Porfirio Pina
Encyclopedia
Porfirio Piña talent manager, entrepreneur, music advocate and artistic director. He is a native of the Dominican Republic
, currently based out of New York City
, and Miami.
, Broadcast Music Inc. Founded in 1939, BMI is an American performing rights organization that represents more than 350,000 songwriters, composers and music publishers in all genres of music. Porfirio is also a partner at Ritmo Loco Publishing, Inc., advising artists and managing catalog of more than one hundred songs, arranging co-publishing deals for Latin America, Europe and Asia, as well as issuing licenses to record labels, TV networks and film companies. In 2005, Mr. Pina signed Ritmo Loco Publishing to an administrative deal with publishing giant Sony/ATV
.
Before joining BMI, Mr. Piña managed Nicolas Tovar who has written numerous hits for Cristian Castro
, Paulina Rubio
, Ricky Martin
, La India
, and Jaci Velasquez
among others.
Mr. Pina began his music business career back in 1989, forming and managing the first-ever Merengue Hip-Hop group Proyecto Uno
. Under Porfirio's management the group went on to receive numerous Gold and Platinum Records Awards
in the USA, Mexico, Central America, Venezuela, Colombia, Chile, Argentina and Spain, Billboard Awards
, Premio Lo Nuestro Awards, Orquidea de Oro (Venezuela), ACE Awards (New York), El Casandra Awards (Dominican Republic) and Latin Grammy Nominations.
In 1995, together with a former partner Porfirio created Double P Music, a management
and production company
, that played a key role in forming, launching and managing various artists such as El Chipo (Rodven/PolyGram); Sandy & Papo MC (Platano Records/Universal); Joselito (Musart/Balboa) and Ilegales
(BMG US Latin). Together they created and produced remixes for Juan Luis Guerra
, Enrique Iglesias
, Los Hermanos Rosario
, Roy Tavare, Amparo Sandino, Checo Acosta and others successful international artist
s.
Between January 2001 and May 2002, Porfirio joined Palm Pictures
/Ryko
and later Latino Music Corp where he was the Marketing Director, developing strategic sales, marketing and promotion plans for Carlos Manuel y Su Clan
(Palm/Ryko), Fernando Villalona
(LARAS & NARAS GRAMMY Nominee), Felix D'Oleo (LARAS
GRAMMY
Nominee), Angelito Villalona, Ramón Orlando
and Swing Divino amongst others.
(Grammy) and LARAS
(Latin Grammy), as well as for The National Academy of Popular Music
. He is a member of The NYC Latin Media and Entertainment Commission
, Association of Independent Music Publisher, Dominican American National Roundtable. He is the Board Director for the Latin Scholarships division of The BMI Foundation
, Board Co-Chairman for The National Association of Latinos Independent Producers and is a Co-Chairman in the Latin Committee of NARAS
- NY Chapter.
: EL Awards 2008, Successful Latinos
in the USA (November 2008), The Recording Academy
: Supporting Education, Advocacy and Human Service Initiatives (February 2008), DTM Magazine: Latino Trendsetter Awards (2006).
Dominican Republic
The Dominican Republic is a nation on the island of La Hispaniola, part of the Greater Antilles archipelago in the Caribbean region. The western third of the island is occupied by the nation of Haiti, making Hispaniola one of two Caribbean islands that are shared by two countries...
, currently based out of New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
, and Miami.
Career
Porfirio currently serves as the Senior Director of the Latin division for BMIBroadcast Music Incorporated
Broadcast Music, Inc. is one of three United States performing rights organizations, along with ASCAP and SESAC. It collects license fees on behalf of songwriters, composers, and music publishers and distributes them as royalties to those members whose works have been performed...
, Broadcast Music Inc. Founded in 1939, BMI is an American performing rights organization that represents more than 350,000 songwriters, composers and music publishers in all genres of music. Porfirio is also a partner at Ritmo Loco Publishing, Inc., advising artists and managing catalog of more than one hundred songs, arranging co-publishing deals for Latin America, Europe and Asia, as well as issuing licenses to record labels, TV networks and film companies. In 2005, Mr. Pina signed Ritmo Loco Publishing to an administrative deal with publishing giant Sony/ATV
Sony/ATV Music Publishing
Sony/ATV Music Publishing is a music publishing company co-owned by The Michael Jackson Family Trust and Sony. The organisation was originally founded as Associated TeleVision in 1955 by Lew Grade. In 1957, ATV acquired Pye Records as a wholly owned subsidiary...
.
Before joining BMI, Mr. Piña managed Nicolas Tovar who has written numerous hits for Cristian Castro
Cristian Castro
Cristian Castro is a Grammy Award-nominated Mexican pop singer. He is referred to as "Christian Castro" or "Cristian."- Biography :...
, Paulina Rubio
Paulina Rubio
Paulina Susana Rubio Rue is a Mexican singer and actress. Rubio achieved international stardom with her fifth studio album, Paulina...
, Ricky Martin
Ricky Martin
Enrique "Ricky" Martín Morales , better known as Ricky Martin, is a Puerto Rican and Spanish pop singer and actor who achieved prominence, first as a member of the Latin boy band Menudo, then as a solo artist since 1991.During his career he has sold more than 60 million album copies worldwide...
, La India
La India
La India , known also as "La Princesa de la Salsa" , is a singer of salsa. She has been nominated for both Grammy and Latin Grammy awards.-Early years:...
, and Jaci Velasquez
Jaci Velasquez
Jacquelyn Davette Velasquez is an American Contemporary Christian and Latin Pop singer—in both English and Spanish languages....
among others.
Mr. Pina began his music business career back in 1989, forming and managing the first-ever Merengue Hip-Hop group Proyecto Uno
Proyecto Uno
Proyecto Uno is a Dominican-American merenrap group which helped popularize a style of music which blends merengue with rap, techno, dancehall reggae and hip-hop music. The band was founded in New York City's East Side in 1989 by Nelson Zapata and managed by Porfirio "Popi" Piña...
. Under Porfirio's management the group went on to receive numerous Gold and Platinum Records Awards
Music recording sales certification
Music recording sales certification is a system of certifying that a music recording has shipped or sold a certain number of copies, where the threshold quantity varies by type and by nation or territory .Almost all countries follow variations of the RIAA certification categories,...
in the USA, Mexico, Central America, Venezuela, Colombia, Chile, Argentina and Spain, Billboard Awards
Billboard Music Award
The Billboard Music Award is an honor given by Billboard magazine, the preeminent publication covering the music business. The Billboard Music Awards show had been held annually in December until it went dormant in 2007, but it returned in May 2011...
, Premio Lo Nuestro Awards, Orquidea de Oro (Venezuela), ACE Awards (New York), El Casandra Awards (Dominican Republic) and Latin Grammy Nominations.
In 1995, together with a former partner Porfirio created Double P Music, a management
Talent management
Talent management refers to the skills of attracting highly skilled workers, of integrating new workers, and developing and retaining current workers to meet current and future business objectives. Talent management in this context does not refer to the management of entertainers...
and production company
Record producer
A record producer is an individual working within the music industry, whose job is to oversee and manage the recording of an artist's music...
, that played a key role in forming, launching and managing various artists such as El Chipo (Rodven/PolyGram); Sandy & Papo MC (Platano Records/Universal); Joselito (Musart/Balboa) and Ilegales
Ilegales
Ilegales is a Grammy-nominated Dominican merenhouse trio, founded in 1995 The group is led by singer-songwriter Vladimir Dotel and comprises Dotel, Juan Carlos Campos, and Lumy Pimentel. In addition to reaching the Billboard Tropical charts on their own, the group also had a hit with Alexandra...
(BMG US Latin). Together they created and produced remixes for Juan Luis Guerra
Juan Luis Guerra
Juan Luis Guerra is a singer, songwriter and producer from the Dominican Republic who has sold over 30 million records, and won numerous awards including 12 Latin Grammy Awards, two Grammy Awards, and two Latin Billboard Music Awards...
, Enrique Iglesias
Enrique Iglesias
Enrique Iglesias is a Spanish pop music singer, a son of singer Julio Iglesias.Enrique started his musical career on Mexican label Fonovisa...
, Los Hermanos Rosario
Los Hermanos Rosario
Los Hermanos Rosario is a merengue music band, originally consisting of brothers Toño Rosario, Pepe, Rafa and Luis.-History:...
, Roy Tavare, Amparo Sandino, Checo Acosta and others successful international artist
Artist
An artist is a person engaged in one or more of any of a broad spectrum of activities related to creating art, practicing the arts and/or demonstrating an art. The common usage in both everyday speech and academic discourse is a practitioner in the visual arts only...
s.
Between January 2001 and May 2002, Porfirio joined Palm Pictures
Palm Pictures
Palm Pictures is a US-based entertainment company owned and run by Chris Blackwell. Palm Pictures produces, acquires and distributes innovative music and film projects with a particular focus on the DVD format...
/Ryko
Rykodisc
Rykodisc Records is an American record label. It is owned by Warner Music Group, operates as a unit of WMG's Independent Label Group and is distributed through Alternative Distribution Alliance.-Company history:...
and later Latino Music Corp where he was the Marketing Director, developing strategic sales, marketing and promotion plans for Carlos Manuel y Su Clan
Carlos Manuel Pruneda
Carlos Manuel is a Cuban singer, known simply as "Carlos Manuel".-Career in Cuba:Carlos Manuel had been a member of the Mayohuacan, Carapacho and Irakere groups in Cuba, and had had success within Cuba as vocalist with Carlos Manuel y su Clan, which he founded in 1997...
(Palm/Ryko), Fernando Villalona
Fernando Villalona
Fernando Villalona, the first artist named "El Mayimbe" , is a Dominican merengue singer whose popularity started to grow in the late 70s and has not declined ever since....
(LARAS & NARAS GRAMMY Nominee), Felix D'Oleo (LARAS
Latin Academy of Recording Arts & Sciences
The Latin Academy of Recording Arts & Sciences , is a multinational membership-based association composed of music industry professionals, musicians, producers, recording engineers, and other creative and technical recording professionals...
GRAMMY
Grammy Award
A Grammy Award — or Grammy — is an accolade by the National Academy of Recording Arts and Sciences of the United States to recognize outstanding achievement in the music industry...
Nominee), Angelito Villalona, Ramón Orlando
Ramon Orlando
Ramón Orlando Valoy is a merengue musician and son of Cuco Valoy.Ramón Orlando was born in Manoguayabo, then part of Santo Domingo, D.N. and now part of Santo Domingo Province...
and Swing Divino amongst others.
Speaking engagements
- NALIP: Synch Licensing 101 (April 2010)
- FUNGLODE: Placing Your Music in TV/Film & Synch Licenses (November 2009)
- Berklee College of MusicBerklee College of MusicBerklee College of Music, located in Boston, Massachusetts, is the largest independent college of contemporary music in the world. Known primarily as a school for jazz, rock and popular music, it also offers college-level courses in a wide range of contemporary and historic styles, including hip...
: The Business of Music (November 2009) - Latin Alternative Music ConferenceLatin Alternative Music ConferenceThe Latin Alternative Music Conference is a major conference geared towards the marketing of Spanish-language alternative music. It showcases what it considers the best in Latin music and the exciting fresh sounds coming out of rock, hip-hop and electronica scenes...
: Radio Relevance-The Role of AM/FM Stations in the Digital Age (July 2009) - Monroe CollegeMonroe CollegeMonroe College is a proprietary college with campuses in the Bronx and New Rochelle in the U.S. state of New York and in the Caribbean nation of St. Lucia. The college is named after James Monroe, the fifth President of the United States. Mildred King founded the "Monroe School of Business" in...
: Entrepreneurship & Marketing Class (May 2009) - Brooklyn CollegeBrooklyn CollegeBrooklyn College is a senior college of the City University of New York, located in Brooklyn, New York, United States.Established in 1930 by the New York City Board of Higher Education, the College had its beginnings as the Downtown Brooklyn branches of Hunter College and the City College of New...
: How Multicultural Marketing Influences Your World (April 2009) - Brooklyn CollegeBrooklyn CollegeBrooklyn College is a senior college of the City University of New York, located in Brooklyn, New York, United States.Established in 1930 by the New York City Board of Higher Education, the College had its beginnings as the Downtown Brooklyn branches of Hunter College and the City College of New...
: How Multicultural Marketing Influences Your World (October 2008) - Boston Music Conference: Copyright and Performing Rights 101 (September 2008)
- Billboard Latin ConferencesBillboard Latin Music AwardsThe Billboard Latin Music Awards grew out of the Billboard Music Awards program from Billboard Magazine, an industry publication charting the sales and radio airplay success of musical recordings. The awards began in 1990...
: BMIBroadcast Music IncorporatedBroadcast Music, Inc. is one of three United States performing rights organizations, along with ASCAP and SESAC. It collects license fees on behalf of songwriters, composers, and music publishers and distributes them as royalties to those members whose works have been performed...
& Berklee College of MusicBerklee College of MusicBerklee College of Music, located in Boston, Massachusetts, is the largest independent college of contemporary music in the world. Known primarily as a school for jazz, rock and popular music, it also offers college-level courses in a wide range of contemporary and historic styles, including hip...
: Music Business 101 Roundtable (April 2008) - Berklee College of MusicBerklee College of MusicBerklee College of Music, located in Boston, Massachusetts, is the largest independent college of contemporary music in the world. Known primarily as a school for jazz, rock and popular music, it also offers college-level courses in a wide range of contemporary and historic styles, including hip...
: The Business of SongwritingSongwriterA songwriter is an individual who writes both the lyrics and music to a song. Someone who solely writes lyrics may be called a lyricist, and someone who only writes music may be called a composer...
(November 2007) - Celia CruzCelia CruzCelia Cruz was a Cuban-American salsa singer, and was one of the most successful Salsa performers of the 20th century, having earned twenty-three gold albums...
High School of Music: Latin Grammy en las Escuelas (October 2007) - Billboard Latin ConferencesBillboard Latin Music AwardsThe Billboard Latin Music Awards grew out of the Billboard Music Awards program from Billboard Magazine, an industry publication charting the sales and radio airplay success of musical recordings. The awards began in 1990...
: How I Wrote That Song (April 2007) - Moderator of BMI Presents: Industry Insider Series (2005-2006-2007-2008-2009)
- University of MiamiUniversity of MiamiThe University of Miami is a private, non-sectarian university founded in 1925 with its main campus in Coral Gables, Florida, a medical campus in Miami city proper at Civic Center, and an oceanographic research facility on Virginia Key., the university currently enrolls 15,629 students in 12...
- School of MusicFrost School of MusicThe Phillip and Patricia Frost School of Music or Frost School of Music of the University of Miami in Coral Gables, Florida, known from 1926 to 2003 as University of Miami School of Music, is a music school in the United States....
: Grammy Career Seminar (February 2007) - El Museo del BarrioEl Museo del BarrioEl Museo del Barrio, New York’s leading Latino visual arts cultural institution, is located in the East Harlem neighborhood of New York City, United States, also known as El Barrio. The museum welcomes visitors of all backgrounds to discover the artistic landscape of the Latino, Caribbean, and...
: Merengue Popular Music and the Industry (November 2006) - NALIP: Roundtable Film Producers and the Music Business (September 2006)
- Latin Alternative Music ConferenceLatin Alternative Music ConferenceThe Latin Alternative Music Conference is a major conference geared towards the marketing of Spanish-language alternative music. It showcases what it considers the best in Latin music and the exciting fresh sounds coming out of rock, hip-hop and electronica scenes...
: The Future of the Latin Music Industry (August 2005) - Mandelbaum Music Project: Music Business Careers (May 2005)
- Billboard Latin ConferencesBillboard Latin Music AwardsThe Billboard Latin Music Awards grew out of the Billboard Music Awards program from Billboard Magazine, an industry publication charting the sales and radio airplay success of musical recordings. The awards began in 1990...
: The Latin Music Industry Future (April 2005)
Professional associations
Mr. Pina is a voting member in both NARASNational Academy of Recording Arts and Sciences
The National Academy of Recording Arts & Sciences, Inc., known variously as The Recording Academy or NARAS, is a U.S. organization of musicians, producers, recording engineers and other recording professionals dedicated to improving the quality of life and cultural condition for music and its...
(Grammy) and LARAS
Latin Academy of Recording Arts & Sciences
The Latin Academy of Recording Arts & Sciences , is a multinational membership-based association composed of music industry professionals, musicians, producers, recording engineers, and other creative and technical recording professionals...
(Latin Grammy), as well as for The National Academy of Popular Music
National Academy of Popular Music
The National Academy of Popular Music is an American organization which administers the Songwriters Hall of Fame, and sponsors a series of workshops and showcases for the songwriting profession. It was formed in 1988 by Sammy Cahn and Bob Leone....
. He is a member of The NYC Latin Media and Entertainment Commission
Latin Media and Entertainment Commission
The Latin Media and Entertainment Commission is an entity of the government of New York City. The LMEC was founded by Mayor Michael Bloomberg in October 2003, to help position New York as a major Latin-American media and entertainment center....
, Association of Independent Music Publisher, Dominican American National Roundtable. He is the Board Director for the Latin Scholarships division of The BMI Foundation
BMI Foundation
The BMI Foundation, Inc. is a non-profit organization founded in 1985 by executives of Broadcast Music Incorporated for the purpose of "encouraging the creation, performance and study of music through awards, scholarships, internships, grants, and commissions." Additionally, the Foundation makes...
, Board Co-Chairman for The National Association of Latinos Independent Producers and is a Co-Chairman in the Latin Committee of NARAS
National Academy of Recording Arts and Sciences
The National Academy of Recording Arts & Sciences, Inc., known variously as The Recording Academy or NARAS, is a U.S. organization of musicians, producers, recording engineers and other recording professionals dedicated to improving the quality of life and cultural condition for music and its...
- NY Chapter.
Recognitions
El Diario La PrensaEl Diario La Prensa
El Diario la Prensa is the largest and oldest Spanish-language daily newspaper in New York City, and the oldest Spanish-language daily in the United States. Published by ImpreMedia, the paper covers local, national and international news with an emphasis on Latin America, as well as human-interest...
: EL Awards 2008, Successful Latinos
Hispanic and Latino Americans
Hispanic or Latino Americans are Americans with origins in the Hispanic countries of Latin America or in Spain, and in general all persons in the United States who self-identify as Hispanic or Latino.1990 Census of Population and Housing: A self-designated classification for people whose origins...
in the USA (November 2008), The Recording Academy
National Academy of Recording Arts and Sciences
The National Academy of Recording Arts & Sciences, Inc., known variously as The Recording Academy or NARAS, is a U.S. organization of musicians, producers, recording engineers and other recording professionals dedicated to improving the quality of life and cultural condition for music and its...
: Supporting Education, Advocacy and Human Service Initiatives (February 2008), DTM Magazine: Latino Trendsetter Awards (2006).