Playa De La Arena is a resort town

Resort town

A resort town, sometimes called a resort city or resort destination, is a town or area where tourism or vacationing is a primary component of the local culture and economy...

 located just south of the resorts of Los Gigantes

Los Gigantes

Los Gigantes is a resort town in the Santiago del Teide municipality on the west coast of the Canary Island Tenerife. Its main feature are the giant rock formations, Acantilados de Los Gigantes, that rise from the sea to a height of 500-800 metres after which the town has been named...

 and Puerto Santiago in the Santiago del Teide

Santiago del Teide

Santiago del Teide is a municipality in the Canary Islands, and part of the province of Santa Cruz de Tenerife. Its area is 52.26 km², the population is 10,777 . Resort towns in the municipality are Acantilados de Los Gigantes, Puerto de Santiago, Playa de la Arena and Santiago del Teide....

 municipality on the West Coast of Tenerife

Tenerife

Tenerife is the largest and most populous island of the seven Canary Islands, it is also the most populated island of Spain, with a land area of 2,034.38 km² and 906,854 inhabitants, 43% of the total population of the Canary Islands. About five million tourists visit Tenerife each year, the...

. Close to Los Gigantes, the giant cliffs of the resort can be seen from across Playa De La Arena (translation: 'Beach of Sand', i.e. sandy beach). The resort has many restaurants, bars and shops aimed mainly at tourists. Playa De La Arena's main business is tourism. The playa, is entirely of black, natural, volcanic sand. The beach is one of the cleanest on the island, and has been awarded the European Blue Flag for cleanliness for numerous years running.

Tourism

Playa De La Arena receives thousands of tourists a year, mainly from Spain

Spain

Spain , officially the Kingdom of Spain languages]] under the European Charter for Regional or Minority Languages. In each of these, Spain's official name is as follows:;;;;;;), is a country and member state of the European Union located in southwestern Europe on the Iberian Peninsula...

 and the United Kingdom

United Kingdom

The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

, but also from Germany

Germany

Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...

 and The Netherlands. There are three main hotels in Playa De La Arena, which are the Playa La Arena hotel, which can be seen from the main part of the town, Barcelo Varadero and the Bahia Flamingo.

Hotel Playa La Arena

The Hotel Playa La Arena is situated in the resort of Puerto Santiago, on the rise overlooking Playa La Arena village. The hotel has 432 rooms, three bars (Piano (Evening), Nightclub (Entertainment every night) & Pool (daytime)) and two restaurants - (one by the pool) and a pool snack bar. The hotel is part of the 'Spring Hoteles' chain, whose parent company, 'Edustro SA' (Madrid) are developing on behalf of the group a brand new complex of residential homes and apartments 'Residencial Playa La Arena' on the hill rising above the resort. The purpose of this development is to protect the area surrounding and overlooking the group's latest flagship hotel, the 'Hotel Costa Los Gigantes', which opened in late 2008. The development was delayed due to planning issues, as the land spanned two neighbouring authorities.

Barcelo Varadero

South of Playa De La Arena, is the Barcelo Varadero resort in El Varadero, around half a km from Playa De La Arena. The hotel, which is part of the Barcelo hotel chain, has 319 apartments spaced over six blocks, named from A-F, as well as three swimming pools and a tennis court.

Bahia Flamingo

With 142 rooms, the hotel Bahia Flamingo stands next to Barcelo Varadero. The hotel offers leisure and sport activities such as tennis, archery and football.