Nadji Tehrani
Encyclopedia
Nadji Tehrani is an Iran
ian-American
businessman, the founder and CEO of Technology Marketing Corporation (TMC), which publishes magazines and runs conferences devoted to the business of telemarketing
, a word for which TMC received a registered trademark
on December 28, 1982.
Born in Iran
, Tehrani studied at the Sorbonne
. He has an undergraduate degree in chemistry and a graduate degree in business administration.
In 1972, Tehrani started TMC as a publisher of trade magazines, working from the basement of his Stamford, CT home. After discovering that he could sell advertising space much more easily using phone calls rather than in-person sales, he began in 1982 to publish a trade magazine for people doing phone marketing. That magazine was then called "TeleMarketing" but is now called "Customer Interaction Solutions."
The company's activities now include not only publishing but also corporate training and conference organization. TMC's publications also cover VoIP and outsourcing
as well as telemarketing.
The National Republican Congressional Committee
gave Tehrani its National Leadership Award.
Iran
Iran , officially the Islamic Republic of Iran , is a country in Southern and Western Asia. The name "Iran" has been in use natively since the Sassanian era and came into use internationally in 1935, before which the country was known to the Western world as Persia...
ian-American
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
businessman, the founder and CEO of Technology Marketing Corporation (TMC), which publishes magazines and runs conferences devoted to the business of telemarketing
Telemarketing
Telemarketing is a method of direct marketing in which a salesperson solicits prospective customers to buy products or services, either over the phone or through a subsequent face to face or Web conferencing appointment scheduled during the call.Telemarketing can also include recorded sales pitches...
, a word for which TMC received a registered trademark
Trademark
A trademark, trade mark, or trade-mark is a distinctive sign or indicator used by an individual, business organization, or other legal entity to identify that the products or services to consumers with which the trademark appears originate from a unique source, and to distinguish its products or...
on December 28, 1982.
Born in Iran
Iran
Iran , officially the Islamic Republic of Iran , is a country in Southern and Western Asia. The name "Iran" has been in use natively since the Sassanian era and came into use internationally in 1935, before which the country was known to the Western world as Persia...
, Tehrani studied at the Sorbonne
Sorbonne
The Sorbonne is an edifice of the Latin Quarter, in Paris, France, which has been the historical house of the former University of Paris...
. He has an undergraduate degree in chemistry and a graduate degree in business administration.
In 1972, Tehrani started TMC as a publisher of trade magazines, working from the basement of his Stamford, CT home. After discovering that he could sell advertising space much more easily using phone calls rather than in-person sales, he began in 1982 to publish a trade magazine for people doing phone marketing. That magazine was then called "TeleMarketing" but is now called "Customer Interaction Solutions."
The company's activities now include not only publishing but also corporate training and conference organization. TMC's publications also cover VoIP and outsourcing
Outsourcing
Outsourcing is the process of contracting a business function to someone else.-Overview:The term outsourcing is used inconsistently but usually involves the contracting out of a business function - commonly one previously performed in-house - to an external provider...
as well as telemarketing.
The National Republican Congressional Committee
National Republican Congressional Committee
The National Republican Congressional Committee is the Republican Hill committee which works to elect Republicans to the United States House of Representatives....
gave Tehrani its National Leadership Award.