Mosaic Fashions
Encyclopedia
Mosaic Fashions hf was the parent company of several fashion brand
s. The company has 1,760 stores and concessions in the UK, Ireland, Europe and the USA, 234 Franchise stores in 44 countries and 93 joint venture stores including 84 concessions in China.
. In April 1998 Oasis purchased the Coast stores. In September 2001 the management team of Oasis Stores Plc, acquired the company via Sierra Acquisitions Ltd., supported by PPM Ventures. Sierra Acquisitions Ltd. later became a part of Sierra Holdings Ltd.
In 2005 Mosaic Fashions hf. was listed on the OMX Exchange, Iceland. In 2006 Mosaic Fashions hf. acquired Rubicon Retail
, which included the Warehouse, Principles and Shoe Studio brands. In October 2007, Mosaic Fashions was de-listed from the Nordic Stock Exchange. In December 2007 the eveningwear brand Anoushka G was acquired. In January 2008 its interest in Whistles was disposed of.
Most of the businesses were immediately sold on to Aurora Fashions, a new company jointly owned by Icelandic bank Kaupthing - a major Mosaic creditor - and Mosaic's former management. The deal saw Aurora take on the majority of Mosaic's ongoing retail stores including Coast, Warehouse and Oasis. Principles was not included in this deal, and was subsequently purchased separately by department store operator Debenhams
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Brand
The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...
s. The company has 1,760 stores and concessions in the UK, Ireland, Europe and the USA, 234 Franchise stores in 44 countries and 93 joint venture stores including 84 concessions in China.
Oasis
The Oasis stores started in 1991, and in 1995 Oasis Stores Plc. was floated on the London Stock ExchangeLondon Stock Exchange
The London Stock Exchange is a stock exchange located in the City of London within the United Kingdom. , the Exchange had a market capitalisation of US$3.7495 trillion, making it the fourth-largest stock exchange in the world by this measurement...
. In April 1998 Oasis purchased the Coast stores. In September 2001 the management team of Oasis Stores Plc, acquired the company via Sierra Acquisitions Ltd., supported by PPM Ventures. Sierra Acquisitions Ltd. later became a part of Sierra Holdings Ltd.
Mosaic Fashions
In November 2003 Oasis and Coast were acquired from PPM Ventures by a secondary management buyout, supported by Baugur Group hf. and an investor group led by Kaupthing Bank hf. Noel Ltd. was then established. June 2004 was when the company both changed to Mosaic Fashions, and acquired the Karen Millen and Whistles brands.In 2005 Mosaic Fashions hf. was listed on the OMX Exchange, Iceland. In 2006 Mosaic Fashions hf. acquired Rubicon Retail
Rubicon Retail
Rubicon Retail was a British retail group which traded between 2002 and 2006.The firm was formed in 2002 when a management buyout of several firms then owned by Arcadia Group took place. This resulted in high street chains Warehouse and Principles, and catalogue retailers Hawkshead and Racing...
, which included the Warehouse, Principles and Shoe Studio brands. In October 2007, Mosaic Fashions was de-listed from the Nordic Stock Exchange. In December 2007 the eveningwear brand Anoushka G was acquired. In January 2008 its interest in Whistles was disposed of.
Insolvency and Aurora Fashions
Mosaic Fashion entered administration on 2 March 2009.Most of the businesses were immediately sold on to Aurora Fashions, a new company jointly owned by Icelandic bank Kaupthing - a major Mosaic creditor - and Mosaic's former management. The deal saw Aurora take on the majority of Mosaic's ongoing retail stores including Coast, Warehouse and Oasis. Principles was not included in this deal, and was subsequently purchased separately by department store operator Debenhams
Debenhams
Debenhams plc is a British retailer operating under a department store format in the UK, Ireland and Denmark, and franchise stores in other countries. The Company was founded in the eighteenth century as a single store in London and has now grown to around 160 shops...
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Stores
The group's stores traded under the following brands:- Anoushka G
- Coast
- Karen MillenKaren MillenKaren Millen is an Icelandic owned women’s designer clothing brand, specialising in tailoring, coats and eveningwear. Karen Millen stores are found throughout the United Kingdom, America, Austria, Denmark, the Republic of Ireland and many other European countries.-History:The company was founded in...
- Oasis
- Odille
- PrinciplesPrinciples (retailer)Principles was a UK-based fashion retailer founded in 1984.The firm was launched by the Burton Group as an attempt to capitalise on the new modern trends in fashion; the mid-1980s was the boom era for the yuppie, a new upmarket cultural movement, and power dressing was a key trend: at the time,...
- Shoe Studio
- Warehouse