Messecenter Herning
Encyclopedia
The MCH Messecenter Herning is an exhibition centre
and entertainment complex in Herning, Denmark
. The complex is the largest fair and exhibition center in Denmark– beating the Bella Center
in Copenhagen
. Located on 130 acre (0.5260918 km²), the complex hosts many events from trade shows
, theatrical performances
, sporting events
, concert tours and other performance
s. It is none of the main attractions in Herning and draws a crowd of over 900,000 visitors per year.
and an arena
. Additionally, it will add a business park
, movie theater
, drive-in movie theater
, cableway and horse racing grounds.
The original hall for the complex and its most populated venue, the conference center hosts nearly 200 events per year. The center consists of an amphitheatre
that can seat up to 1,100 guests. A concert hall mostly used for concerts, parties, exhibitions and congresses that can seat up to 2,400 guests. A congress hall that seats up to 1,800 guest and a cabaret hall for lectures and intimate concerts that seats up to 500 guests. There are four additional halls that are used for receptions and meetings. This venue also includes a restaurant, "Reater Kælderen", that features singing waiters and can seat up to 280 guests.
MCH Arena Herning
Apart of the Vision 2025 expansion, the Football stadium is home to the FC Midtjylland
and can seat up to 11,800 spectators. The stadium began construction on April 2, 2003 and opened on March 27, 2004 as the MCH Stadion Herning. In August 2004, Scandinavian Airlines purchased the rights to the arena, changing its name to the SAS Arena. It became the first sponsored football stadium in Denmark's history. In 2009, the stadium's name was changed to MCH Arena Herning. The arena includes a restaurant, VIP lounge, sky boxes and a separate stand for fans.
Hall M
Another venture for the Vision 2025 plan, Hall M is Denmark's largest column-free exhibition hall. The hall was opened in 2004 and has hosted the Dansk Varmblods Gallashow, badminton
tournaments and business receptions. The venue is also used a concert arena, having hosted Ozzy Osbourne
, Bob Dylan
and Beyoncé Knowles
. The venue can host up to 9,100 guests.
MCH Outdoor Arena
Added in 2009, the arena is a concert venue with a capacity of over 50,000 spectators. The arena was added in hopes of bringing music festivals to the area. It has hosted concerts by Genesis
, Coldplay
and Bruce Springsteen
and the E Street Band
.
Jyske Bank Boxen
Originally known as Hedens Colosseum, the indoor arena
is deemed as Denmark's first indoor multi-arena. As one of the feature of the Vision 2025 plan, the arena began construction in October 2008 and is expected to be completed by October 10, 2010. Lady Gaga
will be the inaugural act for the venue for her 2010 Monster Ball Tour. It will also host concerts by Linkin' Park, Elton John
and Kylie Minogue
. The arena is also be used for the 2010 European Women's Handball Championship
. On October 1, 2010, Danish bank, Jyske Bank
purchased naming rights to the arena, changing its name from "MCH MultiArena" to "Jyske Bank Boxen"
Convention center
A convention center is a large building that is designed to hold a convention, where individuals and groups gather to promote and share common interests. Convention centers typically offer sufficient floor area to accommodate several thousand attendees...
and entertainment complex in Herning, Denmark
Herning
Herning Municipality is a municipality in Region Midtjylland on the Jutland peninsula in western Denmark. The municipality covers an area of 1,336 km² and a total population of 84,208...
. The complex is the largest fair and exhibition center in Denmark– beating the Bella Center
Bella Center
Bella Center is Scandinavia's largest exhibition and conference center, located in Copenhagen, Denmark. Located in Ørestad between the city centre and Copenhagen Airport, it offers an indoor area of 121.800 m² and has a capacity of 20,000 peopleAmong the larger annual events are the Copenhagen...
in Copenhagen
Copenhagen
Copenhagen is the capital and largest city of Denmark, with an urban population of 1,199,224 and a metropolitan population of 1,930,260 . With the completion of the transnational Øresund Bridge in 2000, Copenhagen has become the centre of the increasingly integrating Øresund Region...
. Located on 130 acre (0.5260918 km²), the complex hosts many events from trade shows
Trade fair
A trade fair is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products, service, study activities of rivals and examine recent market trends and opportunities...
, theatrical performances
Play (theatre)
A play is a form of literature written by a playwright, usually consisting of scripted dialogue between characters, intended for theatrical performance rather than just reading. There are rare dramatists, notably George Bernard Shaw, who have had little preference whether their plays were performed...
, sporting events
Sport
A Sport is all forms of physical activity which, through casual or organised participation, aim to use, maintain or improve physical fitness and provide entertainment to participants. Sport may be competitive, where a winner or winners can be identified by objective means, and may require a degree...
, concert tours and other performance
Performance
A performance, in performing arts, generally comprises an event in which a performer or group of performers behave in a particular way for another group of people, the audience. Choral music and ballet are examples. Usually the performers participate in rehearsals beforehand. Afterwards audience...
s. It is none of the main attractions in Herning and draws a crowd of over 900,000 visitors per year.
History
The exhibition centre was conceptualized by Kristian Madsen, during his speech at the 1944 "Aktieselskabet Herning-Hallen". Originally designed a tourist attraction, the first hall was erected in May 1954 and was used for the Danish Textile Fair. Due to demand, the hall was expanded in 1963 and in 1964 opened with five additional halls. That same year, the venue played host to the Workman’s & Industry Fair. With an additional expansion in 1971, the venue now consisted of exhibition halls and a conference center.Vision 2025
President of MCH Group, Georg Sørense, presented a massive extension plan for the complex to meet further demand. It includes a highway expansion to the complex, a column-free exhibition hall, a stadiumStadium
A modern stadium is a place or venue for outdoor sports, concerts, or other events and consists of a field or stage either partly or completely surrounded by a structure designed to allow spectators to stand or sit and view the event.)Pausanias noted that for about half a century the only event...
and an arena
Arena
An arena is an enclosed area, often circular or oval-shaped, designed to showcase theater, musical performances, or sporting events. It is composed of a large open space surrounded on most or all sides by tiered seating for spectators. The key feature of an arena is that the event space is the...
. Additionally, it will add a business park
Business park
A business park or office park is an area of land in which many office buildings are grouped together. All of the work that goes on is commercial, not industrial or residential....
, movie theater
Movie theater
A movie theater, cinema, movie house, picture theater, film theater is a venue, usually a building, for viewing motion pictures ....
, drive-in movie theater
Drive-in theater
A drive-in theater is a form of cinema structure consisting of a large outdoor screen, a projection booth, a concession stand and a large parking area for automobiles. Within this enclosed area, customers can view movies from the privacy and comfort of their cars.The screen can be as simple as a...
, cableway and horse racing grounds.
Venues
MCH Herning KongrescenterThe original hall for the complex and its most populated venue, the conference center hosts nearly 200 events per year. The center consists of an amphitheatre
Amphitheatre
An amphitheatre is an open-air venue used for entertainment and performances.There are two similar, but distinct, types of structure for which the word "amphitheatre" is used: Ancient Roman amphitheatres were large central performance spaces surrounded by ascending seating, and were commonly used...
that can seat up to 1,100 guests. A concert hall mostly used for concerts, parties, exhibitions and congresses that can seat up to 2,400 guests. A congress hall that seats up to 1,800 guest and a cabaret hall for lectures and intimate concerts that seats up to 500 guests. There are four additional halls that are used for receptions and meetings. This venue also includes a restaurant, "Reater Kælderen", that features singing waiters and can seat up to 280 guests.
MCH Arena Herning
Apart of the Vision 2025 expansion, the Football stadium is home to the FC Midtjylland
FC Midtjylland
FC Midtjylland is a professional Danish football team from Herning and Ikast. The team is a result of a merger between Ikast FS and Herning Fremad...
and can seat up to 11,800 spectators. The stadium began construction on April 2, 2003 and opened on March 27, 2004 as the MCH Stadion Herning. In August 2004, Scandinavian Airlines purchased the rights to the arena, changing its name to the SAS Arena. It became the first sponsored football stadium in Denmark's history. In 2009, the stadium's name was changed to MCH Arena Herning. The arena includes a restaurant, VIP lounge, sky boxes and a separate stand for fans.
Hall M
Another venture for the Vision 2025 plan, Hall M is Denmark's largest column-free exhibition hall. The hall was opened in 2004 and has hosted the Dansk Varmblods Gallashow, badminton
Badminton
Badminton is a racquet sport played by either two opposing players or two opposing pairs , who take positions on opposite halves of a rectangular court that is divided by a net. Players score points by striking a shuttlecock with their racquet so that it passes over the net and lands in their...
tournaments and business receptions. The venue is also used a concert arena, having hosted Ozzy Osbourne
Ozzy Osbourne
John Michael "Ozzy" Osbourne is an English vocalist, whose musical career has spanned over 40 years. Osbourne rose to prominence as lead singer of the pioneering English heavy metal band Black Sabbath, whose radically different, intentionally dark, harder sound helped spawn the heavy metal...
, Bob Dylan
Bob Dylan
Bob Dylan is an American singer-songwriter, musician, poet, film director and painter. He has been a major and profoundly influential figure in popular music and culture for five decades. Much of his most celebrated work dates from the 1960s when he was an informal chronicler and a seemingly...
and Beyoncé Knowles
Beyoncé Knowles
Beyoncé Giselle Knowles , often known simply as Beyoncé, is an American singer, songwriter, record producer, and actress. Born and raised in Houston, Texas, she enrolled in various performing arts schools and was first exposed to singing and dancing competitions as a child...
. The venue can host up to 9,100 guests.
MCH Outdoor Arena
Added in 2009, the arena is a concert venue with a capacity of over 50,000 spectators. The arena was added in hopes of bringing music festivals to the area. It has hosted concerts by Genesis
Genesis (band)
Genesis are an English rock band that formed in 1967. The band currently comprises the longest-tenured members Tony Banks , Mike Rutherford and Phil Collins . Past members Peter Gabriel , Steve Hackett and Anthony Phillips , also played major roles in the band in its early years...
, Coldplay
Coldplay
Coldplay are a British alternative rock band formed in 1996 by lead vocalist Chris Martin and lead guitarist Jonny Buckland at University College London. After they formed Pectoralz, Guy Berryman joined the group as a bassist and they changed their name to Starfish. Will Champion joined as a...
and Bruce Springsteen
Bruce Springsteen
Bruce Frederick Joseph Springsteen , nicknamed "The Boss," is an American singer-songwriter who records and tours with the E Street Band...
and the E Street Band
E Street Band
The E Street Band has been rock musician Bruce Springsteen's primary backing band since 1972.The band has also recorded with a wide range of other artists including Bob Dylan, Meat Loaf, Bonnie Tyler, Air Supply, Dire Straits, David Bowie, Peter Gabriel, Stevie Nicks, Tom Morello, Sting, Ian...
.
Jyske Bank Boxen
Originally known as Hedens Colosseum, the indoor arena
Arena
An arena is an enclosed area, often circular or oval-shaped, designed to showcase theater, musical performances, or sporting events. It is composed of a large open space surrounded on most or all sides by tiered seating for spectators. The key feature of an arena is that the event space is the...
is deemed as Denmark's first indoor multi-arena. As one of the feature of the Vision 2025 plan, the arena began construction in October 2008 and is expected to be completed by October 10, 2010. Lady Gaga
Lady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
will be the inaugural act for the venue for her 2010 Monster Ball Tour. It will also host concerts by Linkin' Park, Elton John
Elton John
Sir Elton Hercules John, CBE, Hon DMus is an English rock singer-songwriter, composer, pianist and occasional actor...
and Kylie Minogue
Kylie Minogue
Kylie Ann Minogue, OBE - often known simply as Kylie - is an Australian singer, recording artist, songwriter, and actress. After beginning her career as a child actress on Australian television, she achieved recognition through her role in the television soap opera Neighbours, before commencing...
. The arena is also be used for the 2010 European Women's Handball Championship
2010 European Women's Handball Championship
The 2010 European Women's Handball Championship was held in Denmark and Norway from 7–19 December. It was the first European Championship hosted by two countries. Norway won their overall 5th gold medal, when they defeated first time finalist Sweden in the final...
. On October 1, 2010, Danish bank, Jyske Bank
Jyske Bank
Jyske Bank A/S is the third largest Danish bank in terms of market share.The headquarters are located in Silkeborg, and the Bank has offices, branches, or subsidiaries in Denmark, France, Germany, Gibraltar, the Netherlands, Switzerland, and the United Kingdom.Jyske Bank is number three in Denmark...
purchased naming rights to the arena, changing its name from "MCH MultiArena" to "Jyske Bank Boxen"
Seating capacity
| Venue | Seating capacity |
|---|---|
| MCH Herning Kongrescenter | Amphitheatre: 1,100 The Concert Hall: 2,400 The Congress Hall: 1,800 The Cabaret Hall: 500 |
| MCH Arena Herning | Seating: 7,300 Standing room: 4,500 |
| Hall M | Concerts: 9,100 Sports:8,000 |
| MCH Outdoor Arena | Concert: ~50,000 |
| Jyske Bank Boxen | Concert: 15,000 Sports: 12,500 Boxing: 13, 488 |