Member_of	The World Economic Forum Global Agenda Council on Internet Security, The Future of Privacy Forum, The Internet Keepsafe Coalition (iKeepSafe)
Alma_Mater	Harvard College Harvard College Harvard College, in Cambridge, Massachusetts, is one of two schools within Harvard University granting undergraduate degrees... , (B.A., 2000), Harvard Law School Harvard Law School Harvard Law School is one of the professional graduate schools of Harvard University. Located in Cambridge, Massachusetts, it is the oldest continually-operating law school in the United States and is home to the largest academic law library in the world. The school is routinely ranked by the U.S... , J.D., 2005

Michael Fertik (born October 1, 1978) is an American Internet entrepreneur. He is the
Chief Executive Officer and founder of Reputation.com, Inc. a technology company
focused on matters of online reputation management

Online reputation management

Online reputation management is the practice of monitoring the Internet reputation of a person, brand or business, with the goal of suppressing negative mentions entirely, or pushing them lower on search engine results pages to decrease their visibility...

 (ORM) and Internet privacy. Fertik
also serves on the World Economic Forum

World Economic Forum

The World Economic Forum is a Swiss non-profit foundation, based in Cologny, Geneva, best known for its annual meeting in Davos, a mountain resort in Graubünden, in the eastern Alps region of Switzerland....

 Global Agenda Council on Internet Security
and the Advisory Boards for the Future of Privacy Forum

Future of Privacy Forum

The Future of Privacy Forum is a United States public policy advocacy group set up to address privacy issues, seeking business practical best practices that benefit consumers. Co-chairman Jules Polonetsky was former chief privacy officer for AOL. The founder and co-chair is Christopher Wolf, a...

 and the Internet Keepsafe
Coalition.

Reputation.com

While clerking under Judge Boggs, Fertik began to notice the escalating trend of cyber-bullying

Cyber-bullying

Cyber-bullying is the use of the Internet and related technologies to harm other people, in a deliberate, repeated, and hostile manner. As it has become more common in society, particularly among young people, legislation and awareness campaigns have arisen to combat it.-Definition:The term...

, which was having drastic consequences on people’s lives both online and
in the real world. After his clerkship ended in 2006, Fertik launched Reputation.com
(formerly ReputationDefender, Inc.) to protect Internet privacy, monitor and manage
online reputations, and “give individuals real control over their digital lives”. Originally based in Louisville, Kentucky, he moved Reputation.com to Silicon Valley shortly after receiving around $1 million in angel investments. Since then, he has helped
raise more than $24 million for Reputation.com, with funding from Bessemer Venture Partners

Bessemer Venture Partners

Bessemer Venture Partners is a private venture capital firm with offices in Silicon Valley, New York, Massachusetts, Israel, China, and India.Bessemer Venture Partners is the longest-standing venture capital practice in the United States...

, Kleiner Perkins Caufield & Byers, and JAFCO Ventures. Fertik has been
a frequent guest on national television programs, including Dr. Phil, Fox News, Good Morning America

Good Morning America

Good Morning America is an American morning news and talk show that is broadcast on the ABC television network; it debuted on November 3, 1975. The weekday program airs for two hours; a third hour aired between 2007 and 2008 exclusively on ABC News Now...

, and BBC World News.

Other work

In addition to his work at Reputation.com, Fertik participates in and provides direction
for various advocacy programs. He sits on the Advisory Boards of the Internet Keepsafe
Coalition (iKeepSafe) and the Future of Privacy Forum. Fertik contributes articles on
business and technology and advice on positive online conduct to blogs at the Harvard Business Review

Harvard Business Review

Harvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing, owned by the Harvard Business School. A monthly research-based magazine written for business practitioners, it claims a high ranking business readership among academics, executives,...

, Reuters

Reuters

Reuters is a news agency headquartered in New York City. Until 2008 the Reuters news agency formed part of a British independent company, Reuters Group plc, which was also a provider of financial market data...

, and The Huffington Post

The Huffington Post

The Huffington Post is an American news website and content-aggregating blog founded by Arianna Huffington, Kenneth Lerer, and Jonah Peretti, featuring liberal minded columnists and various news sources. The site offers coverage of politics, theology, media, business, entertainment, living, style,...

. Along with attorney Dave Thompson, Fertik authored Amazon.com-bestselling book Wild West 2.0, a guide to online reputation management.