Late Night Republic
Encyclopedia
Late Night Republic is an American syndicated late-night television talk show. It is hosted by 24-year-old Jake Sasseville
, who also serves as an executive producer. The show features celebrity and "on the street" interviews by Sasseville, sketch comedy bits, and musical performances. It is based in New York, New York.
Sasseville previously hosted The Edge with Jake Sasseville, which he began on local Public-access television
cable TV television in Maine in 2001. He said that the new show reflects his maturity. "The humor I used to have was indicative of the age I was at the time,” he said.
Early episodes featured interviews with comedian and actor Michael Ian Black
and actress Blanchard Ryan, along with a variety of sketch comedy, interview, and music segments. The show does not appear to tape in a single studio and instead resorts to on-location filming in New York or against a white background.
station.
The program also airs full episodes on its web site.
Pringles Xtreme brand during the show, including an interactive contest sponsored by Pringles where viewers can submit comedic videos for judging by Sasseville.
He has been quoted saying that he is comfortable with obvious brand integrations into his show. "If you let your audience in to know that this is what you have to do to make sure that you can pay the bills, they get it and they're okay with it," Sasseville told an interviewer. "It's when people start to try to hide it that it becomes slippery slope."
and J. Cole are the headlining performances on that tour.
Jake Sasseville
Jake Sasseville is an American television producer and host. Sasseville currently is the host and executive producer of “Late Night Republic,” and was previously the host of “The Edge with Jake Sasseville.” He lives in New York City....
, who also serves as an executive producer. The show features celebrity and "on the street" interviews by Sasseville, sketch comedy bits, and musical performances. It is based in New York, New York.
Sasseville previously hosted The Edge with Jake Sasseville, which he began on local Public-access television
Public-access television
Public-access television is a form of non-commercial mass media where ordinary people can create content television programming which is cablecast through cable TV specialty channels...
cable TV television in Maine in 2001. He said that the new show reflects his maturity. "The humor I used to have was indicative of the age I was at the time,” he said.
Content
Sasseville has said that some show content will come directly from viewers, who may offer content and ideas over social networks, adding that by 2011, the show will be "exclusively" produced by viewers. He has indicated that the audience demographic is 16-to-24-years of age.Early episodes featured interviews with comedian and actor Michael Ian Black
Michael Ian Black
Michael Ian Black is an American comedian, actor, writer and director. He has starred in several TV comedy series, including The State, Ed, Viva Variety, Stella and Michael & Michael Have Issues. He is also a prominent poker player, appearing on Celebrity Poker Showdown several times...
and actress Blanchard Ryan, along with a variety of sketch comedy, interview, and music segments. The show does not appear to tape in a single studio and instead resorts to on-location filming in New York or against a white background.
Distribution
Late Night Republic airs one night a week on Fox, MyTV, and CW stations. Since Sasseville’s production company, Jake Entertainment Inc., secures syndication deals with individual stations, timeslots vary by city. In September 2010, Sasseville launched a publicity campaign to keep the show on the air in San Diego, California, after ratings for "The Edge" put "Late Night Republic's" standing in peril on the XETVXETV
XETV is a television station licensed to Tijuana, Baja California, Mexico, serving as the CW Television Network affiliate for the San Diego, California area across the international border in the United States...
station.
The program also airs full episodes on its web site.
Sponsorship
By securing funding directly from advertisers instead of television networks, “Late Night Republic” appears to be following a non-traditional financing model. Sasseville heavily promotes the Procter & GambleProcter & Gamble
Procter & Gamble is a Fortune 500 American multinational corporation headquartered in downtown Cincinnati, Ohio and manufactures a wide range of consumer goods....
Pringles Xtreme brand during the show, including an interactive contest sponsored by Pringles where viewers can submit comedic videos for judging by Sasseville.
He has been quoted saying that he is comfortable with obvious brand integrations into his show. "If you let your audience in to know that this is what you have to do to make sure that you can pay the bills, they get it and they're okay with it," Sasseville told an interviewer. "It's when people start to try to hide it that it becomes slippery slope."
Marketing
In September 2010, Sasseville began visiting 45 cities during the fall season as part of a road trip to promote "Late Night Republic." That trip is sponsored by FRS Healthy Energy, and includes 15 concert performances as part of Sasseville's Pringles Xtreme Campus Tour. We The KingsWe the Kings
We the Kings is an American powerpop band formed in 2005 from Bradenton, Florida, currently signed to record label S-Curve Records. The group released their self-titled full-length debut album in 2007, which peaked at No. 151 on the Billboard 200. Their second full-length album, Smile Kid, was...
and J. Cole are the headlining performances on that tour.