Opet
Encyclopedia
Turkey
Turkey , known officially as the Republic of Turkey , is a Eurasian country located in Western Asia and in East Thrace in Southeastern Europe...
fuel oil
Fuel oil
Fuel oil is a fraction obtained from petroleum distillation, either as a distillate or a residue. Broadly speaking, fuel oil is any liquid petroleum product that is burned in a furnace or boiler for the generation of heat or used in an engine for the generation of power, except oils having a flash...
distribution company having the biggest network of gas stations in Turkey. It is co-owned by the Koç Group
Koç Holding
Koç Holding A.Ş. is the top industrial conglomeratein Turkey. The Koç family, one of Turkey's wealthiest families, controls the company with its headquarter in Nakkaştepe, Istanbul...
.
Its strategically strong high tonnage terminals enables OPET a 16.58 % market share. It is the third biggest petroleum company and the biggest fuel supplier in the energy sector in Turkey. With over 1,200,000 m³ of terminal (storage) capacity, OPET is Turkey's second biggest among the fuel-oil companies.
History
OPET Petroleum’s roots go back to a fuel oil distribution company, "Öztürkler Petrol" founded by Fikret Öztürk. The successful company was transferred to OPET in 1992, and rapid development in the following years helped achieving its leading position today.OPET is also engaged in the areas of retail sales, commercial and industrial oils and mineral oils. In 2001, it became a licensee of 7-Eleven
7-Eleven
7-Eleven is part of an international chain of convenience stores, operating under Seven-Eleven Japan Co. Ltd, which in turn is owned by Seven & I Holdings Co...
retailing to form store chains in its gas stations and in city centers.
Koç Holding acquired 50% of the shares of OPET in 2002. The company has two brand names, OPET and Sunpet with more than 1,200 stations throughout Turkey. With its three terminals in Körfez (İzmit
Izmit
İzmit is a city in Turkey, administrative center of Kocaeli Province as well as the Kocaeli Metropolitan Municipality. It is located at the Gulf of İzmit in the Sea of Marmara, about east of Istanbul, on the northwestern part of Anatolia. The city center has a population of 294.875...
), Aliağa
Aliaga
Aliaga can refer to:* Aliaga, Aragon, Spain* Aliağa, Turkey* the Filipino municipality of Aliaga, Nueva Ecija on Luzon* a family name, as in the case of the Peruvian writer Felipe Pardo y Aliaga...
(İzmir
Izmir
Izmir is a large metropolis in the western extremity of Anatolia. The metropolitan area in the entire Izmir Province had a population of 3.35 million as of 2010, making the city third most populous in Turkey...
) and Mersin
Mersin
-Mersin today:Today, Mersin is a large city spreading out along the coast, with Turkey's second tallest skyscraper , huge hotels, an opera house, expensive real estate near the sea or up in the hills, and many other modern urban...
, OPET ranks second in storage capacity in Turkey. By the completion of its Marmara Ereğli
Marmara Eregli
Marmara Ereğlisi is a town and district of Tekirdağ Province in the Marmara region of Turkey. The mayor is İbrahim Uyan .-Facts:Ereğli is 30 km east of the town of Tekirdağ, and 90 km west of Istanbul near a small pointed headland on the north shore of the Marmara Sea...
terminal, it has the highest terminal capacity. The company is the country's fourth largest fuel oil distributor and the number one oil exporter of the energy sector. OPET is exporting mineral oil, produced since 1994 in İzmir, to countries mainly in the Middle East
Middle East
The Middle East is a region that encompasses Western Asia and Northern Africa. It is often used as a synonym for Near East, in opposition to Far East...
and the Balkans
Balkans
The Balkans is a geopolitical and cultural region of southeastern Europe...
.
OPET was the first to market 98 octane gasoline in the Turkish market. The launch was promoted with commercials starring the famous popstar Tarkan. OPET later used Cem Yilmaz
Cem Yilmaz
Cem Yılmaz is a Turkish stand-up comedian, actor and filmmaker, best known for his films G.O.R.A. , A.R.O.G and Yahşi Batı , who has won two Sadri Alışık awards for his roles in Organize İşler and The Magician .-Biography:While studying at the Department of Tourism and Hotel Management of...
, a leading Turkish comedian and actor, to create a character called "Mike" and a Murat 124 car called "G.I.T.T." (similar to the Knight Rider series' Michael Knight and K.I.T.T.). The character gained further popularity with the promotion of talking car toys based on G.I.T.T.
OPET has placed emphasis on corporate social responsibility campaigns.