Postfeminism
Encyclopedia
Post-feminism is a reaction against some perceived contradictions and absences of second-wave feminism
Second-wave feminism
The Feminist Movement, or the Women's Liberation Movement in the United States refers to a period of feminist activity which began during the early 1960s and lasted through the early 1990s....

. The term post-feminism is ill-defined and is used in inconsistent ways. However, it generally connotes the belief that feminism has succeeded in its goal of ameliorating sexism, making it fundamentally opposed to the third-wave
Third-wave feminism
Third-wave feminism is a term identified with several diverse strains of feminist activity and study whose exact boundaries in the historiography of feminism are a subject of debate, but often marked as beginning in the 1980s and continuing to the present...

 intention of broadening feminist struggle.

It was historically used to pose a contrast with a prevailing or preceding feminism.

History of the term

Post-feminism describes a range of viewpoints reacting to feminism.

In 1919, a journal was launched by which "female literary radicals" stated "'we're interested in people now—not in men and women'", that "moral, social, economic, and political standards 'should not have anything to do with sex,'" that it would "be 'pro-woman without being anti-man,'" and that "their stance [is called] 'post-feminist.'"

The term was used in the 1980s to describe a backlash against second-wave feminism
Second-wave feminism
The Feminist Movement, or the Women's Liberation Movement in the United States refers to a period of feminist activity which began during the early 1960s and lasted through the early 1990s....

. It is now a label for a wide range of theories that take critical approaches to previous feminist discourses and includes challenges to the second wave's ideas. Other post-feminists say that feminism is no longer relevant to today's society. Amelia Jones has written that the post-feminist texts which emerged in the 1980s and 1990s portrayed second-wave feminism as a monolithic entity and were overly generalizing in their criticism.

Angela McRobbie
Angela McRobbie
Angela McRobbie is a British cultural theorist, feminist and commentator. She combines the study of different dimensions of youth culture with a commentary on development in cultural theory and politics.-Biography:...

 argues that adding the prefix post- to feminism undermines the strides that feminism has made in achieving equality for everyone, including women. Post-feminism gives the impression that equality has been achieved and that feminists can now focus on something else entirely. McRobbie believes that post-feminism is most clearly seen on so-called feminist media products, such as Bridget Jones's Diary
Bridget Jones's Diary
Bridget Jones's Diary is a 1996 novel by Helen Fielding. Written in the form of a personal diary, the novel chronicles a year in the life of Bridget Jones, a thirty-something single working woman living in London. She writes about her career, self-image, vices, family, friends, and romantic...

, Sex and the City
Sex and the City
Sex and the City is an American television comedy-drama series created by Darren Star and produced by HBO. Broadcast from 1998 until 2004, the original run of the show had a total of ninety-four episodes...

, and Ally McBeal
Ally McBeal
Ally McBeal is an American legal comedy-drama series which aired on the Fox network from 1997 to 2002. The series was created by David E. Kelley, who also served as the executive producer, along with Bill D'Elia...

. Female characters like Bridget Jones and Carrie Bradshaw claim to be liberated and clearly enjoy their sexuality, but what they are constantly searching for is the one man who will make everything worthwhile.

One of the earliest modern uses of the term was in Susan Bolotin's 1982 article "Voices of the Post-Feminist Generation", published in New York Times Magazine. This article was based on a number of interviews with women who largely agreed with the goals of feminism, but did not identify as feminists.

Some contemporary feminists, such as Katha Pollitt
Katha Pollitt
Katha Pollitt is an American feminist poet, essayist and critic. She is the author of four essay collections and two books of poetry...

 or Nadine Strossen
Nadine Strossen
Nadine Strossen was president of the American Civil Liberties Union from February 1991 to October 2008. She was the first woman and the youngest person to ever lead the ACLU. A professor at New York Law School, Professor Strossen sits on the Council on Foreign Relations...

, consider feminism to hold simply that "women are people". Views that separate the sexes rather than unite them are considered by these writers to be sexist rather than feminist.

According to Prof. D. Diane Davis
Diane Davis
Diane Davis is a post-structuralist rhetorician and associate professor of Rhetoric & Writing, English, and Communication Studies at the University of Texas at Austin...

, postfeminism wants what first- and second-wave feminisms want.

In her 1994 book Who Stole Feminism? How Women Have Betrayed Women, Christina Hoff Sommers
Christina Hoff Sommers
Christina Hoff Sommers is an American author and former philosophy professor who is known for her critique of late 20th century feminism, and her writings about feminism in contemporary American culture...

 considers much of modern academic feminist theory
Feminist theory
Feminist theory is the extension of feminism into theoretical, or philosophical discourse, it aims to understand the nature of gender inequality...

 and the feminist movement to be gynocentric and misandrist
Misandry
Misandry is the hatred or dislike of men or boys.Misandry comes from Greek misos and anēr, andros . Misandry is the antonym of philandry, the fondness towards men, love, or admiration of them...

. She labels this "gender feminism" and proposes "equity feminism"—an ideology that aims for full civil and legal equality. She argues that while the feminists she designates as gender feminists advocate preferential treatment and portray women as victims, equity feminism provides a viable alternative form of feminism. These descriptions and her other work have caused Hoff Sommers to be described as an antifeminist by some other feminists.

Susan Faludi
Susan Faludi
Susan C. Faludi is an American feminist, journalist and author. She won a Pulitzer Prize for Explanatory Journalism in 1991, for a report on the leveraged buyout of Safeway Stores, Inc., a report that the Pulitzer Prize committee thought showed the "human costs of high finance".-Biographical...

, in the 2006 edition of her 1991 book Backlash: The Undeclared War Against American Women
Backlash: The Undeclared War Against American Women
Backlash: The Undeclared War Against American Women is the title of a 1991 nonfiction book by Pulitzer Prize winner Susan Faludi, which argues for the existence of a media driven "backlash" against the feminist advances of the 1970s...

, argues that a backlash against second wave feminism in the 1980s has successfully re-defined feminism through its terms. She argues that it constructed the women's liberation movement as the source of many of the problems alleged to be plaguing women in the late 1980s. She also argues that many of these problems are illusory, constructed by the media without reliable evidence. According to her, this type of backlash is an historical trend, recurring when it appears that women have made substantial gains in their efforts to obtain equal rights.
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