Pretty Pet Salon
Encyclopedia
Pretty Pet Salon is a strategy video game
Strategy video game
Strategy video games is a video game genre that emphasizes skillful thinking and planning to achieve victory. They emphasize strategic, tactical, and sometimes logistical challenges. Many games also offer economic challenges and exploration...

 developed by Dream Cortex and published by Animoca, both Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...

-based companies. The game was released in January 26, 2011 for the iOS
IOS
iOS is an operating system for iPad, iPhone, iPod Touch, and Apple TV.IOS may also refer to:-Companies and organisations:* Illinois Ornithological Society, American state-based bird club...

. An HD version was released for the iPad
IPad
The iPad is a line of tablet computers designed, developed and marketed by Apple Inc., primarily as a platform for audio-visual media including books, periodicals, movies, music, games, and web content. The iPad was introduced on January 27, 2010 by Apple's then-CEO Steve Jobs. Its size and...

 in February 26, 2011, followed by an Android version on May 13, 2011.

In the game, players must run a pet-grooming salon by micro-managing their staff. Pets must be groomed correctly to maintain customer satisfaction and to make sure that the salon is making money.

The game is a freemium
Freemium
Freemium is a business model that works by offering a product or service free of charge while charging a premium for advanced features, functionality, or related products and services...

  application, and it is the pioneering title in the "Pretty Pet" series of apps. The series has earned over 13 million downloads within its first 6 months, with 11 million belonging to Pretty Pet Salon alone.

Gameplay

The game is set in a virtual grooming salon presented in a fixed, third person, one-point perspective view. The player has a full view of the entire salon at all times, where service stations are affixed. Players start off with one staff by the name of Piglina.

The objective of the game is to increase the salon's level.

Each game day lasts for approximately 2.5 minutes, during which a number of customers will automatically enter the salon with their pets. Upon entering, an icon will appear on top of each customer’s pet to indicate which service they require. The player must then drag the pet to the appropriate station, after which an exclamation mark icon will appear on top of the pet. At that point, the player must tap on the pet in order for their staff to attend to it, and only afterward will the service be completed. Each pet may require more than one service per visit.

Customers and their pets have a limited amount of patience, which serves as a time limit for each service. If pets are not served within the time limit, the owner along with their pet will leave the salon without payment.

Once all services for the pet are completed, the customer and their pet will move on to the cashier to pay. Players must then tap on the cashier in order for their staff to collect payment. For each customer that successfully completes payment, the player will gain a certain amount of "happiness" and in-game currency
Virtual currency
Virtual currency is used to purchase virtual goods within a variety of online communities; which include social networking websites, virtual worlds and online gaming sites....

.

Levels

Levels are earned by achieving a certain amount of "happiness" and accumulating a certain amount of in-game currency
Virtual currency
Virtual currency is used to purchase virtual goods within a variety of online communities; which include social networking websites, virtual worlds and online gaming sites....

. Requirements for the next level will be displayed at the end of each game day. As the salon gains levels, the game will also increase in difficulty.

Upgrades

At the end of each game day, players are also given the option to upgrade or purchase more stations, and upgrade or hire more staff. Purchases can be made using premium currency called "Pet Points" or using the free, in-game currency earned throughout regular game play.

Reception

As of November 14, 2011, Pretty Pet Salon has received a user rating of 4.1 out of 5 stars on the Android Market
Android Market
Android Market is an online software store developed by Google for Android OS devices. Its gateway is an application program called "Market", preinstalled on most Android devices, allows users to browse and download mobile apps published by third-party developers...

 based on 25,053 votes. On the iTunes US App Store, the game earned a user rating of 3 out of 5 stars for all versions of the game on the US App Store (iOS) based on 20,058 votes.

On February 11, 2011, Pretty Pet Salon reached #6 on the global Top iPhone Games chart and #11 on the global Top Apps chart, both based on number of downloads.

Pretty Pet Salon Seasons

In April 1, 2011, Pretty Pet Salon Seasons was released as a special Easter
Easter
Easter is the central feast in the Christian liturgical year. According to the Canonical gospels, Jesus rose from the dead on the third day after his crucifixion. His resurrection is celebrated on Easter Day or Easter Sunday...

 edition of the game for the iOS
IOS
iOS is an operating system for iPad, iPhone, iPod Touch, and Apple TV.IOS may also refer to:-Companies and organisations:* Illinois Ornithological Society, American state-based bird club...

. The application offered special Easter-themed graphics. In September 12, 2011, a Moon Festival
Mid-Autumn Festival
The Mid-Autumn Festival , also known as the Moon Festival or Mooncake Festival or Zhongqiu Festival, is a popular lunar harvest festival celebrated by Chinese and Vietnamese people. A description of the festival first appeared in Rites of Zhou, a written collection of rituals of the Western Zhou...

 theme was released for the game, and on October 4, 2011 the game was updated to feature Halloween
Halloween
Hallowe'en , also known as Halloween or All Hallows' Eve, is a yearly holiday observed around the world on October 31, the night before All Saints' Day...

-themed music and graphics.

Pretty Pet Salon Summer

On July 8, 2011, Animoca officially announced the launch of Pretty Pet Salon Summer as a separate application. The game featured the same game play as the original Pretty Pet Salon, with new summer
Summer
Summer is the warmest of the four temperate seasons, between spring and autumn. At the summer solstice, the days are longest and the nights are shortest, with day-length decreasing as the season progresses after the solstice...

-themed graphics in a beach setting.

Pretty Pet Salon Spooky Party

A separate Halloween
Halloween
Hallowe'en , also known as Halloween or All Hallows' Eve, is a yearly holiday observed around the world on October 31, the night before All Saints' Day...

edition of Pretty Pet Salon was released on October 12, 2011 under the name Pretty Pet Salon Spooky Party. On top of the regular game play found in the original, the game featured Halloween-themed graphics and music, with customers and pets appearing as ghostly figures.

Pretty Pet Salon Pro

Pretty Pet Salon Pro, a paid edition of Pretty Pet Salon, was launched on July 29, 2011. Priced at US$1.99, the app comes with 350 Pet Points and 50 Lottery Tokens for players to spend in the game.
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