Odeo
Encyclopedia
Odeo was a directory and search destination website for RSS syndicated audio & video. It employed tools that enabled users to create, record, and share podcasts
with a simple Adobe Flash
-based interface.
Odeo was originally developed by founders Noah Glass and Evan Williams, who were previously founders of Audioblog and Pyra Labs
respectively, and received funding from Charles River Ventures
. Subsequently, Williams bought out Charles River's interest in the company, as well as that of several other investors, and reformed the organization under a new company, Obvious Corp, which planned to develop new products, including Twitter
.
On February 19, 2007, Evan Williams wrote in his blog
that Odeo was for sale. It was acquired soon after by New York-based Sonic Mountain.
On September 14, 2007, Sonic Mountain announced it had acquired the technology assets of FireAnt, an RSS video aggregation website and desktop media player, with plans to incorporate the technology into the Odeo service.
On March 18, 2008, Sonic Mountain announced it had acquired Blogdigger, a search engine for blogs and RSS content, with plans to incorporate the technology into Odeo.
In June 2008, Odeo was relaunched by Sonic Mountain with a completely redesigned site and an expanded focus on search & discovery for syndicated audio and video.
In March 2009, Odeo began its transition to a fee based service for large corporations looking to manage their video libraries. Targeting companies that needed to organize and track video usage, Odeo released its “Enterprise Video Management” platform as a Software as a Service (SaaS) solution. Their first customers included such notables as American Express and Dell.
In August 2010, Odeo suspended its support of the consumer site odeo.com to focus its attention solely on the enterprise video market.
Podcasting
A podcast is a series of digital media files that are released episodically and often downloaded through web syndication...
with a simple Adobe Flash
Adobe Flash
Adobe Flash is a multimedia platform used to add animation, video, and interactivity to web pages. Flash is frequently used for advertisements, games and flash animations for broadcast...
-based interface.
Odeo was originally developed by founders Noah Glass and Evan Williams, who were previously founders of Audioblog and Pyra Labs
Pyra Labs
Pyra Labs is the company that coined the word Blog, creating the service Blogger.The co-founders were Evan Williams and Meg Hourihan, and the company's first product, also named 'Pyra', was a web application which would combine a project manager, contact manager, and to-do list...
respectively, and received funding from Charles River Ventures
Charles River Ventures
Charles River Ventures is a venture capital firm focused on early-stage investments in technology and new media companies.The firm, which is based in Waltham, Massachusetts and Menlo Park, California, was founded in 1970 to commercialise research that came out of MIT...
. Subsequently, Williams bought out Charles River's interest in the company, as well as that of several other investors, and reformed the organization under a new company, Obvious Corp, which planned to develop new products, including Twitter
Twitter
Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as "tweets".Twitter was created in March 2006 by Jack Dorsey and launched that July...
.
On February 19, 2007, Evan Williams wrote in his blog
Blog
A blog is a type of website or part of a website supposed to be updated with new content from time to time. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in...
that Odeo was for sale. It was acquired soon after by New York-based Sonic Mountain.
On September 14, 2007, Sonic Mountain announced it had acquired the technology assets of FireAnt, an RSS video aggregation website and desktop media player, with plans to incorporate the technology into the Odeo service.
On March 18, 2008, Sonic Mountain announced it had acquired Blogdigger, a search engine for blogs and RSS content, with plans to incorporate the technology into Odeo.
In June 2008, Odeo was relaunched by Sonic Mountain with a completely redesigned site and an expanded focus on search & discovery for syndicated audio and video.
In March 2009, Odeo began its transition to a fee based service for large corporations looking to manage their video libraries. Targeting companies that needed to organize and track video usage, Odeo released its “Enterprise Video Management” platform as a Software as a Service (SaaS) solution. Their first customers included such notables as American Express and Dell.
In August 2010, Odeo suspended its support of the consumer site odeo.com to focus its attention solely on the enterprise video market.