rock
Alternative rock
Alternative rock is a genre of rock music and a term used to describe a diverse musical movement that emerged from the independent music underground of the 1980s and became widely popular by the 1990s...
music format
Radio format
A radio format or programming format not to be confused with broadcast programming describes the overall content broadcast on a radio station. Radio formats are frequently employed as a marketing tool, and constantly evolve...
. The Entercom outlet broadcasts at 94.7 MHz with an ERP of 25 kW and is licensed to Fair Oaks, California
Fair Oaks, California
Fair Oaks is a census-designated place in Sacramento County, California, United States. It is part of the Sacramento–Arden-Arcade–Roseville Metropolitan Statistical Area. The population was 30,912 at the 2010 census, up from 28,008 at the 2000 census. Fair Oaks's zip code is 95628...
. The station's HD Radio
HD Radio
HD Radio, which originally stood for "Hybrid Digital", is the trademark for iBiquity's in-band on-channel digital radio technology used by AM and FM radio stations to transmit audio and data via a digital signal in conjunction with their analog signals...
channel currently offers a Urban Adult Contemporary
Urban Adult Contemporary
Urban adult contemporary is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have rap music on their playlists. The format was designed by Barry Mayo when he, Lee S. Simonson and Bill Pearson organized Broadcast...
format.
History
The 94.7 frequency is actually a move-in from the Reno, NevadaReno, Nevada
Reno is the county seat of Washoe County, Nevada, United States. The city has a population of about 220,500 and is the most populous Nevada city outside of the Las Vegas metropolitan area...
, market, where it was KTHX. In 1997, the frequency was reassigned to Fair Oaks and returned to the air with a smooth jazz
Smooth jazz
Smooth jazz is a genre of music that grew out of jazz fusion and is influenced by R&B, funk, rock, and pop music styles ....
format in 1998. KSSJ has also proven to be a success story in the market, where it has placed as one of the top-rated stations in several Arbitrons since its sign on.
The original KSSJ was at 101.9 until 1998 when American Radio Systems sold 101.9 to Excell Communications (Now part of Entravision) and the KSSJ intellectual property to Entercom.
In late February 2010, KSSJ dropped its "Smooth Jazz" slogan, rebranding itself as simply "94/7 KSSJ" while also changing its logo and adding additional vocals to the playlist that do not normally belong in the format.
On March 3, 2010, the website, as well as e-mails, indicated that the format would change at noon citing that "the audience for the station can no longer sustain the business of the station."
At 12:01 p.m., March 3, 2010, KSSJ switched over to a gold-based alternative rock
Alternative rock
Alternative rock is a genre of rock music and a term used to describe a diverse musical movement that emerged from the independent music underground of the 1980s and became widely popular by the 1990s...
format, going by Radio 94-7. The new call letters are KKDO. The first song on Radio 94.7 was Smashing Pumpkins' "Today". This is a return to the alternative rock format for Sacramento after longtime alternative station KWOD
KWOD (defunct)
KWOD was a commercial radio station in Sacramento, California, primarily known for playing alternative music before it was mainstream...
went off the air in 2009, also under the direction of Entercom.