Keep Britain Tidy
Encyclopedia
Litter
Litter consists of waste products such as containers, papers, wrappers or faeces which have been disposed of without consent. Litter can also be used as a verb...
. They have been using "Keep Britain Tidy" as their slogan for almost fifty years. They describe their mission as being "To create effective action by our targeted groups to achieve a sustained improvement in local environmental quality and reduce anti-social behaviour
Anti-social behaviour
Anti-social behaviour is behaviour that lacks consideration for others and that may cause damage to society, whether intentionally or through negligence, as opposed to pro-social behaviour, behaviour that helps or benefits society...
".
History
Keep Britain Tidy was originally set up by a conference of 26 organisations in 1955. The conference was initiated by the British Women's Institute after a resolution was passed at their 1954 AGM to start a national anti-litterLitter
Litter consists of waste products such as containers, papers, wrappers or faeces which have been disposed of without consent. Litter can also be used as a verb...
campaign.
In 1984, Keep Britain Tidy became a limited company and three years later they became the Tidy Britain Group.
In 2001, they had another name change – this time they became ENCAMS — short for Environmental Campaigns. The new name reflected how they had moved on from just dealing with litter. They were now concerned with beach awards and Eco-Schools.
By 2005, the ENCAMS regions dissolved and they started to concentrate their work solely in England.
On 1 June 2009 they changed their name back to Keep Britain Tidy and introduced a new logo highlighting the IT within BRITAIN, reading Keep It Tidy as well as Keep Britain Tidy. The tidyman logo is still used in public campaigns, alongside campaign straplines such as "Let's keep it tidy!" and "Help keep it tidy!"
Other campaigns
Keep Britain Tidy runs the Eco-Schools programme and the Blue Flag campaign in England. Keep Britain Tidy also ran the Keep Scotland Beautiful, Keep Wales Tidy and TIDY Northern IrelandTIDY Northern Ireland
TIDY Northern Ireland is a non-profit environmental organisation that runs the "Keep Northern Ireland Tidy Campaign", and manages a number of local environmental quality programmes such as Blue Flag, Borough Cleanliness Survey, TIDY Communities, TIDY Business and Eco-Schools.-Overview:TIDY Northern...
campaigns until April 2005, at which point these became the responsibility of their respective devolved organisations.The Eco-Schools and Blue Flag programmes in Wales, Northern Ireland, and Scotland are now run independently by these devolved organisations. The organisation is one of the partners supporting The Big Tree Plant
The Big Tree Plant
Launched in December 2010, The Big Tree Plant is a Government-sponsored campaign in England to promote the planting of one million trees in neighbourhoods where people live and work...
, launched in December 2010. Keep Britain Tidy is currently running the Clever Bins
Clever Bins
Clever Bins is UK trademark and patented a high-end solar-powered street litter bin for the display of digital outdoor advertising.- Clever Bin :...
study with local authority partners across the UK. This study will run throughout 2011.
See also
- Clean Up AustraliaClean Up AustraliaClean Up Australia is a not-for-profit Australian environmental conservation organisation founded by Australian Ian Kiernan, and co-founder Kim McKay, in 1989. It works to foster relationships between the community, business and government to address the environmental issues of waste, water and...
- Clean Up the WorldClean Up the WorldClean Up the World is a community-based, environmental campaign that inspires and empowers communities around the globe to clean up, fix up and conserve their environment....
- Keep America BeautifulKeep America BeautifulKeep America Beautiful is a U.S. based nonprofit organization founded in 1953. It is the largest community improvement organization in the United States, with approximately 589 affiliate organizations and more than 1,000 community organizations that participate in their programs.Keep America...
- Keep Australia BeautifulKeep Australia BeautifulKeep Australia Beautiful is a not-for-profit Australian environmental conservation organisation. The Keep Australia Beautiful Council is the federation of independent organisations formed in each of Australian states and territories - the first of which, Keep Australia Beautiful was formed in...
- Roads Beautifying AssociationRoads Beautifying AssociationThe Roads Beautifying Association was founded in the United Kingdom in 1928 by Wilfrid Fox.The group had the aim of improving the environment around the new roads being built to accommodate cars around London. It published Roadside Planting in 1930. It was also created to help Britain out of the...
- TIDY Northern IrelandTIDY Northern IrelandTIDY Northern Ireland is a non-profit environmental organisation that runs the "Keep Northern Ireland Tidy Campaign", and manages a number of local environmental quality programmes such as Blue Flag, Borough Cleanliness Survey, TIDY Communities, TIDY Business and Eco-Schools.-Overview:TIDY Northern...