Palm Springs International Festival of Short Films
Encyclopedia
The Palm Springs International Festival of Short Films (aka ShortFest) held annually in Palm Springs, California
is the largest film festival
for short films in the United States
.
The Palm Springs International Festival of Short Films takes place across seven days each August, showing more than 350 short films every year.
The Festival of Short Films is a spin-off
of the Palm Springs International Film Festival
which takes place each January.
Palm Springs, California
Palm Springs is a desert city in Riverside County, California, within the Coachella Valley. It is located approximately 37 miles east of San Bernardino, 111 miles east of Los Angeles and 136 miles northeast of San Diego...
is the largest film festival
Film festival
A film festival is an organised, extended presentation of films in one or more movie theaters or screening venues, usually in a single locality. More and more often film festivals show part of their films to the public by adding outdoor movie screenings...
for short films in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
.
The Palm Springs International Festival of Short Films takes place across seven days each August, showing more than 350 short films every year.
The Festival of Short Films is a spin-off
Brand extension
Brand extension or brand stretching is a marketing strategy in which a firm marketing a product with a well-developed image uses the same brand name in a different product category. The new product is called a spin-off. Organizations use this strategy to increase and leverage brand equity...
of the Palm Springs International Film Festival
Palm Springs International Film Festival
Palm Springs International Film Festival is a film festival held in Palm Springs, California. It was started in 1989 and is held annually in January...
which takes place each January.