Online flower delivery
Encyclopedia
Online flower delivery services are websites that allow consumers to order flowers and related items by browsing an online catalogue. They are often delivered to a third party, the recipient of the gift.
in the geographic area physically serviced by their companies' own vans and personnel. This service is also known as "hand delivered" and has the advantage of presenting shoppers with the precise items available for delivery on a same-day basis. Local delivery charges are generally displayed as a separate fee from the price of each product.
d local florists for fulfillment and hand delivery. Order broker customers pay additional service fees as well as local delivery charges, which are generally included in the price displayed with each product. Orders are sent to local florists for fulfillment via a floral wire service
. The advantage of this service is the consolidation of purchases for delivery to multiple locations through a single website.
Most florists also offer order brokering services for national and international delivery.
delivered flowers (also sometimes called Grower Direct or Flowers By Post) are assembled into bunches at the farm or in the warehouse of an importer or distributor; they are then placed in cardboard boxes and shipped direct to the recipient via overnight couriers. The advantage of such a service is that because the flowers are shipped from the farm/importer they can be fresher although temperature fluctuations en-route and shipping conditions may negate the benefit. Recipients are responsible to unpack, clean, condition and arrange courier delivered flowers. Flowers need to be conditioned after the shipping process, otherwise they will die. Florists condition flowers before delivering them and have quality control checks that warehouse workers do not.
, 25th Dec; Valentines Day, 14th Feb; and Mother's Day
, 2nd Sunday of May are when demand of services is the highest. Ordering from a local florist directly and if possible early will ensure delivery at these times. Online services often deliver by mail rather than hand and cannot promise delivery dates.
Local florist
Local florist websites offer arrangements and bouquets for direct deliveryDelivery (commerce)
Delivery is the process of transporting goods. Most goods are delivered through a transportation network. Cargo are primarily delivered via roads and railroads on land, shipping lanes on the sea and airline networks in the air...
in the geographic area physically serviced by their companies' own vans and personnel. This service is also known as "hand delivered" and has the advantage of presenting shoppers with the precise items available for delivery on a same-day basis. Local delivery charges are generally displayed as a separate fee from the price of each product.
Order broker
Order brokers are third-party agents that display arrangement and bouquet product images and then transfer orders to affiliateAffiliate
An affiliate is a commercial entity with a relationship with a peer or a larger entity.- Corporate structure :A corporation may be referred to as an affiliate of another when it is related to it but not strictly controlled by it, as with a subsidiary relationship, or when it is desired to avoid...
d local florists for fulfillment and hand delivery. Order broker customers pay additional service fees as well as local delivery charges, which are generally included in the price displayed with each product. Orders are sent to local florists for fulfillment via a floral wire service
Floral wire service
A floral wire service, also known as a flower relay service is a company established primarily to facilitate order exchange and fulfillment between local florists and/or third-party sales agents of floral products...
. The advantage of this service is the consolidation of purchases for delivery to multiple locations through a single website.
Most florists also offer order brokering services for national and international delivery.
Relay service / relay florist
A relay service often referred to as a relay florist, is essentially a website where a person or organization often with sophisticated computer operation/s, procures a purchase order between a consumer and itself instead of the order being placed directly with a local florist in the delivery area. The relay service collects payment for the order, however as the Relay service normally cannot fulfill the order itself unless the delivery is local to the location of the Relay service, it relays the order and payment to a local florist in the delivery area, minus a commission.Courier delivery
CourierCourier
A courier is a person or a company who delivers messages, packages, and mail. Couriers are distinguished from ordinary mail services by features such as speed, security, tracking, signature, specialization and individualization of express services, and swift delivery times, which are optional for...
delivered flowers (also sometimes called Grower Direct or Flowers By Post) are assembled into bunches at the farm or in the warehouse of an importer or distributor; they are then placed in cardboard boxes and shipped direct to the recipient via overnight couriers. The advantage of such a service is that because the flowers are shipped from the farm/importer they can be fresher although temperature fluctuations en-route and shipping conditions may negate the benefit. Recipients are responsible to unpack, clean, condition and arrange courier delivered flowers. Flowers need to be conditioned after the shipping process, otherwise they will die. Florists condition flowers before delivering them and have quality control checks that warehouse workers do not.
Peak periods
ChristmasChristmas
Christmas or Christmas Day is an annual holiday generally celebrated on December 25 by billions of people around the world. It is a Christian feast that commemorates the birth of Jesus Christ, liturgically closing the Advent season and initiating the season of Christmastide, which lasts twelve days...
, 25th Dec; Valentines Day, 14th Feb; and Mother's Day
Mother's Day
Mother's Day is a celebration honoring mothers and celebrating motherhood, maternal bonds, and the influence of mothers in society. It is celebrated on various days in many parts of the world, yet most commonly in March, April, or May...
, 2nd Sunday of May are when demand of services is the highest. Ordering from a local florist directly and if possible early will ensure delivery at these times. Online services often deliver by mail rather than hand and cannot promise delivery dates.