Luna Maya Sugeng is an Indonesia

Indonesia

Indonesia , officially the Republic of Indonesia , is a country in Southeast Asia and Oceania. Indonesia is an archipelago comprising approximately 13,000 islands. It has 33 provinces with over 238 million people, and is the world's fourth most populous country. Indonesia is a republic, with an...

n soap opera

Soap opera

A soap opera, sometimes called "soap" for short, is an ongoing, episodic work of dramatic fiction presented in serial format on radio or as television programming. The name soap opera stems from the original dramatic serials broadcast on radio that had soap manufacturers, such as Procter & Gamble,...

 actress, and movie star. She started her career as an advertising

Advertising

Advertising is a form of communication used to persuade an audience to take some action with respect to products, ideas, or services. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common...

 and catwalk model

Model (person)

A model , sometimes called a mannequin, is a person who is employed to display, advertise and promote commercial products or to serve as a subject of works of art....

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Life and career

She made her first steps into the movie world in 2004 with a supporting role in the film ‘30 hari Mencari Cinta‘. This was followed by ‘Brownies‘ in 2005, also in a supporting role. She has received several nominations during the Indonesian Film Festival, while continuing to appear on the small screen in Indonesian soap operas. She has also appeared in Indonesian advertising campaigns for Lux

Lux (soap)

Lux is a global brand developed by Unilever. The range of products includes beauty soaps, shower gels, bath additives, hair shampoos and conditioners. Lux started as “Sunlight Flakes” laundry soap in 1899....

, XL and Toshiba

Toshiba

is a multinational electronics and electrical equipment corporation headquartered in Tokyo, Japan. It is a diversified manufacturer and marketer of electrical products, spanning information & communications equipment and systems, Internet-based solutions and services, electronic components and...

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Sex tape scandal

In 2010, her boyfriend Nazril “Ariel” Irham

Nazril Irham

Nazril Irham or more popularly known as Ariel or Ariel Peterpan is an Indonesian rock star. He is the lead singer vocalist of multiplatinum band Peterpan. Irham is the youngest of the three Malay brothers in his family. He has also appeared in advertisements...

, lead singer of Indonesian pop group Peterpan

Peterpan (band)

Peterpan is a multi-award–winning Indonesian pop rock band. The band originally consisted of six members, known as Andika, Indra, Ariel, Uki, Loekman, and Reza, the first two of whichhave since left the band...

, was arrested after a sex video

Celebrity sex tape

A celebrity sex tape is typically an amateur pornographic video recording involving one or more celebrity famous person which has been, intentionally or unintentionally, made available publicly....

that featured Luna was distributed on the Internet. Ariel was sentenced to three-and-a-half years in prison in January 2011.

Luna lost her contract to advertise Lux soap as a result of the scandal.