Market for Home Computing and Video Games
Encyclopedia
MCV is a United Kingdom
-based trade magazine which focuses on business aspects of the video game industry, including game retailing
. It is published every Friday and is available freely online or via print subscription. It is not available in shops.
MCV and Japanese video game magazine Famitsu
have an exclusive partnership which sees news and content from each magazine appear in the other. Its sister magazine, aimed more directly at developers, is Develop
.
Unusually for a gaming publication, MCV's print editions sport traditional, newspaper-like page design.
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...
-based trade magazine which focuses on business aspects of the video game industry, including game retailing
Retailing
Retail consists of the sale of physical goods or merchandise from a fixed location, such as a department store, boutique or kiosk, or by mail, in small or individual lots for direct consumption by the purchaser. Retailing may include subordinated services, such as delivery. Purchasers may be...
. It is published every Friday and is available freely online or via print subscription. It is not available in shops.
MCV and Japanese video game magazine Famitsu
Famitsu
is a line of Japanese video game magazines published by Enterbrain, Inc. and Tokuma. Currently, there are five Famitsū magazines: Shūkan Famitsū, Famitsū PS3 + PSP, Famitsū Xbox 360, Famitsū Wii+DS, and Famitsū Wave DVD...
have an exclusive partnership which sees news and content from each magazine appear in the other. Its sister magazine, aimed more directly at developers, is Develop
Develop (magazine)
Develop is a monthly trade magazine for the video games industry. Based in Hertford, Hertfordshire, the magazine allows participation by anyone working in the video game industry. Develop is the only European-based website and print magazine aimed exclusively at the development community...
.
Format
Printed issues tend to run to around 100 pages, which consist of:- News and features covering games industry and retailing
- Special reports
- The "Retail Biz" section, which produces retailer reviews (as opposed to consumer reviews) of games, lists release dates, and analyses prices and market movements both in the UK and internationally.
- Classifieds
- Full-page adverts (there are very few inline ads)
Unusually for a gaming publication, MCV's print editions sport traditional, newspaper-like page design.