Leslie Bradshaw
Encyclopedia
Leslie Ann Bradshaw is an American
businesswoman who is the chief operations officer, president and co-founder of JESS3
. She has received recognition for her work at JESS3, including being named by Fast Company as one of the top female executives in the technology industry. Bradshaw is a partner in her family's vineyards, Bradshaw Vineyards.
and spent her early years on a family farm in Oregon
. In an interview with Washington Exec, she stated that she developed an interest early on for math, science and economics, which she pursued in school and at camps at Bryn Mawr College
. She later studied economics, gender and anthropology at the University of Chicago
and graduated in 2004 with a B.A. as a Phi Beta Kappa graduate.
and new media
projects with C-SPAN
and National Journal
. She began working in social media
while at her second job in Washington, D.C.
, when she began monitoring Facebook
for a client as none of her colleagues had access to the site at that time. Bradshaw built on this advantage by developing her knowledge of social media, in particular through early adoption of new platforms.
, a creative agency
specializing in social media marketing
, branding, web design
and data visualization
. Bradshaw is the president and chief operating officer, managing the company's operations and consulting on social media engagement strategies for companies including Nike
and Intel. According to a 2011 profile, Bradshaw "played a key role" in increasing revenues at JESS3 by 4000% from 2007 to 2011. Under her leadership the firm has grown to over 27 employees based principally in the United States and United Kingdom. , major JESS3 clients have included Samsung
, Facebook
, Google
and The Economist
.
, and frequently appears as a speaker on social media and its impact on design. She is on the board of advisors for FitFluential, a network of fitness blog
gers.
Bradshaw is also involved in the management and operations of her family's vineyard
, Bradshaw Vineyards, in Oregon
's Willamette Valley
. She helped to establish the vineyard and is a partner in the business.
' s "Most Influential Women in Technology 2011" and the The Wall Street Journal Fins’ "Top Women in Tech Under 30". In 2011, was named a "Tech Titan" by The Washingtonian along with JESS3 co-founder Jesse Thomas, and by Terra as one of the top women in technology.
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
businesswoman who is the chief operations officer, president and co-founder of JESS3
JESS3
JESS3 is a creative interactive agency based in the Washington, D.C. area, specializing in web design, branding, social media marketing, infographics and data visualization...
. She has received recognition for her work at JESS3, including being named by Fast Company as one of the top female executives in the technology industry. Bradshaw is a partner in her family's vineyards, Bradshaw Vineyards.
Early life and education
Leslie Bradshaw was born in Carson City, NevadaCarson City, Nevada
The Consolidated Municipality of Carson City is the capital of the state of Nevada. The words Consolidated Municipality refer to a series of changes in 1969 which abolished Ormsby County and merged all the settlements contained within its borders into Carson City. Since that time Carson City has...
and spent her early years on a family farm in Oregon
Oregon
Oregon is a state in the Pacific Northwest region of the United States. It is located on the Pacific coast, with Washington to the north, California to the south, Nevada on the southeast and Idaho to the east. The Columbia and Snake rivers delineate much of Oregon's northern and eastern...
. In an interview with Washington Exec, she stated that she developed an interest early on for math, science and economics, which she pursued in school and at camps at Bryn Mawr College
Bryn Mawr College
Bryn Mawr College is a women's liberal arts college located in Bryn Mawr, a community in Lower Merion Township, Pennsylvania, ten miles west of Philadelphia. The name "Bryn Mawr" means "big hill" in Welsh....
. She later studied economics, gender and anthropology at the University of Chicago
University of Chicago
The University of Chicago is a private research university in Chicago, Illinois, USA. It was founded by the American Baptist Education Society with a donation from oil magnate and philanthropist John D. Rockefeller and incorporated in 1890...
and graduated in 2004 with a B.A. as a Phi Beta Kappa graduate.
Early career
Bradshaw's early career in communications included a producing role at the The McLaughlin GroupThe McLaughlin Group
The McLaughlin Group is a syndicated half-hour weekly public affairs television program in the United States, where a group of five pundits discuss current political issues in a round table format. It has been broadcast since 1982, and is currently sponsored by MetLife...
and new media
New media
New media is a broad term in media studies that emerged in the latter part of the 20th century. For example, new media holds out a possibility of on-demand access to content any time, anywhere, on any digital device, as well as interactive user feedback, creative participation and community...
projects with C-SPAN
C-SPAN
C-SPAN , an acronym for Cable-Satellite Public Affairs Network, is an American cable television network that offers coverage of federal government proceedings and other public affairs programming via its three television channels , one radio station and a group of websites that provide streaming...
and National Journal
National Journal
National Journal is a nonpartisan American weekly magazine that reports on the current political environment and emerging political and policy trends. National Journal was first published in 1969. Times Mirror owned the magazine from 1986 to 1997, when it was purchased by David G. Bradley...
. She began working in social media
Social media
The term Social Media refers to the use of web-based and mobile technologies to turn communication into an interactive dialogue. Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0,...
while at her second job in Washington, D.C.
Washington, D.C.
Washington, D.C., formally the District of Columbia and commonly referred to as Washington, "the District", or simply D.C., is the capital of the United States. On July 16, 1790, the United States Congress approved the creation of a permanent national capital as permitted by the U.S. Constitution....
, when she began monitoring Facebook
Facebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...
for a client as none of her colleagues had access to the site at that time. Bradshaw built on this advantage by developing her knowledge of social media, in particular through early adoption of new platforms.
JESS3
In 2007, Bradshaw and Jesse Thomas co-founded JESS3JESS3
JESS3 is a creative interactive agency based in the Washington, D.C. area, specializing in web design, branding, social media marketing, infographics and data visualization...
, a creative agency
Advertising agency
An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services...
specializing in social media marketing
Social media marketing
Social media marketing is an addition to personal, small business, corporate, and non-profit organizations’ integrated marketing communications plans...
, branding, web design
Web design
Web design is the process of planning and creating a website. Text, images, digital media and interactive elements are used by web designers to produce the page seen on the web browser...
and data visualization
Data visualization
Data visualization is the study of the visual representation of data, meaning "information that has been abstracted in some schematic form, including attributes or variables for the units of information"....
. Bradshaw is the president and chief operating officer, managing the company's operations and consulting on social media engagement strategies for companies including Nike
Nike, Inc.
Nike, Inc. is a major publicly traded sportswear and equipment supplier based in the United States. The company is headquartered near Beaverton, Oregon, which is part of the Portland metropolitan area...
and Intel. According to a 2011 profile, Bradshaw "played a key role" in increasing revenues at JESS3 by 4000% from 2007 to 2011. Under her leadership the firm has grown to over 27 employees based principally in the United States and United Kingdom. , major JESS3 clients have included Samsung
Samsung
The Samsung Group is a South Korean multinational conglomerate corporation headquartered in Samsung Town, Seoul, South Korea...
Facebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...
Google
Google Inc. is an American multinational public corporation invested in Internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program...
and The Economist
The Economist
The Economist is an English-language weekly news and international affairs publication owned by The Economist Newspaper Ltd. and edited in offices in the City of Westminster, London, England. Continuous publication began under founder James Wilson in September 1843...
.
Other roles
In addition to her role at JESS3, Bradshaw contributes to Forbes.comForbes
Forbes is an American publishing and media company. Its flagship publication, the Forbes magazine, is published biweekly. Its primary competitors in the national business magazine category are Fortune, which is also published biweekly, and Business Week...
, and frequently appears as a speaker on social media and its impact on design. She is on the board of advisors for FitFluential, a network of fitness blog
Blog
A blog is a type of website or part of a website supposed to be updated with new content from time to time. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in...
gers.
Bradshaw is also involved in the management and operations of her family's vineyard
Vineyard
A vineyard is a plantation of grape-bearing vines, grown mainly for winemaking, but also raisins, table grapes and non-alcoholic grape juice...
, Bradshaw Vineyards, in Oregon
Oregon
Oregon is a state in the Pacific Northwest region of the United States. It is located on the Pacific coast, with Washington to the north, California to the south, Nevada on the southeast and Idaho to the east. The Columbia and Snake rivers delineate much of Oregon's northern and eastern...
's Willamette Valley
Willamette Valley
The Willamette Valley is the most populated region in the state of Oregon of the United States. Located in the state's northwest, the region is surrounded by tall mountain ranges to the east, west and south and the valley's floor is broad, flat and fertile because of Ice Age conditions...
. She helped to establish the vineyard and is a partner in the business.