Pepsi Invaders
Encyclopedia
Pepsi Invaders is an advergame for the Atari
2600
platform, based on the popular Space Invaders
. It was commissioned by Coca-Cola for their 1983 sales convention, and developed by Atari as a modification of the original Space Invaders cartridge (essentially, an official ROM hack
).
The game is a modification of Space Invaders, with each row consisting of the letters P E P S I followed by an alien, instead of the original six aliens. In addition, the game was changed from having limited lives but unlimited time as in the original Space Invaders, to having unlimited lives but a three-minute time limit in which to shoot as many of the enemies and complete as many levels as possible.
for $1,825.00 in 2005 and $2,125.00 in 2010.
Atari
Atari is a corporate and brand name owned by several entities since its inception in 1972. It is currently owned by Atari Interactive, a wholly owned subsidiary of the French publisher Atari, SA . The original Atari, Inc. was founded in 1972 by Nolan Bushnell and Ted Dabney. It was a pioneer in...
2600
Atari 2600
The Atari 2600 is a video game console released in October 1977 by Atari, Inc. It is credited with popularizing the use of microprocessor-based hardware and cartridges containing game code, instead of having non-microprocessor dedicated hardware with all games built in...
platform, based on the popular Space Invaders
Space Invaders
is an arcade video game designed by Tomohiro Nishikado, and released in 1978. It was originally manufactured and sold by Taito in Japan, and was later licensed for production in the United States by the Midway division of Bally. Space Invaders is one of the earliest shooting games and the aim is to...
. It was commissioned by Coca-Cola for their 1983 sales convention, and developed by Atari as a modification of the original Space Invaders cartridge (essentially, an official ROM hack
ROM hacking
ROM hacking is the process of modifying a video game ROM image to alter the game's graphics, dialogue, levels, gameplay, or other elements. This is usually done by technically inclined video game fans to breathe new life into a cherished old game, as a creative outlet, or to make essentially new...
).
The game is a modification of Space Invaders, with each row consisting of the letters P E P S I followed by an alien, instead of the original six aliens. In addition, the game was changed from having limited lives but unlimited time as in the original Space Invaders, to having unlimited lives but a three-minute time limit in which to shoot as many of the enemies and complete as many levels as possible.
Rarity
The game was packaged in a black cartridge without a label, and only released at the 1983 sales convention, where it was given (along with an Atari 2600 console) to the 125 sales executives attending. As a result of the very limited production, it is now highly sought after by collectors, with copies selling on eBayEBay
eBay Inc. is an American internet consumer-to-consumer corporation that manages eBay.com, an online auction and shopping website in which people and businesses buy and sell a broad variety of goods and services worldwide...
for $1,825.00 in 2005 and $2,125.00 in 2010.