OLO Online Ordering
Encyclopedia
OLO is a mobile and online food ordering
platform that allows customers to order food from online menus.
OLO was founded in 2005 by entrepreneur Noah Herbert Glass with the name "GoMobo" and was renamed "OLO" in 2010. The GoMobo service allows customers to order and pay ahead over the Internet or through a mobile phone, so that they can "Skip the Line" at quick-serve restaurants (QSR’s) and casual-dining restaurants (CDRs) across the United States. In 2009, New York Magazine referred to GoMobo as "Fandango for Food."
Online food ordering
Online food ordering services are websites that feature interactive menus allowing customers to place orders with local restaurants and food cooperatives. Much like ordering consumer goods online, many of these allow customers to keep accounts with them in order to make frequent ordering convenient...
platform that allows customers to order food from online menus.
OLO was founded in 2005 by entrepreneur Noah Herbert Glass with the name "GoMobo" and was renamed "OLO" in 2010. The GoMobo service allows customers to order and pay ahead over the Internet or through a mobile phone, so that they can "Skip the Line" at quick-serve restaurants (QSR’s) and casual-dining restaurants (CDRs) across the United States. In 2009, New York Magazine referred to GoMobo as "Fandango for Food."
OLO major restaurant clients
OLO is a service provider to restaurants that want to add remote ordering capabilities to their existing restaurant websites. Current "powered by OLO" ordering microsites include:- Boloco Online Ordering
- Cold Stone Cakes
- Dallas BBQ Online Ordering
- Five Guys Online Ordering
- Subway Now
Do-it-yourself online ordering
OLO also works with hundreds of independent restaurants, providing them with self-service management tools that make it easy to add remote ordering services to their existing restaurant websites. Using the OLO self-signup tool, restaurant owners and managers can sign up their restaurants online, manage store info, website design, online menus, and delivery settings, and pull chain-level, region-level, or store-level reports on sales, products, and users.Peek Takeout Order Receiver
In early 2010, OLO launched a standalone hardware device, which allows restaurants who lack Internet access or an advanced point-of-sale system to make use of the OLO remote ordering platform. When customers place orders online or from their mobile phone, OLO transmits the orders to the restaurants’ device, which buzzes and sounds a siren to notify the restaurant crew that the order has arrived. The system uses Peek Pronto hardware device and service by Peek and launched with 100 restaurants in Southern California and Las Vegas.OLO mobile services
OLO was the first US online ordering company to release text-message-ordering capabilities in 2005. Today, GoMobo works with restaurants to create mobile applications for the Android, Blackberry, and iPhone. OLO also creates mobile-optimized mobile ordering websites, that allow customers to place orders with faster page load times and fewer clicks and keystrokes. Current "Powered by OLO" mobile ordering microsites include:OLO executives
- David Fellows, vice president, product development
- Noah Herbert Glass, founder and chief executive officer
- Andrew Murray, systems architect and vice president, engineering
- Evan Sanchez, vice president, client services
OLO board of directors
- David FrankelDavid FrankelDavid Frankel is an American director, screenwriter and executive producer. He is the son of Max Frankel, a former executive editor of The New York Times...
, Founder collective - Noah Herbert Glass, founder
- Jim Robinson IV, managing partner, RRE VenturesRRE VenturesRRE Ventures is a venture capital firm focused on investments across several disciplines, including software, internet, mobile, financial services, environmental, and other related technologies, primarily within the United States, and especially in and around New York...
- Tom WheelerTom WheelerTom Wheeler is an American television writer and producer. He served as the executive producer and show runner for the NBC superhero series The Cape.- Television work :...
, managing director, Core Capital Partners
OLO advisory board
- Terry Addington, CTIACTIACTIA may refer to:* Color Television Interface Adaptor, a custom chip inside early Atari 8-bit computers* CTIA – The Wireless Association* Cape Town International Airport...
former chairman - Aubrey Balkind, Frankfurt-Balkind former CEO
- Greg Barton, Menupages.com founder
- Joe Cugine, PepsiCo Foodservice former chief customer officer
- Des Docherty, VISAVisaVisa or VISA may refer to:* Visa , a document issued by a country's government allowing the holder to enter or to leave that country...
Cross-product senior business leader - Dr. Chris Howard, Hampden-Sydney CollegeHampden-Sydney CollegeHampden–Sydney College is a liberal arts college for men located in Hampden Sydney, Virginia, United States. Founded in 1775, Hampden–Sydney is the oldest private charter college in the Southern U.S., the last college founded before the American Revolution, and one of only three four-year,...
president - Jim Melvin, intelligent transactions, LLC CEO