Norwood Assembly
Encyclopedia
Located in Norwood, Ohio
, the Norwood Assembly Plant built General Motors cars between the years of 1923 and 1987. When it first opened the plant employed 600 workers and was capable of producing 200 cars per day. At its peak in the early 1970s it employed nearly 9,000.
The first car rolled off the assembly line on August 13, 1923. Among the cars built at Norwood were the Chevrolet
Bel Air
, Biscayne, Impala, Nova, Caprice, Camaro
, Pontiac Firebird
, and the Buick Apollo. The plant grew to cover an area of approximately 50 acres (202,343 m²) and had 3000000 square feet (278,709.1 m²) of space under roof.
The facility had a number of labor disputes, including a 174-day long strike in 1972, at the time the longest strike in GM history. As a result of the strike, 1,100 partially completed cars were scrapped or otherwise disposed of because it was not economically feasible to update them to the more stringent 1973 vehicle standards. After the strike GM opted to move Nova production away from Norwood to protect the model from future labor problems.
Citing its obsolescence, expense, and high worker absentee rate, GM announced on November 6, 1986, that the Norwood Assembly Plant would be closed along with ten other GM facilities. The plant produced its last vehicle on August 26, 1987, a Chevrolet Camaro. That date came to be known in Norwood as Black Wednesday. At the time of its closing the plant employed approximately 4,200 workers. Most of the plant was demolished in 1989. The main factory building sat vacant for nearly 10 years. The City of Norwood, having relied on the carmaker for nearly 35 percent of its taxbase, faced economic catastrophe and possible bankruptcy. The City wished to re-develop the site due to its unique and attractive location - at the juncture of an Interstate Highway 562, U.S. Route 22
(Montgomery Road, Ohio State Route 3 and Ohio State Route 561 (Smith Road). Easily accessible from all directions, Norwood saw an opportunity to revitalize itself. Norwood approached GM about demolishing the plant. Initially the carmaker refused.
As its finances grew critical, Norwood threatened General Motors with a lawsuit. Apparently, Norwood had not been collecting taxes on earnings paid to workers on sick-leave or injury-leave since the factory opened in 1923. Only regular payroll taxes were collected. Norwood calculated uncollected taxes as being in the millions of dollars. The carmaker and City settled their dispute, with the site being demolished at the carmaker's expense. The property was turned over to the City for development in exchange for the City dropping its demand for back-taxes. The development of the GM Assembly site helped jump-start Norwood's economy.
A series of "flex" businesses were constructed. Where once had stood a single blue-collar car factory, the property was transformed into a mixed-use combination of business - office, light industrial and retail, providing mix-use income to the City.
As of spring 2007 the only remnants of former GM buildings were two parking garages. Those were absorbed into a new office complex along Smith Road (State Rte. 561), with additions of an adult gym/workout center, day-care center, restaurants, banking center and several medium and small businesses. One small street, formerly leading into the GM plant from Montgomery Road (U.S. Route 22), was closed and developed into a mixed use complex named after a major tenant Matrixx Marketing and later Convergys Corporation complex. It has been home to those businesses as well as a bank, satellite television provider and medical consulting/MRI/diagnostic laboratory.
There was also a railcar holding lot and loading area off Tennessee Ave. where the present day Harley-Davidson dealership is located. The rail spur itself is directly behind and up on the hill behind the Harley-Davidson dealership along the old B&O line. As of 2011 the loading area is still there complete with the loading ramps. However this area is becoming quickly overgrown with trees and bushes and it is difficult to tell it's even there anymore. Many of the rails still exist as well as the light poles. The driveway up the hill from the holding lot was removed when the Harley dealer was built.
As of Fall, 2007, the third and last piece of usable land from the GM plant at the corner of Montgomery Road (U.S. Route 22) and Smith Road (State Rte 3) was developed with plans for a medical arts building.
The successful development of those former GM Assembly properties spurred interest by other developers to choose Norwood for commercial development. One mile away, two open-air shopping malls were built at the former LeBlond Machine Tool Company, located where Interstate 71 and Ohio State Rte 561 (Edwards Road) converge. Those properties were named Rookwood Pavilion and Rookwood Commons and have been very successful as well.
In 2007 there is approximately 1000000 square feet (92,903 m²) of office and retail space in the area once occupied by the factory.
Norwood, Ohio
Norwood is the second most populous city in Hamilton County, Ohio, United States. The city is an enclave of the larger city of Cincinnati. The population was 21,675 at the 2000 census. Originally settled as an early suburb of Cincinnati in the wooded countryside north of the city, the area is...
, the Norwood Assembly Plant built General Motors cars between the years of 1923 and 1987. When it first opened the plant employed 600 workers and was capable of producing 200 cars per day. At its peak in the early 1970s it employed nearly 9,000.
The first car rolled off the assembly line on August 13, 1923. Among the cars built at Norwood were the Chevrolet
Chevrolet
Chevrolet , also known as Chevy , is a brand of vehicle produced by General Motors Company . Founded by Louis Chevrolet and ousted GM founder William C. Durant on November 3, 1911, General Motors acquired Chevrolet in 1918...
Bel Air
Chevrolet Bel Air
The Chevrolet Bel Air is a full-size automobile that was produced by the Chevrolet division of General Motors for the 1950–1975 model years. Hardtops in the Chevrolet Deluxe Styleline model range were designated with the Bel Air name from 1950–1952, but it was not a distinct series of its own until...
, Biscayne, Impala, Nova, Caprice, Camaro
Chevrolet Camaro
The Chevrolet Camaro is an automobile manufactured by General Motors under the Chevrolet brand, classified as a pony car and some versions also as a muscle car. It went on sale on September 29, 1966, for the 1967 model year and was designed as a competing model to the Ford Mustang...
, Pontiac Firebird
Pontiac Firebird
The Pontiac Firebird was built by the Pontiac division of General Motors between 1967 and 2002. The Firebird was introduced the same year as the automaker's platform-sharing model, the Chevrolet Camaro...
, and the Buick Apollo. The plant grew to cover an area of approximately 50 acres (202,343 m²) and had 3000000 square feet (278,709.1 m²) of space under roof.
The facility had a number of labor disputes, including a 174-day long strike in 1972, at the time the longest strike in GM history. As a result of the strike, 1,100 partially completed cars were scrapped or otherwise disposed of because it was not economically feasible to update them to the more stringent 1973 vehicle standards. After the strike GM opted to move Nova production away from Norwood to protect the model from future labor problems.
Closing
While newer GM plants had a one-story design, the Norwood plant had a less efficient three-story design. Additionally, the plant could not expand outward as it was surrounded by an interstate highway to the north, railroad lines to the east and west, a business district on a State Route to the west and a residential neighborhood to the south.Citing its obsolescence, expense, and high worker absentee rate, GM announced on November 6, 1986, that the Norwood Assembly Plant would be closed along with ten other GM facilities. The plant produced its last vehicle on August 26, 1987, a Chevrolet Camaro. That date came to be known in Norwood as Black Wednesday. At the time of its closing the plant employed approximately 4,200 workers. Most of the plant was demolished in 1989. The main factory building sat vacant for nearly 10 years. The City of Norwood, having relied on the carmaker for nearly 35 percent of its taxbase, faced economic catastrophe and possible bankruptcy. The City wished to re-develop the site due to its unique and attractive location - at the juncture of an Interstate Highway 562, U.S. Route 22
U.S. Route 22
U.S. Route 22 is a west–east route and is one of the original United States highways of 1926, running from Cincinnati, Ohio, at US 27, US 42, US 127, and US 52 to Newark, New Jersey, at U.S. Route 1/9 near the Newark Liberty International Airport.US 22 also carries the names of the William...
(Montgomery Road, Ohio State Route 3 and Ohio State Route 561 (Smith Road). Easily accessible from all directions, Norwood saw an opportunity to revitalize itself. Norwood approached GM about demolishing the plant. Initially the carmaker refused.
As its finances grew critical, Norwood threatened General Motors with a lawsuit. Apparently, Norwood had not been collecting taxes on earnings paid to workers on sick-leave or injury-leave since the factory opened in 1923. Only regular payroll taxes were collected. Norwood calculated uncollected taxes as being in the millions of dollars. The carmaker and City settled their dispute, with the site being demolished at the carmaker's expense. The property was turned over to the City for development in exchange for the City dropping its demand for back-taxes. The development of the GM Assembly site helped jump-start Norwood's economy.
A series of "flex" businesses were constructed. Where once had stood a single blue-collar car factory, the property was transformed into a mixed-use combination of business - office, light industrial and retail, providing mix-use income to the City.
As of spring 2007 the only remnants of former GM buildings were two parking garages. Those were absorbed into a new office complex along Smith Road (State Rte. 561), with additions of an adult gym/workout center, day-care center, restaurants, banking center and several medium and small businesses. One small street, formerly leading into the GM plant from Montgomery Road (U.S. Route 22), was closed and developed into a mixed use complex named after a major tenant Matrixx Marketing and later Convergys Corporation complex. It has been home to those businesses as well as a bank, satellite television provider and medical consulting/MRI/diagnostic laboratory.
There was also a railcar holding lot and loading area off Tennessee Ave. where the present day Harley-Davidson dealership is located. The rail spur itself is directly behind and up on the hill behind the Harley-Davidson dealership along the old B&O line. As of 2011 the loading area is still there complete with the loading ramps. However this area is becoming quickly overgrown with trees and bushes and it is difficult to tell it's even there anymore. Many of the rails still exist as well as the light poles. The driveway up the hill from the holding lot was removed when the Harley dealer was built.
As of Fall, 2007, the third and last piece of usable land from the GM plant at the corner of Montgomery Road (U.S. Route 22) and Smith Road (State Rte 3) was developed with plans for a medical arts building.
The successful development of those former GM Assembly properties spurred interest by other developers to choose Norwood for commercial development. One mile away, two open-air shopping malls were built at the former LeBlond Machine Tool Company, located where Interstate 71 and Ohio State Rte 561 (Edwards Road) converge. Those properties were named Rookwood Pavilion and Rookwood Commons and have been very successful as well.
Economic impact
The plant constituted 35% of the City of Norwood's tax base, approximately $2 million annually. As a result many city services were reduced and eliminated, and property tax rates raised. The plant employed 430 Norwood residents at the time of its closing, with the remaining employees mostly living in and around the Cincinnati area. The City of Norwood quickly moved to rehabilitate the site, and by 1991 the Central Parke office project housed in excess of 1,000 workers using nearly 250000 square feet (23,225.8 m²) of office space.In 2007 there is approximately 1000000 square feet (92,903 m²) of office and retail space in the area once occupied by the factory.