The Nevada Appeal is a daily newspaper published in Carson City, Nevada

Carson City, Nevada

The Consolidated Municipality of Carson City is the capital of the state of Nevada. The words Consolidated Municipality refer to a series of changes in 1969 which abolished Ormsby County and merged all the settlements contained within its borders into Carson City. Since that time Carson City has...

 by Swift Communications

Swift Communications

Swift Communications Inc. is an American digital marketing and newspaper publishing chain based in Carson City, Nevada. Swift's primary markets are resort town tabloid newspapers and websites...

. The paper is available in six regional editions across northern Nevada and eastern California:

• Lahontan Valley News (Fallon, Nevada
  Fallon, Nevada
  -Demographics:As of the census of 2000, there were 7,536 people, 3,004 households, and 1,877 families residing in the city. The population density was 2,474.1 people per square mile . There were 3,336 housing units at an average density of 1,095.2 per square mile...
  
  )
• Fallon Eagle Standard (Fallon, Nevada
  Fallon, Nevada
  -Demographics:As of the census of 2000, there were 7,536 people, 3,004 households, and 1,877 families residing in the city. The population density was 2,474.1 people per square mile . There were 3,336 housing units at an average density of 1,095.2 per square mile...
  
  )
• Record-Courier (Gardnerville, Nevada
  Gardnerville, Nevada
  Gardnerville is a census-designated place in Douglas County, Nevada, United States, adjacent to the county seat of Minden. The population was 3,357 at the 2000 census....
  
  )
• Sierra Sun (Truckee, California
  Truckee, California
  Truckee is an incorporated town in Nevada County, California, United States. The population was 16,180 at the 2010 census, up from 13,864 at the 2000 census.-Name:...
  
  )
• North Lake Tahoe Bonanza (Incline Village, Nevada)
• Tahoe Daily Tribune (South Lake Tahoe, California
  South Lake Tahoe, California
  South Lake Tahoe is the most populous city in El Dorado County, California, in the Sierra Nevada Mountains. The population was 21,403 at the 2010 census, down from 23,609 at the 2000 census...
  
  )

History

The Nevada Appeal was first published in on May 16, 1865 as the Carson Daily Appeal. It claims to be the oldest continuously published newspaper in Nevada, as well as be the oldest continuously operating business in Carson City.

It was renamed the Daily State Register in 1870. In 1872, the Register merged with the New Daily Appeal, which had been founded earlier in 1872 by the first editor of the original Daily Appeal, Henry Mighels, earlier in the year. The paper dropped the "New" from its masthead in 1873. In May 1877 it was renamed the Morning Appeal, then it went back to being the Daily Appeal in 1906. In 1947 it was finally renamed to the Nevada Appeal, the name it keeps to this day.

The paper's first office was a low stone building at the corner of Second and Carson Streets. On October 19, 1948 the Appeal moved to a new home at 110 W. Telegraph Street, then three years later, on July 9, 1951, it moved into the Carson Brewery at the corner of King and Division. On November 18, 1974, the paper moved again to 200 Bath St. This office was gutted by fire on March 28, 1979, but the paper stayed in business using rented facilities and equipment. The final move was on March 8, 2002, when they moved into their current facility at 580 Mallory Way.

Until 1961, it was printed by letterpress. It went to offset printing

Offset printing

Offset printing is a commonly used printing technique in which the inked image is transferred from a plate to a rubber blanket, then to the printing surface...

on March 13, 1961.

From 1878 to 1880, the paper was owned by Nellie Verill Mighels, wife of Henry Mighels. She was one of the first women in the world to own a newspaper.

In late 2008-09, the newspaper was affected by the rough economic times that have plagued the industry overall. In May 2009, the former daily paper was reduced to printing only five days a week, however, Tuesday were added back in Sept. 2010. The newspaper publishes news seven days a week online.

The paper is owned by Swift Communications Inc. The Nevada Appeal is the highest circulation paper among several in the region targeting readers in Eastern California and Northern Nevada.