Leukos Films
Encyclopedia
Leukos Films is a production company launched in September 2007 by Indian
actor, Madhavan
. Its first release was Evano Oruvan
, which was released commercially in December 2007. Despite having a below average opening the film became an average grosser due to glowing reviews and positive word of mouth.
across the globe. The lead stars, Madhavan
, Sangeetha
and Seeman will be present at all venues and will also have a “Meet & Greet” with winners of contests in every city. Top celebrities, press and the elite will be invited for the premieres and they will voice their views on the film.
The premieres in Los Angeles
, New York
and Toronto
will be on 26, 27 and 28 October respectively. It will be for the first time that an Indian film will have such big premieres across the globe before its theatrical release. Evano Oruvan
, will be also premiered from Nov 6 to 12 in UAE and Nov 22 to 24 in Singapore
and Malaysia.
Demographics of India
The demographics of India are inclusive of the second most populous country in the world, with over 1.21 billion people , more than a sixth of the world's population. Already containing 17.5% of the world's population, India is projected to be the world's most populous country by 2025, surpassing...
actor, Madhavan
R. Madhavan
R. Madhavan is an Indian actor, writer, film producer and television host. Madhavan has received a Filmfare Award, an award from the Tamil Nadu State Film Awards alongside recognition and nominations from other organisations...
. Its first release was Evano Oruvan
Evano Oruvan
Evano Oruvan is a 2007 Tamil drama film directed by Nishikant Kamat who made his debut in the Tamil film industry with the film. It is a remake of Kamat's acclaimed Marathi film, Dombivli Fast, which itself was heavily influenced by the Michael Douglas starrer 1993 Hollywood film Falling Down...
, which was released commercially in December 2007. Despite having a below average opening the film became an average grosser due to glowing reviews and positive word of mouth.
Marketing strategy
Leukos Films have organised sponsored international premieres for Evano OruvanEvano Oruvan
Evano Oruvan is a 2007 Tamil drama film directed by Nishikant Kamat who made his debut in the Tamil film industry with the film. It is a remake of Kamat's acclaimed Marathi film, Dombivli Fast, which itself was heavily influenced by the Michael Douglas starrer 1993 Hollywood film Falling Down...
across the globe. The lead stars, Madhavan
R. Madhavan
R. Madhavan is an Indian actor, writer, film producer and television host. Madhavan has received a Filmfare Award, an award from the Tamil Nadu State Film Awards alongside recognition and nominations from other organisations...
, Sangeetha
Sangeetha
Sangeetha Arvind-Krish is an Indian film actress. Making her acting debut in the mid-90s, she is probably best known for her performances in the films Khadgam, Pithamagan, Uyir and Dhanam.-Early life:...
and Seeman will be present at all venues and will also have a “Meet & Greet” with winners of contests in every city. Top celebrities, press and the elite will be invited for the premieres and they will voice their views on the film.
The premieres in Los Angeles
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...
, New York
New York
New York is a state in the Northeastern region of the United States. It is the nation's third most populous state. New York is bordered by New Jersey and Pennsylvania to the south, and by Connecticut, Massachusetts and Vermont to the east...
and Toronto
Toronto
Toronto is the provincial capital of Ontario and the largest city in Canada. It is located in Southern Ontario on the northwestern shore of Lake Ontario. A relatively modern city, Toronto's history dates back to the late-18th century, when its land was first purchased by the British monarchy from...
will be on 26, 27 and 28 October respectively. It will be for the first time that an Indian film will have such big premieres across the globe before its theatrical release. Evano Oruvan
Evano Oruvan
Evano Oruvan is a 2007 Tamil drama film directed by Nishikant Kamat who made his debut in the Tamil film industry with the film. It is a remake of Kamat's acclaimed Marathi film, Dombivli Fast, which itself was heavily influenced by the Michael Douglas starrer 1993 Hollywood film Falling Down...
, will be also premiered from Nov 6 to 12 in UAE and Nov 22 to 24 in Singapore
Singapore
Singapore , officially the Republic of Singapore, is a Southeast Asian city-state off the southern tip of the Malay Peninsula, north of the equator. An island country made up of 63 islands, it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the...
and Malaysia.