Promar TV
Encyclopedia
Promar TV is a Venezuelan regional television
Television
Television is a telecommunication medium for transmitting and receiving moving images that can be monochrome or colored, with accompanying sound...

 station that can be seen in the Lara
Lara (state)
Lara State is one of the 23 states into which Venezuela is divided. The state capital is Barquisimeto.Lara State covers a total surface area of and, in 2007, had an estimated population of 1,795,100.- Municipalities and municipal seats :...

, Barinas
Barinas (state)
Barinas State is one of the 23 states into which Venezuela is divided. The state capital is Barinas. Current President Hugo Chávez was born in this state...

, Portuguesa
Portuguesa (state)
Portuguesa State is one of the 23 states of Venezuela.The state capital is Guanare, founded in 1591.Portuguesa State covers a total surface area of 15,200 km² and, in 2007, had an estimated population of 873,400.-Municipalities:...

, and Yaracuy
Yaracuy
Yaracuy State is one of the 23 states of Venezuela. It is bordered by Falcón in the north, in the west by Lara, in the south by Portuguesa and Cojedes and in the east by Cojedes and Carabobo....

 states.

History

Promar TV was created in the Lara State as an independent television produccion company called Mariano & Co. towards the end of the year 1949. Its founders were Mariano Kossowski and his brother Andrés Kossowski.

The first produccion by Mariano & Co. was a newscast, which began airing at the end of the year 1950 and was seen in clubs, schools, and on a large screen located in the parking lot of the local Sears
Sears, Roebuck and Company
Sears, officially named Sears, Roebuck and Co., is an American chain of department stores which was founded by Richard Warren Sears and Alvah Curtis Roebuck in the late 19th century...

. This was the very first newscast that was made in the interior of the country.

"El noticiero Lara" remained on the air until 1953, when it was shut down by the local municipal council because they considered it to be an unfair competitor to the local movie theaters.

In that same year (1953), television appeared in Venezuela. "El noticiero Lara" was developed into a correspondence for the national television station, Radio Caracas Televisión
RCTV
Radio Caracas Televisión Internacional is a Venezuelan cable television network headquartered in the Caracas neighborhood of Quinta Crespo. It was sometimes referred to as the Canal de Bárcenas. Owned by Empresas 1BC, RCTV Internacional was inaugurated as Radio Caracas Televisión on 15 November...

. By then Mariano Co. had their offices located in Barquisimeto
Barquisimeto
Barquisimeto is the capital city of the State of Lara located in west central Venezuela, halfway between Caracas and Maracaibo on the Turbio River.-Overview:...

, but they would later open offices throughout most of the country.

In the 1960s, Mariano Co. began to make its own televised program known as "Actualidades", whose main objectives was to educate people who were living in the capital of Venezuela
Venezuela
Venezuela , officially called the Bolivarian Republic of Venezuela , is a tropical country on the northern coast of South America. It borders Colombia to the west, Guyana to the east, and Brazil to the south...

 on Lara's culture. Actualidades stopped being producced in 1975 when its time slot was given to El Observador
El Observador
El Observador is the Spanish language newscast of Radio Caracas Televisión . It is one of the first television news programs in Venezuela.-History:El Observador is one of the first television news programs in Venezuela...

's midday broadcast. Fortunately Mariano Co. had excellent contracts to produce other programs such as "Venezuela Vibra", "Dimensión Humana", and "Alerta" to name a few.

After several decades of producing shows for other television stations, Mariano Co. decided to create its own television station.

Promar TV, as its known today, first went on the air in November 1995, broadcasting from Barquisimeto. Today, Promar TV is on the air 24 hours a day.

Programming

A list of the programs that are made by Pomar TV can be seen at their website at http://www.promar.tv/noticiero3/programas.php.

External links

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