Playcast Media Systems
Encyclopedia
Playcast Media Systems is a cloud gaming
Cloud gaming
Cloud gaming, also called gaming on demand, is a type of online gaming that allows direct and on-demand streaming of games onto a computer, similar to video on demand, through the use of a thin client, in which the actual game is stored on the operator's or game company's server and is streamed...

 service as they are often referred.
Playcast Media Systems offers the service Meo Jogos, a gaming on demand service powered by Playcast Media, on November 11, 2010.

It is among the first gaming-on-demand technology services for Cable and IPTV in the world and includes partnerships with some of the largest video game publishers in the world, including: Activision
Activision
Activision is an American publisher, majority owned by French conglomerate Vivendi SA. Its current CEO is Robert Kotick. It was founded on October 1, 1979 and was the world's first independent developer and distributor of video games for gaming consoles...

, Atari
Atari
Atari is a corporate and brand name owned by several entities since its inception in 1972. It is currently owned by Atari Interactive, a wholly owned subsidiary of the French publisher Atari, SA . The original Atari, Inc. was founded in 1972 by Nolan Bushnell and Ted Dabney. It was a pioneer in...

, Disney, Capcom, Codemasters, THQ and Strategy First. The service is already operational in Portugal, with Portugal Telecom, and scheduled to launch next year with various platforms in Europe and Asia. Playcast is backed by Venture Capital
Venture capital
Venture capital is financial capital provided to early-stage, high-potential, high risk, growth startup companies. The venture capital fund makes money by owning equity in the companies it invests in, which usually have a novel technology or business model in high technology industries, such as...

 firms Jerusalem Venture Partners
Jerusalem Venture Partners
Jerusalem Venture Partners is an Israeli-based venture capital firm, with offices in the JVP Media Quarter in Jerusalem and in New York City.-History:...

 (JVP) and MK Capital
MK Capital
MK Capital is a $150 million venture capital fund headquartered in Chicago.On May 5, 2008, MK Capital announced it had completed the acquisition of Kontiki from VeriSign....

.

History

Playcast Media Systems was founded in 2007 by Mr. Guy Debeer and Dr. Natan Peterfreund. In February 2008 a Beta version was installed on a live cable network and latterly a large scale pilot was installed on a Hot
Hot (Israel)
HOT Telecommunication Systems Ltd. is a company that provides cable television, last-mile Internet access, broadband and telecommunication services in Israel. It also provides various data transmission services and network services at different rates, services to the business sector and other...

 cable TV
Cable television
Cable television is a system of providing television programs to consumers via radio frequency signals transmitted to televisions through coaxial cables or digital light pulses through fixed optical fibers located on the subscriber's property, much like the over-the-air method used in traditional...

 network to test in Israel
Israel
The State of Israel is a parliamentary republic located in the Middle East, along the eastern shore of the Mediterranean Sea...

.

In November 2010, Portugal Telecom
Portugal Telecom
Portugal Telecom is the largest telecommunications service provider in Portugal. Although it operates mainly in Portugal and Brazil, it has also a significant presence in Guinea-Bissau, Cape Verde, Mozambique, Timor-Leste, Angola, Kenya, the People's Republic of China, and São Tomé and...

and Playcast Media Systems announced the first commercial launch of the new service, available on Portugal Telecom's platform.
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