Personalized Uniform Resource Locator
Encyclopedia
A Personalized Uniform Resource Locator (or PURL) is a URL (Uniform Resource Locator
) that can be personalized for each specific user of a website.
A Personalized URL will usually take this form:
and then the PURL itself is created using all or part of the unique user identifier prepended to a domain name
.
who holds several other patents. The patent number is 6,085,242.
Uniform Resource Locator
In computing, a uniform resource locator or universal resource locator is a specific character string that constitutes a reference to an Internet resource....
) that can be personalized for each specific user of a website.
A Personalized URL will usually take this form:
http://[UserName].CompanyName.com. To create a PURL, first there is assigned a unique user identifier to be associated with the user informationUser information
User information is information transferred across the functional interface between a source user and a telecommunications system for delivery to a destination user.In telecommunications systems, user information includes user overhead information....
and then the PURL itself is created using all or part of the unique user identifier prepended to a domain name
Domain name
A domain name is an identification string that defines a realm of administrative autonomy, authority, or control in the Internet. Domain names are formed by the rules and procedures of the Domain Name System ....
.
Usage
The Personalized URL is commonly used by marketers to both attract customers through the personalized attention and also for purpose of tracking a prospect's response. PURL's are also commonly used by blogging and hosting domains such as blogger.com to quickly and easily allow their users to customize their web addresses without having to go through the process of creating a separate domain.Inventor
The Personalized URL was patented by Rohit Chandra in 2000. Mr. Chandra is an inventor and entrepreneur from Silicon ValleySilicon Valley
Silicon Valley is a term which refers to the southern part of the San Francisco Bay Area in Northern California in the United States. The region is home to many of the world's largest technology corporations...
who holds several other patents. The patent number is 6,085,242.
Patent
Claim:
"A method for managing a repository of user information using a personalized URL comprising: assigning a unique user identifier to a network user; associating the unique user identifier with user information in the repository of user information; and retrieving at least a portion of the user information from the repository of user information upon receiving a personalized URL from a client, the personalized URL being based upon at least a portion of the unique user identifier prepended to a domain name."