PACE Sports Management is a British athlete management

Sport management

Sport management is a field of education and vocation concerning the business aspect of sport. Some examples of sport managers include the front office system in professional sports, college sports managers, recreational sport managers, sports marketing, event management, facility management,...

 company based in the outskirts of London in Teddington

Teddington

Teddington is a suburban area in the London Borough of Richmond upon Thames in south west London, on the north bank of the River Thames, between Hampton Wick and Twickenham. It stretches inland from the River Thames to Bushy Park...

, Middlesex, directed by former Irish under-23 runner Ricky Simms.

Background

Born in Milford

Milford

- England :* Milford, Derbyshire* Milford, Devon, a place in Devon* Milford on Sea, Hampshire* Milford, Shropshire, a place in Shropshire* Milford, Staffordshire* Milford, Surrey** served by Milford railway station* Milford, Wiltshire, a place in Wiltshire...

, Donegal

Donegal

Donegal or Donegal Town is a town in County Donegal, Ireland. Its name, which was historically written in English as Dunnagall or Dunagall, translates from Irish as "stronghold of the foreigners" ....

, Ricky Simms had a career as an 800- and 1500-metre runner before gaining a degree and teaching qualifications and moving into coaching. He joined KIM Sports Management in 2000, and after the company's founder Kim McDonald's death a year later started PACE Sports Management with his partner Marion Steininger and associate Duncan Gaskell. In October 2010 Simms, who coaches double European Champion Mo Farah among others, was honoured for his "service to athletics" alongside 56 other UK Athletics

UK Athletics

UK Athletics is the governing body for the sport of athletics in the United Kingdom. It is responsible for overseeing the governance of athletics events in the UK as well as athletes, their development, and athletics officials....

 coaches in European Athletics’ Coaches Roll of Honour.

Activities

The company, which manages athletes in "track and field, road, cross-country and marathon running", organises training and competition appearances for its clients. In addition to providing UK accommodation for athletes wishing to train at St. Mary's University College, Twickenham

Twickenham

Twickenham is a large suburban town southwest of central London. It is the administrative headquarters of the London Borough of Richmond upon Thames and one of the locally important district centres identified in the London Plan...

, the company operates one of the top training facilities in Kenya from where it draws many of its clients.

Notable clients

PACE Sports Management manages athletes from "sixteen countries around the globe", including Usain Bolt

Usain Bolt

The Honourable Usain St. Leo Bolt, OJ, C.D. , is a Jamaican sprinter and a five-time World and three-time Olympic gold medalist. He is the world record and Olympic record holder in the 100 metres, the 200 metres and the 4×100 metres relay...

, Vivian Cheruiyot

Vivian Cheruiyot

Vivian Cheruiyot is an athlete from Kenya who specialises in long distance running. She represented Kenya at the 2000 Summer Olympics and the 2008 Summer Olympics...

, Diane Cummins

Diane Cummins

Diane S. Cummins is a female middle distance runner from Canada. She set her personal best in the women's 800 metres on 2 September 2001 at a meet in Rieti . She was born in South Africa....

, Delloreen Ennis-London

Delloreen Ennis-London

Delloreen Ennis-London is a Jamaican hurdling athlete who won the silver medal in the 100 metre hurdles at the 2005 World Championships....

, Mo Farah, Moses Kipsiro

Moses Kipsiro

Moses Ndiema Kipsiro is a Ugandan long-distance runner who specializes in the 5000 metres. He was the bronze medallist in the event at the 2007 World Championships in Athletics...

, Micah Kogo

Micah Kogo

Micah Kemboi Kogo is a Kenyan long-distance runner, who specializes in the 10,000 metres. He is the former world record holder in the 10 kilometres road race event with a time of 27:01, which he lost to countryman Leonard Komon on September 27, 2010...

, Shedrack Korir, Linet Masai

Linet Masai

Linet Chepkwemoi Masai is a Kenyan long-distance runner who competes in track and cross country running events...

, Veronica Nyaruai

Veronica Nyaruai

Veronica Nyaruai Wanjiru is a Kenyan runner who specialises in 1500 metres. She now lives in Kaptagat, where she attends PACE training camp....

, Nicola Sanders

Nicola Sanders

Nicola Clare Sanders is a British sprinter and hurdler.-Early achievements:Nicola won a bronze medal in the 1999 European Athletics Junior Championships in Riga at 400 m hurdles. That same year she was 4th in the 400 m hurdles at the World Youth Championships...

, Jemma Simpson

Jemma Simpson

Jemma Louise Simpson is a Cornish and British athlete who competes in the 800 metres and 1500 metres. She is the current British champion over 800m, winning both 2007, 2009 and 2010 British Championships...

, Chris Thompson

Chris Thompson

Chris Thompson, also known as Chris Hamlet Thompson is an English singer and guitarist known both for his work with Manfred Mann's Earth Band and for his solo accomplishments.- Biography :...

 and Stephanie Twell

Stephanie Twell

Stephanie April "Steph" Twell is a Scottish middle distance runner. She was the winner of the 1500 metres at the World Junior Championships in 2008, and is a three time winner of the European Cross Country Championships junior women's race as well as being part of four winning Great Britain...

.