Motorrad (magazine)
Encyclopedia
Motorrad is a German
magazine about motorcycles and motorcycling. With an average circulation of approximately 135,000 copies it is Europe's largest magazine for this target audience. It is published biweekly by the publishing house Motor Presse Stuttgart. The editor-in-chief is Michael Pfeiffer.
A unique feature of the publication is its motorcycle tests (single, comparison and long-term) over several tens of thousands of kilometers (in the column test and technology). Other columns include service, using purchase, on the way (with travel descriptions and tips), magazine and sport.
On October 4, 1903 the first issue of Das Motorrad — die illustrierte Zeitschrift für die Gesamtinteressen der Motor-Radfahrer was printed by printing and publishing house Paul Förster. Starting in 1907, it was published under the title Der Motor — Gemeinschaftsorgan für Motorrad und Motorwagen. With the outbreak of the First World War in 1914, the magazine was suspended.
After some unsuccessful attempts of revival, the Berlin publishing house George Koenig took over with the title Das Motorrad. Under the direction of Paul Friedmann, the magazine experienced an upswing. In 1924 publication was changed from biweekly to weekly.
In 1933, as the publication was subjected to National Socialist Gleichschaltung
("coordination"), Paul Friedmann as editor-in-chief was replaced by the regime-faithful Gustav Müller. Three and a half years after the beginning of the Second World War, March 20 1943, publication was halted. Subscribers received instead the National Socialist Motor Corps
publication Deutsche Kraftfahrt, formerly published as so-called "community sheets" DDAC-Motorwelt, Allgemeine Automobilzeitung and Motor und Sport — forerunner of Auto, Motor und Sport
— until 1944.
In the year 1949 Paul Pietsch, cofounder of Motor Presse Stuttgart, bought rights to the title Das Motorrad for 3000 Deutsche Marks; still in the same year the first issue appeared, in 1949 ten issues appeared in all. In the following year the publishing house moved from Freiburg im Breisgau to Stuttgart
; Carl Hertweck becomes editor-in-chief. In 1951 publication changed from twice a month to biweekly. In 1954 starting from issue 11 the title changed to Das Motorrad + der Roller (The Motorcycle and Scooter) — however only until the end of 1954. Circulation reached 60,000. In 1958 Siegfried Rauch took over as editor-in-chief.
Starting from the late 1950s, the motorcycle industry generally found itself in a crisis, consumers aspiring to own a comfortable automobile. The circulation of Das Motorrad reached a low point, lasting until the mid 1960s, of 30,000.
In 1969, the release of modern four-stroke, four-cylinder engines, especially the Honda CB750
, and the film Easy Rider
ushered in a new motorcycle boom. Motorrad, now without the article "Das" in the title, reached a record circulation of 250,000 in 1976.
Further editors-in-chief were Helmut Luckner (1976–1983), Karl Maurer (1983–1985), Hans Joachim Nowitzki (1985–1989), Friedhelm Fiedler (1989–1996) und Walter Gottschick (until 1999).
Since 1997 the magazine has had a presence on the World Wide Web
.
Germany
Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...
magazine about motorcycles and motorcycling. With an average circulation of approximately 135,000 copies it is Europe's largest magazine for this target audience. It is published biweekly by the publishing house Motor Presse Stuttgart. The editor-in-chief is Michael Pfeiffer.
A unique feature of the publication is its motorcycle tests (single, comparison and long-term) over several tens of thousands of kilometers (in the column test and technology). Other columns include service, using purchase, on the way (with travel descriptions and tips), magazine and sport.
History
The magazine Motorrad has a history spanning more than a century.On October 4, 1903 the first issue of Das Motorrad — die illustrierte Zeitschrift für die Gesamtinteressen der Motor-Radfahrer was printed by printing and publishing house Paul Förster. Starting in 1907, it was published under the title Der Motor — Gemeinschaftsorgan für Motorrad und Motorwagen. With the outbreak of the First World War in 1914, the magazine was suspended.
After some unsuccessful attempts of revival, the Berlin publishing house George Koenig took over with the title Das Motorrad. Under the direction of Paul Friedmann, the magazine experienced an upswing. In 1924 publication was changed from biweekly to weekly.
In 1933, as the publication was subjected to National Socialist Gleichschaltung
Gleichschaltung
Gleichschaltung , meaning "coordination", "making the same", "bringing into line", is a Nazi term for the process by which the Nazi regime successively established a system of totalitarian control and tight coordination over all aspects of society. The historian Richard J...
("coordination"), Paul Friedmann as editor-in-chief was replaced by the regime-faithful Gustav Müller. Three and a half years after the beginning of the Second World War, March 20 1943, publication was halted. Subscribers received instead the National Socialist Motor Corps
National Socialist Motor Corps
The National Socialist Motor Corps , also known as the National Socialist Drivers Corps, was a paramilitary organization of the Nazi Party that existed from 1931 to 1945. The group was a successor organization to the older National Socialist Automobile Corps, which had existed since the beginning...
publication Deutsche Kraftfahrt, formerly published as so-called "community sheets" DDAC-Motorwelt, Allgemeine Automobilzeitung and Motor und Sport — forerunner of Auto, Motor und Sport
Auto, Motor und Sport
auto motor und sport , often abbreviated to AMS, is a leading German automobile magazine. It is published fortnightly by Motor Presse Netzwerk subsidiary Motor Presse Stuttgart, a specialist magazine publisher that is 59.9% owned by the publishing house Gruner + Jahr.The magazine, originally...
— until 1944.
In the year 1949 Paul Pietsch, cofounder of Motor Presse Stuttgart, bought rights to the title Das Motorrad for 3000 Deutsche Marks; still in the same year the first issue appeared, in 1949 ten issues appeared in all. In the following year the publishing house moved from Freiburg im Breisgau to Stuttgart
Stuttgart
Stuttgart is the capital of the state of Baden-Württemberg in southern Germany. The sixth-largest city in Germany, Stuttgart has a population of 600,038 while the metropolitan area has a population of 5.3 million ....
; Carl Hertweck becomes editor-in-chief. In 1951 publication changed from twice a month to biweekly. In 1954 starting from issue 11 the title changed to Das Motorrad + der Roller (The Motorcycle and Scooter) — however only until the end of 1954. Circulation reached 60,000. In 1958 Siegfried Rauch took over as editor-in-chief.
Starting from the late 1950s, the motorcycle industry generally found itself in a crisis, consumers aspiring to own a comfortable automobile. The circulation of Das Motorrad reached a low point, lasting until the mid 1960s, of 30,000.
In 1969, the release of modern four-stroke, four-cylinder engines, especially the Honda CB750
Honda CB750
The Honda CB750 is a motorcycle built in several model series between 1969 and 2003 and 2007 that is recognized as a milestone for Honda's successful introduction of a transverse, overhead camshaft inline four-cylinder engine that has ever since been the dominant sport bike configuration...
, and the film Easy Rider
Easy Rider
Easy Rider is a 1969 American road movie written by Peter Fonda, Dennis Hopper, and Terry Southern, produced by Fonda and directed by Hopper. It tells the story of two bikers who travel through the American Southwest and South with the aim of achieving freedom...
ushered in a new motorcycle boom. Motorrad, now without the article "Das" in the title, reached a record circulation of 250,000 in 1976.
Further editors-in-chief were Helmut Luckner (1976–1983), Karl Maurer (1983–1985), Hans Joachim Nowitzki (1985–1989), Friedhelm Fiedler (1989–1996) und Walter Gottschick (until 1999).
Since 1997 the magazine has had a presence on the World Wide Web
World Wide Web
The World Wide Web is a system of interlinked hypertext documents accessed via the Internet...
.