Now That You Got It
Encyclopedia
"Now That You Got It" is a song by American recording artist Gwen Stefani
from her second solo album, The Sweet Escape
. Written by Stefani, Sean Garrett
, and Swizz Beatz
, the song received mixed reviews from music critics. A remix and hybrid featuring reggae
artist Damian Marley
were produced for the song's release as the album's fourth single
in September 2007.
"Now That You Got It" received mixed reviews from music critics. Pitchfork Media
stated that it "surfs on a loping hip hop
beat and a staccato
piano sample while Stefani splits wailing time with a chorus of alarms", Stylus Magazine
compared the song to Beastie Boys
, and Slant Magazine
characterized it as "instantly contagious". The NME
, however, called it "a track so desperate to be a club banger, its fraying tapestry of hand-claps, sirens and triumphalism has all the grace of a Pepsi Max
advert." John Murphy of musicOMH
referred to the song as "the self-consciously wacky and kitsch side to her personality surfaces, as on the inane 'Now That You Got It', the temptation is to dive for the 'off' switch." The BBC
Chart Blog conveyed it as a "perfect case" of Stefani "making songs which are all strident and sleek and modern", rating it four out of five stars. Similarly, CBBC
's Newsround
portrayed the sound as "a very laid back, summery tune" which, it claims, will still have its readers "humming it next week".
, being Stefani's first solo song to do so. Internationally, it reached number seventeen in Norway, number twenty-one in New Zealand, number twenty-six in Italy, number thirty-seven in Australia, and number fifty-nine in the United Kingdom. The single became Stefani's third UK release not to reach the top twenty of the singles chart
and to date is her lowest-selling solo single.
The song's music video
was directed by The Saline Project and was shot in Puerto Rico and Jamaica. The video premiered on MTV
's Total Request Live
on September 4, 2007.
The video opens up on a mountain with titles "Gwen Stefani Presents," "Now That You Got It" and "featuring Damian Jr. Gong Marley." Stefani is singing against a wall with Marley and later Stefani and the Harajuku Girls are riding along the road with scooters singing the first verse. The chorus begins and Stefani, Harajuku Girls and Marley and playing board games under a shelter near the lake side. Marley then begins to sing his part near two sheds while Stefani and Harajuku Girls are still on their scooters. During the second verse, Stefani sings against another girl and shows the Harajuku Girls singing on roof tops with the male dancers from The Sweet Escape Tour
(Flea, Legacy, Remedy, and Steelo). During the second chorus, the video opens at the beach where Stefani is SMS
ing. This leads the video to a party at night time where Stefani is on stage with people dancing. The video concludes with Harajuku Girls and the boys on the roof, Stefani and the girls singing on the scooters.
European CD maxi single
Australian CD single
US iTunes remix single
US 12" single
Gwen Stefani
Gwen Renée Stefani is an American singer-songwriter and fashion designer. Stefani is the lead vocalist for the rock and ska band No Doubt. Stefani recorded her first solo album Love. Angel. Music. Baby. in 2004. The album was inspired by music of the 1980s, and was a success with sales of over...
from her second solo album, The Sweet Escape
The Sweet Escape
The Sweet Escape is the second and final solo studio album by American recording artist Gwen Stefani, released in the United States on December 5, 2006 by Interscope Records. Having originally intended to return to No Doubt after her 2004 solo album Love. Angel. Music...
. Written by Stefani, Sean Garrett
Sean Garrett
Garrett Hamler, better known by his stage name Sean Garrett is an American singer-songwriter, rapper, and record producer. He has produced fifteen number one singles in only seven years of producing music. That number puts him in fifth place on the Billboard list of producers with the most number...
, and Swizz Beatz
Swizz Beatz
Kasseem Dean , better known by his stage name, Swizz Beatz, is an American record producer, DJ, rapper and painter. At the age of 17, he gained attention in the hip-hop world through his friendship with rapper DMX. Grady Spivey and rapper Cassidy helped launch his label Full Surface Records...
, the song received mixed reviews from music critics. A remix and hybrid featuring reggae
Reggae
Reggae is a music genre first developed in Jamaica in the late 1960s. While sometimes used in a broader sense to refer to most types of Jamaican music, the term reggae more properly denotes a particular music style that originated following on the development of ska and rocksteady.Reggae is based...
artist Damian Marley
Damian Marley
Damian "Jr. Gong" Marley is a Jamaican reggae artist who has won three Grammy awards. Damian is the youngest son of Bob Marley....
were produced for the song's release as the album's fourth single
Single (music)
In music, a single or record single is a type of release, typically a recording of fewer tracks than an LP or a CD. This can be released for sale to the public in a variety of different formats. In most cases, the single is a song that is released separately from an album, but it can still appear...
in September 2007.
Critical reception
Pitchfork Media
Pitchfork Media, usually known simply as Pitchfork or P4k, is a Chicago-based daily Internet publication established in 1995 that is devoted to music criticism and commentary, music news, and artist interviews. Its focus is on underground and independent music, especially indie rock...
stated that it "surfs on a loping hip hop
Hip hop music
Hip hop music, also called hip-hop, rap music or hip-hop music, is a musical genre consisting of a stylized rhythmic music that commonly accompanies rapping, a rhythmic and rhyming speech that is chanted...
beat and a staccato
Staccato
Staccato is a form of musical articulation. In modern notation it signifies a note of shortened duration and separated from the note that may follow by silence...
piano sample while Stefani splits wailing time with a chorus of alarms", Stylus Magazine
Stylus Magazine
Stylus Magazine was an online music and film magazine launched in 2002. It featured long-form music journalism, four daily music reviews, movie reviews, a number of different podcasts, an MP3 blog, and a text blog....
compared the song to Beastie Boys
Beastie Boys
Beastie Boys are an American hip hop trio from New York City. The group consists of Mike D who plays the drums, MCA who plays the bass, and Ad-Rock who plays the guitar....
, and Slant Magazine
Slant Magazine
Slant Magazine is an online publication that features reviews of movies, music, TV, DVDs, theater, and video games, as well as interviews with actors, directors, and musicians. The site covers various film festivals like the New York Film Festival.- History :...
characterized it as "instantly contagious". The NME
NME
The New Musical Express is a popular music publication in the United Kingdom, published weekly since March 1952. It started as a music newspaper, and gradually moved toward a magazine format during the 1980s, changing from newsprint in 1998. It was the first British paper to include a singles...
, however, called it "a track so desperate to be a club banger, its fraying tapestry of hand-claps, sirens and triumphalism has all the grace of a Pepsi Max
Pepsi Max
Pepsi Max is a low-calorie, sugar-free cola, marketed by PepsiCo as an alternative to Pepsi and Diet Pepsi.It differs from Pepsi in that it contains aspartame, potassium benzoate, acesulfame potassium, calcium disodium EDTA and panax ginseng extract while it does not contain high fructose corn...
advert." John Murphy of musicOMH
MusicOMH
musicOMH is a United Kingdom-based website which publishes independent reviews, featues and interviews from across all musical genres including classical, metal, rock and R&B.-History:...
referred to the song as "the self-consciously wacky and kitsch side to her personality surfaces, as on the inane 'Now That You Got It', the temptation is to dive for the 'off' switch." The BBC
BBC
The British Broadcasting Corporation is a British public service broadcaster. Its headquarters is at Broadcasting House in the City of Westminster, London. It is the largest broadcaster in the world, with about 23,000 staff...
Chart Blog conveyed it as a "perfect case" of Stefani "making songs which are all strident and sleek and modern", rating it four out of five stars. Similarly, CBBC
CBBC
CBBC is one of two brand names used for the BBC's children's television strands. Between 1985 and 2002, CBBC was the name given to all the BBC's programmes on TV for children aged under 14...
's Newsround
Newsround
Newsround is a BBC children's news programme, which has run continuously since 4 April 1972, and was one of the world's first television news magazines aimed specifically at children...
portrayed the sound as "a very laid back, summery tune" which, it claims, will still have its readers "humming it next week".
Chart performance
"Now That You Got It" was commercially unsuccessful on mainstream charts. The song did not enter any of the US Billboard chartsBillboard charts
The Billboard charts tabulate the relative weekly popularity of songs or albums in the United States. The results are published in Billboard magazine...
, being Stefani's first solo song to do so. Internationally, it reached number seventeen in Norway, number twenty-one in New Zealand, number twenty-six in Italy, number thirty-seven in Australia, and number fifty-nine in the United Kingdom. The single became Stefani's third UK release not to reach the top twenty of the singles chart
UK Singles Chart
The UK Singles Chart is compiled by The Official Charts Company on behalf of the British record-industry. The full chart contains the top selling 200 singles in the United Kingdom based upon combined record sales and download numbers, though some media outlets only list the Top 40 or the Top 75 ...
and to date is her lowest-selling solo single.
Music video
Music video
A music video or song video is a short film integrating a song and imagery, produced for promotional or artistic purposes. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings...
was directed by The Saline Project and was shot in Puerto Rico and Jamaica. The video premiered on MTV
MTV
MTV, formerly an initialism of Music Television, is an American network based in New York City that launched on August 1, 1981. The original purpose of the channel was to play music videos guided by on-air hosts known as VJs....
's Total Request Live
Total Request Live
Total Request Live is a television series on MTV that featured popular music videos. TRL was MTV's prime outlet for music videos as the network continues to concentrate on reality-based programming. In addition to music videos, TRL featured daily guests...
on September 4, 2007.
The video opens up on a mountain with titles "Gwen Stefani Presents," "Now That You Got It" and "featuring Damian Jr. Gong Marley." Stefani is singing against a wall with Marley and later Stefani and the Harajuku Girls are riding along the road with scooters singing the first verse. The chorus begins and Stefani, Harajuku Girls and Marley and playing board games under a shelter near the lake side. Marley then begins to sing his part near two sheds while Stefani and Harajuku Girls are still on their scooters. During the second verse, Stefani sings against another girl and shows the Harajuku Girls singing on roof tops with the male dancers from The Sweet Escape Tour
The Sweet Escape Tour
The Sweet Escape Tour is the second concert tour by American pop and rock singer Gwen Stefani. The tour began in April 2007 in support of her second solo album The Sweet Escape.-About the show:...
(Flea, Legacy, Remedy, and Steelo). During the second chorus, the video opens at the beach where Stefani is SMS
SMS
SMS is a form of text messaging communication on phones and mobile phones. The terms SMS or sms may also refer to:- Computer hardware :...
ing. This leads the video to a party at night time where Stefani is on stage with people dancing. The video concludes with Harajuku Girls and the boys on the roof, Stefani and the girls singing on the scooters.
Track listings
European CD single- "Now That You Got It" (Album Version) – 3:00
- "Now That You Got It" (Remix featuring Damian "Jr Gong" Marley) – 3:26
European CD maxi single
- "Now That You Got It" (Album Version) – 3:00
- "Now That You Got It" (Remix featuring Damian "Jr Gong" Marley) – 3:26
- "Now That You Got It" (Single Version featuring Damian "Jr Gong" Marley) – 3:09
- "Now That You Got It" (Video) – 3:09
Australian CD single
- "Now That You Got It" (Album Version) – 3:00
- "Now That You Got It" (Remix featuring Damian "Jr Gong" Marley) – 3:26
- "Now That You Got It" (Single Version featuring Damian "Jr Gong" Marley) – 3:09
US iTunes remix single
- "Now That You Got It" (Hybrid Mix featuring Damian "Jr Gong" Marley) – 3:08 (= Single Version)
- "Now That You Got It" (Main Mix featuring Damian "Jr Gong" Marley) – 3:26 (= Remix)
US 12" single
- A1. "Now That You Got It" (Single Version featuring Damian "Jr Gong" Marley) – 3:09
- A2. "Now That You Got It" (Album Version) – 3:00
- A3. "Now That You Got It" (Album Version) – 2:55
- B1. "Now That You Got It" (Remix featuring Damian "Jr Gong" Marley) – 3:26
- B2. "Now That You Got It" (Dub) – 3:30
Personnel
- Gwen Stefani – lead vocalsSingingSinging is the act of producing musical sounds with the voice, and augments regular speech by the use of both tonality and rhythm. One who sings is called a singer or vocalist. Singers perform music known as songs that can be sung either with or without accompaniment by musical instruments...
- Angel Aponte – additional engineerAudio engineeringAn audio engineer, also called audio technician, audio technologist or sound technician, is a specialist in a skilled trade that deals with the use of machinery and equipment for the recording, mixing and reproduction of sounds. The field draws on many artistic and vocational areas, including...
- Pete Davis – additional programmingProgramming (music)Programming is a form of music production and performance using electronic devices, often sequencers or computer programs, to generate music. Programming is used in nearly all forms of electronic music and in most hip hop music since the 1990s. It is also frequently used in modern pop and rock...
, additional keyboardsKeyboard instrumentA keyboard instrument is a musical instrument which is played using a musical keyboard. The most common of these is the piano. Other widely used keyboard instruments include organs of various types as well as other mechanical, electromechanical and electronic instruments... - Loren Dawson – keyboards
- Alex Dromgoole – assistant engineer
- David Emery – assistant engineer
- Sean GarrettSean GarrettGarrett Hamler, better known by his stage name Sean Garrett is an American singer-songwriter, rapper, and record producer. He has produced fifteen number one singles in only seven years of producing music. That number puts him in fifth place on the Billboard list of producers with the most number...
– co-producer, backing vocalsBacking vocalistA backing vocalist or backing singer is a singer who provides vocal harmony with the lead vocalist or other backing vocalists... - Kevin Mills – engineer
- Glenn Pittman – assistant engineer
- Mark "Spike" StentMark StentMark 'Spike' Stent is a British record producer, and audio engineer who has worked with The KLF, Björk, Keane, Depeche Mode, Muse, Erasure, Hard-Fi, Massive Attack, Janet Jackson, Madonna, Christina Aguilera, Marilyn Manson, Pet Shop Boys, Dave Matthews, No Doubt/Gwen Stefani, CSS, Beth Orton,...
– mixingAudio mixing (recorded music)In audio recording, audio mixing is the process by which multiple recorded sounds are combined into one or more channels, most commonly two-channel stereo. In the process, the source signals' level, frequency content, dynamics, and panoramic position are manipulated and effects such as reverb may... - Swizz BeatzSwizz BeatzKasseem Dean , better known by his stage name, Swizz Beatz, is an American record producer, DJ, rapper and painter. At the age of 17, he gained attention in the hip-hop world through his friendship with rapper DMX. Grady Spivey and rapper Cassidy helped launch his label Full Surface Records...
– producerRecord producerA record producer is an individual working within the music industry, whose job is to oversee and manage the recording of an artist's music... - Steve Tolle – assistant engineer
Charts
| Chart (2007) | Peak position |
|---|---|
| Australian Singles Chart ARIA Charts The ARIA charts are the main Australian music sales charts, issued weekly by the Australian Recording Industry Association. The charts are a record of the highest selling singles and albums in various genres in Australia. ARIA commenced compiling its own charts in-house from the week ending 26 June... |
37 |
| Austrian Singles Chart Ö3 Austria Top 40 Ö3 Austria Top 40 is the name of the official Austrian singles chart, as well as the radio show which presents it, aired Fridays on Hitradio Ö3. The show presents the Austrian singles, ringtones and downloads chart. It premiered on 26 November 1968 as Disc Parade and was presented by Ernst Grissemann... |
60 |
| German Singles Chart Media Control Charts The official music charts in Germany are gathered and published by the company Media Control GfK International on behalf of Bundesverband Musikindustrie... |
73 |
| Hungarian Airplay Chart Mahasz Mahasz is the Hungarian music industry association, founded in 1992. Mahasz hands out the Hungarian Music Awards and maintains the music charts for Hungary.... |
36 |
| Italian Singles Chart Federation of the Italian Music Industry The Federation of the Italian Music Industry is an umbrella organization that keeps track of virtually all aspects of the music recording industry in Italy.... |
26 |
| New Zealand Singles Chart Recording Industry Association of New Zealand The Recording Industry Association of New Zealand is a non-profit trade association of record producers, distributors and recording artists who sell music in New Zealand... |
21 |
| Norwegian Singles Chart VG-lista VG-listen is a Norwegian record chart. It is weekly presented in the newspaper VG and the Norwegian Broadcasting Corporation program Topp 20. It is considered the primary Norwegian record chart, charting albums and singles from countries and continent around the world. The data is collected by... |
17 |
| Slovak Airplay Chart Rádio Top 100 Oficiálna Rádio Top 100 Oficiálna is the name of the Slovakian national airplay chart published by the IFPI Czech Republic on a weekly basis since the cancellation of the Slovakian national section on December 31, 2009.... |
30 |
| UK Singles Chart UK Singles Chart The UK Singles Chart is compiled by The Official Charts Company on behalf of the British record-industry. The full chart contains the top selling 200 singles in the United Kingdom based upon combined record sales and download numbers, though some media outlets only list the Top 40 or the Top 75 ... |
59 |
External links
- Gwen Stefani's official site
- Damian Marley's official site
- Watch "Now That You Got It" on YouTubeYouTubeYouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and share videos....