Lori Fena
Encyclopedia
Lori Fena is an American internet activist, entrepreneur, and author, best known as the former director of the Electronic Frontier Foundation
from 1995–98 and author of "The Hundredth Window".
. She worked in interactive video at a Pasadena engineering company, and managed the third-party software licensing business of Convergent Technologies (now Unisys). She launched Fena & Bates, an intellectual property
consulting firm, in 1990 with Amy Bates when they both left Convergent. In 1993, she co-founded the Technology Board of Trade with Bates, which was an exchange for technology, including software, patents, and licenses. Fena sold the company to Corporate Software, which later became Stream International. Fena was VP of business development at Corporate Software/Stream, and continued as an investor with her husband Edward Zyszkowski, Joe Rizzi, and Thampy Thomas.
(EFF) by Esther Dyson
and John Gilmore to revitalize the activist organization and move its headquarters to Silicon Valley
. Fena was Executive Director until January 1998, when she stepped down to return to private consultancy and was succeeded by Barry Steinhardt of the ACLU. She was EFF chairman from January 1998-2000. Fena launched the Silver Anvil Award-winning online grassroots Blue Ribbon Campaign
for free speech, and founded and span out TRUSTe
.org, a non-profit web-seal organization that created and enforced the industry standard and EU safe harbor for online personal information.
Fena served as founder and chairman of TRUSTe.org from 1997 to 2002. She remained as Chairman Emeritus until the organization’s assets were converted by the staff and board to a for-profit corporation in 2008. Fena was featured on CBS 60 Minutes
and testified to congressional committees on privacy and intellectual property.
's consumer privacy advisory board. Tara Lemmey
said that "Lori strongly believes that it's important in every way possible to encourage businesses to do the most right thing in terms of consumer privacy and socially responsible business."
She was also a partner in Exprise Investments. In 2003, Fena headed the Aspen Institute
's Internet Policy Project on the Accountable Net. Fena served on the Board of Trustees of Norfolk
Library. Fena authored reports and provided expert testimony in the landmark Federal Court Lanham Act
case regarding deceptive advertising and online notice and consent mechanisms used in the collection and resale of college-bound students' personal information which was provided for admissions and financial aid.
Jason Catlett of Junkbusters.com argued that "It's really not a pro-privacy book." Massive Attack's album 100th Window
was named after the book.
Electronic Frontier Foundation
The Electronic Frontier Foundation is an international non-profit digital rights advocacy and legal organization based in the United States...
from 1995–98 and author of "The Hundredth Window".
Business
Fena has a BSc in business information systems from California State UniversityCalifornia State University
The California State University is a public university system in the state of California. It is one of three public higher education systems in the state, the other two being the University of California system and the California Community College system. It is incorporated as The Trustees of the...
. She worked in interactive video at a Pasadena engineering company, and managed the third-party software licensing business of Convergent Technologies (now Unisys). She launched Fena & Bates, an intellectual property
Intellectual property
Intellectual property is a term referring to a number of distinct types of creations of the mind for which a set of exclusive rights are recognized—and the corresponding fields of law...
consulting firm, in 1990 with Amy Bates when they both left Convergent. In 1993, she co-founded the Technology Board of Trade with Bates, which was an exchange for technology, including software, patents, and licenses. Fena sold the company to Corporate Software, which later became Stream International. Fena was VP of business development at Corporate Software/Stream, and continued as an investor with her husband Edward Zyszkowski, Joe Rizzi, and Thampy Thomas.
Electronic Frontier Foundation
In September 1995, Fena was recruited to the Electronic Frontier FoundationElectronic Frontier Foundation
The Electronic Frontier Foundation is an international non-profit digital rights advocacy and legal organization based in the United States...
(EFF) by Esther Dyson
Esther Dyson
Esther Dyson is a former journalist and Wall Street technology analyst who is a leading angel investor, entrepreneur, philanthropist, and commentator focused on breakthrough innovation in healthcare, government transparency, digital technology, biotechnology, and space...
and John Gilmore to revitalize the activist organization and move its headquarters to Silicon Valley
Silicon Valley
Silicon Valley is a term which refers to the southern part of the San Francisco Bay Area in Northern California in the United States. The region is home to many of the world's largest technology corporations...
. Fena was Executive Director until January 1998, when she stepped down to return to private consultancy and was succeeded by Barry Steinhardt of the ACLU. She was EFF chairman from January 1998-2000. Fena launched the Silver Anvil Award-winning online grassroots Blue Ribbon Campaign
Blue Ribbon Online Free Speech Campaign
The Blue Ribbon Online Free Speech Campaign is an online advocacy campaign for intellectual freedom on the Internet, orchestrated by the Electronic Frontier Foundation . Web site owners are encouraged to place images of blue ribbons on their sites and link to EFF's campaign...
for free speech, and founded and span out TRUSTe
TRUSTe
TRUSTe is a company based in San Francisco, California, best known for its online privacy seals. TRUSTe operates the world’s largest privacy seal program, certifying more than 3,500 websites, including leading online portals and brands like Yahoo, Facebook, Microsoft, Apple Inc., IBM, Oracle...
.org, a non-profit web-seal organization that created and enforced the industry standard and EU safe harbor for online personal information.
Fena served as founder and chairman of TRUSTe.org from 1997 to 2002. She remained as Chairman Emeritus until the organization’s assets were converted by the staff and board to a for-profit corporation in 2008. Fena was featured on CBS 60 Minutes
60 Minutes
60 Minutes is an American television news magazine, which has run on CBS since 1968. The program was created by producer Don Hewitt who set it apart by using a unique style of reporter-centered investigation....
and testified to congressional committees on privacy and intellectual property.
Later work
In 2000 she became a member of DoubleclickDoubleClick
DoubleClick is a subsidiary of Google that develops and provides Internet ad serving services. Its clients include agencies, marketers and publishers who serve customers like Microsoft, General Motors, Coca-Cola, Motorola, L'Oréal, Palm, Inc., Apple Inc., Visa USA, Nike, Carlsberg among others...
's consumer privacy advisory board. Tara Lemmey
Tara lemmey
Tara L. Lemmey is an American entrepreneur, technology expert, and innovation strategist. She is CEO of Net Power & Light, a San Francisco-based technology startup developing immersive experiences for the Internet...
said that "Lori strongly believes that it's important in every way possible to encourage businesses to do the most right thing in terms of consumer privacy and socially responsible business."
She was also a partner in Exprise Investments. In 2003, Fena headed the Aspen Institute
Aspen Institute
The Aspen Institute is an international nonprofit organization founded in 1950 as the Aspen Institute of Humanistic Studies. The organization is dedicated to "fostering enlightened leadership, the appreciation of timeless ideas and values, and open-minded dialogue on contemporary issues." The...
's Internet Policy Project on the Accountable Net. Fena served on the Board of Trustees of Norfolk
Norfolk, Connecticut
Norfolk is a town in Litchfield County, Connecticut, United States. The population was 1,660 at the 2000 census.Norfolk is perhaps best known as the site of the Yale Summer School of Music – Norfolk Chamber Music Festival, which hosts an annual chamber music concert series in "the Music Shed," a...
Library. Fena authored reports and provided expert testimony in the landmark Federal Court Lanham Act
Lanham Act
The Lanham Act is a piece of legislation that contains the federal statutes of trademark law in the United States. The Act prohibits a number of activities, including trademark infringement, trademark dilution, and false advertising.-History:Named for Representative Fritz G...
case regarding deceptive advertising and online notice and consent mechanisms used in the collection and resale of college-bound students' personal information which was provided for admissions and financial aid.
Book
Fena, Lori & Jennings, Charles. The Hundredth Window: Protecting Your Privacy and Security in the Age of the Internet (2000) Simon & Shuster Free Press.Jason Catlett of Junkbusters.com argued that "It's really not a pro-privacy book." Massive Attack's album 100th Window
100th Window
-Personnel:* Robert "3D" Del Naja* Neil Davidge* Horace Andy – Vocals* Sinéad O'Connor – Vocals* Alex Swift – Additional programming and keyboards* Angelo Bruschini – Guitars* Jon Harris – Bass* Damon Reece – Drums...
was named after the book.