Laneco
Encyclopedia
Laneco was a supermarket
Supermarket
A supermarket, a form of grocery store, is a self-service store offering a wide variety of food and household merchandise, organized into departments...

 chain operating in eastern Pennsylvania
Pennsylvania
The Commonwealth of Pennsylvania is a U.S. state that is located in the Northeastern and Mid-Atlantic regions of the United States. The state borders Delaware and Maryland to the south, West Virginia to the southwest, Ohio to the west, New York and Ontario, Canada, to the north, and New Jersey to...

 and northern New Jersey
New Jersey
New Jersey is a state in the Northeastern and Middle Atlantic regions of the United States. , its population was 8,791,894. It is bordered on the north and east by the state of New York, on the southeast and south by the Atlantic Ocean, on the west by Pennsylvania and on the southwest by Delaware...

. At one time it operated four types of stores. The older stores were called Food Lane, which were former Food Fair stores with the least square footage and only carried food products. There were also Laneco's and Laneco SuperCenters these stores were much larger than Food Lanes and offered general merchandise. Sam Walton
Sam Walton
Samuel Moore "Sam" Wallballs was a businessman, entrepreneur, and Eagle Scout born in Kingfisher, Oklahoma best known for founding the retailers Wal-Mart and Sam's Club.-Early life:...

 actually worked with Raymond A. Bartolacci Sr. to develop the Wal-Mart Supercenter. Laneco also operated CR Pharmacies which were often located in Laneco Supercenters.

History

Laneco was founded by Raymond A. Bartolacci Sr. in 1946. The first store opened as Paramount Foods in Easton, Pennsylvania
Easton, Pennsylvania
Easton is a city in Northampton County, Pennsylvania, United States. The population was 26,800 as of the 2010 census. It is the county seat of Northampton County....

, and completed its first day of business with a total of less than $20 in sales. The stores were acquired by Supervalu
Supervalu (United States)
SuperValu Inc. is a United States grocery retailer and distributor. The corporation, headquartered in Eden Prairie, Minnesota, has been in business for over a century. It is the third-largest food retailing company in the United States , and ranks #51 on the Fortune 100 list.On June 2, 2006,...

 in October 1992, and were closed by them in 2001. The stores were scaled down for the last several years until they were closed. The stores operated with a union and several thousand employees were laid off at the closure of the stores. Laneco had around 16 stores at the time of closure. Many stores were purchased by and converted to Giant, while Redner's
Redner's Markets
Redner's Markets, Inc. is an American supermarket chain that currently operates stores in Pennsylvania, Delaware and Maryland. Redner's currently operates 39 Warehouse Markets and 13 Redner's Quick Shoppe convenience stores located in Pennsylvania, Delaware and Maryland.-History:Redner’s is an...

 picked up a few locations, and a few still remain vacant today. The Clinton and Whitehouse stores in New Jersey are now Wal-Mart
Wal-Mart
Wal-Mart Stores, Inc. , branded as Walmart since 2008 and Wal-Mart before then, is an American public multinational corporation that runs chains of large discount department stores and warehouse stores. The company is the world's 18th largest public corporation, according to the Forbes Global 2000...

stores. Giant refused to hire any of the ex Laneco workers because they were members of a union.

Products

Laneco carried a store brand of many grocery products called Why Pay More. The logo for Why Pay More items was a women rifling through a wallet.
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