Karl-Johan Persson
Encyclopedia
Karl-Johan Erling Göran Persson is the CEO
Chief executive officer
A chief executive officer , managing director , Executive Director for non-profit organizations, or chief executive is the highest-ranking corporate officer or administrator in charge of total management of an organization...

 and president of the fashion company Hennes & Mauritz
H&M
H & M Hennes & Mauritz AB is a Swedish retail-clothing company, known for its fast-fashion clothing offerings for women, men, teenagers and children....

 (H&M), which was founded by his grandfather Erling Persson. Persson's family enjoyed royal connections. Crown Princess Victoria of Sweden
Victoria, Crown Princess of Sweden
Victoria, Crown Princess of Sweden, Duchess of Västergötland is the heiress-apparent to the Swedish throne. If she ascends to the throne as expected, she will be Sweden's fourth queen regnant .-Early life:...

 attended Karl-Johan's wedding in 2002.

Persson attended the European Business School in London from 1996, majoring in Business and Economics. He graduated in 2002. In 2001, Persson purchased an events management business, which established itself as the leading events management company in Scandinavia. The business was successfully sold in 2007 to MCI. In 2005, he joined H&M in an operational role, steadily working his way up to Head of Expansion and Head of Business Development in 2007, before being appointed CEO in 2009 to succeed Rolf Eriksen.
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