Paxo
Encyclopedia
Paxo is a well-known brand of stuffing
in the United Kingdom, currently owned by Premier Foods
.
Paxo was devised in 1901 by John Crampton, a butcher
from Eccles
near Manchester
, who wanted to have something extra to sell to his customers shopping for their Sunday lunch menus.
In the beginning sales growth of Paxo was slow because stuffing is mainly served with chickens, and poultry
was then traditionally regarded as a luxury. As the price of chickens dropped and that of red meats rose in the 1950s and 1960s, Paxo’s popularity grew.
At Christmas, the product is advertised with the slogan "Christmas wouldn't be Christmas without the Paxo" (a play on the phrase "Christmas wouldn't be Christmas without the Turkey
").
Stuffing
In cooking, stuffing or filling is an edible substance or mixture, often a starch, used to fill a cavity in another food item...
in the United Kingdom, currently owned by Premier Foods
Premier Foods
Premier Foods plc is a British food manufacturer headquartered in St Albans, Hertfordshire. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.-History:...
.
Paxo was devised in 1901 by John Crampton, a butcher
Butcher
A butcher is a person who may slaughter animals, dress their flesh, sell their meat or any combination of these three tasks. They may prepare standard cuts of meat, poultry, fish and shellfish for sale in retail or wholesale food establishments...
from Eccles
Eccles, Greater Manchester
Eccles is a town in the City of Salford, a metropolitan borough of Greater Manchester in North West England, west of Salford and west of Manchester city centre...
near Manchester
Manchester
Manchester is a city and metropolitan borough in Greater Manchester, England. According to the Office for National Statistics, the 2010 mid-year population estimate for Manchester was 498,800. Manchester lies within one of the UK's largest metropolitan areas, the metropolitan county of Greater...
, who wanted to have something extra to sell to his customers shopping for their Sunday lunch menus.
In the beginning sales growth of Paxo was slow because stuffing is mainly served with chickens, and poultry
Poultry
Poultry are domesticated birds kept by humans for the purpose of producing eggs, meat, and/or feathers. These most typically are members of the superorder Galloanserae , especially the order Galliformes and the family Anatidae , commonly known as "waterfowl"...
was then traditionally regarded as a luxury. As the price of chickens dropped and that of red meats rose in the 1950s and 1960s, Paxo’s popularity grew.
At Christmas, the product is advertised with the slogan "Christmas wouldn't be Christmas without the Paxo" (a play on the phrase "Christmas wouldn't be Christmas without the Turkey
Turkey (bird)
A turkey is a large bird in the genus Meleagris. One species, Meleagris gallopavo, commonly known as the Wild Turkey, is native to the forests of North America. The domestic turkey is a descendant of this species...
").