A morals clause is a provision within a instruments of the contract

Contract

A contract is an agreement entered into by two parties or more with the intention of creating a legal obligation, which may have elements in writing. Contracts can be made orally. The remedy for breach of contract can be "damages" or compensation of money. In equity, the remedy can be specific...

 which curtail, or restrain, or proscribe certain behavior

Behavior

Behavior or behaviour refers to the actions and mannerisms made by organisms, systems, or artificial entities in conjunction with its environment, which includes the other systems or organisms around as well as the physical environment...

 of individuals or party(s) to the contract. A moral clause within contracts used as a means of holding the individual or Party(s) to a certain behavioral standard so as not to bring disrepute, contempt

Contempt

Contempt is an intensely negative emotion regarding a person or group of people as inferior, base, or worthless—it is similar to scorn. It is also used when people are being sarcastic. Contempt is also defined as the state of being despised or dishonored; disgrace, and an open disrespect or willful...

 or scandal

Scandal

A scandal is a widely publicized allegation or set of allegations that damages the reputation of an institution, individual or creed...

 to other individual or party to the contract and their interests. It attempts to preserve a public and private image of such a party to the contract. In essence one party to the contract is purchasing the other party's good name or reputation. These clauses are most seen in contracts between actor

Actor

An actor is a person who acts in a dramatic production and who works in film, television, theatre, or radio in that capacity...

s and actresses and their studios, athlete

Athlete

A sportsperson , or athlete is a person trained to compete in a sport involving physical strength, speed or endurance...

s and their organization or proprietors of a product that the athlete(s) may endorse or as a part of a marital settlement. Commonly proscribed activity include the use or abuse of alcohol

Alcohol

In chemistry, an alcohol is an organic compound in which the hydroxy functional group is bound to a carbon atom. In particular, this carbon center should be saturated, having single bonds to three other atoms....

, the use of illegal drugs or narcotics or illegal or illicit sexual activity.